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Corporate Entrepreneurship
  • Level Expert
  • المدة 27 ساعات hours
  • الطبع بواسطة Tecnológico de Monterrey
  • Offered by

عن

Entrepreneurial spirit, entrepreneurial culture, are terms that are heard and read repeatedly. These have emerged with renewed strength in an economy in which new and great business opportunities appear. For this reason, entrepreneurial skills are valued in companies and organizations that base their growth and competitive advantage on innovation. It is increasingly common for entrepreneurial projects to be deployed within an established organization, which is known as intra-entrepreneurship or corporate entrepreneurship. Expand your knowledge on this topic with this online course. The purpose of this administration course is to explain to participants the main concepts of corporate entrepreneurship and introduce topics of "Entrepreneurial Culture" aimed at developing competencies for the organic growth of the company or the development of the organization.

الوحدات

Opening

    • 1 Videos
    • 8 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Initial self-assessment

1 Videos

  • Welcome

8 Readings

  • Welcome
  • General objective and list of topics
  • Schedule
  • Frequent questions
  • Evaluation
  • Methodology
  • Policies
  • Initial self-assessment

1.1 Business innovation

    • 1 Videos
    • 4 Readings
    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Self-evaluation

1 Discussions

  • Networking topic 1

1 Videos

  • Innovation... what are we talking about?

4 Readings

  • Introduction
  • Organizational Creativity, Organizational Innovation, and Their Relationship with Business Development
  • Infographic
  • To learn more

1.2 From Innovation to Corporate Entrepreneurship

    • 1 Videos
    • 2 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Self-evaluation

1 Videos

  • From Innovation to Corporate Entrepreneurship

2 Readings

  • PDF. What is Corporate Entrepreneurship?
  • Infographic

Contextualized situation

    • 1 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Contextualized situation

1 Readings

  • Contextualized situation

Evaluation of Topic 1

    • 2 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Evaluation of Topic 1

2 Readings

  • Evaluation of Topic 1. Using Innovation as a Strategy for Growth
  • Invitation to continue with the next topic

2.1 Corporate entrepreneurship as a strategy of the organization

    • 1 Videos
    • 4 Readings
    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Self-evaluation

1 Discussions

  • Networking topic 2

1 Videos

  • Corporate entrepreneurship and the strategy

4 Readings

  • Introduction
  • Relevance of Corporate entrepreneurship and strategy
  • Infographic
  • To learn more

2.2 The entrepreneurship culture

    • 1 Videos
    • 3 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Self-evaluation

1 Videos

  • Entrepreneurial culture in the company

3 Readings

  • PDF. Entrepreneurial culture in the organization
  • Infographic
  • Peer-assessed individual project

Evaluation of Topic 2

    • 2 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Evaluation of Topic 2

2 Readings

  • Evaluation of Topic 2. Development of an entrepreneurial culture in the company
  • Invitation to continue with the next topic

3.1 The ecosystem of Corporate Entrepreneurship

    • 1 Videos
    • 4 Readings
    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Self-evaluation

1 Discussions

  • Networking topic 3

1 Videos

  • The actors of Corporate Entrepreneurship

4 Readings

  • Introduction
  • The intrapreneur and the entrepreneurial team as generators of change.
  • Infographic
  • To learn more

3.2 Different ways of Corporate Entrepreneurship programs and projects

    • 1 Videos
    • 2 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Self-evaluation

1 Videos

  • How to structure a Corporate Entrepreneurship program?

2 Readings

  • PDF. Alternative designs for Corporate Entrepreneurship
  • Infographic

Contextualized situation

    • 1 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Contextualized situation

1 Readings

  • Contextualized situation

Individual practice with peer evaluation

    • 1 Readings
    • 1 PeerReview
Show info about module content

1 Peer Review

  • Delivery of the final project evaluated by pairs

1 Readings

  • Individual practice with peer evaluation

Evaluation of Topic 3

    • 2 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Evaluation of Topic 3

2 Readings

  • Evaluation of Topic 3. Design of strategies for Corporate Entrepreneurship and management of intrapreneurship teams
  • Invitation to continue with the next topic

4.1 Analysis of several real examples of the practice in the organizations

    • 1 Videos
    • 4 Readings
    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Self-evaluation

1 Discussions

  • Networking topic 4

1 Videos

  • Entrepreneurial organizations: from the idea to the practice

4 Readings

  • Introduction
  • Corporate Entrepreneurship in practice: a systematic issue
  • Infographic
  • To learn more

4.2 Evaluation model of Corporate Entrepreneurship

    • 1 Videos
    • 2 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Self-evaluation

1 Videos

  • Evaluating Corporate Entrepreneurship

2 Readings

  • PDF. Corporate Entrepreneurship Auditing
  • Infographic

Evaluation of Topic 4

    • 1 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Evaluation of Topic 4

1 Readings

  • Evaluation of Topic 4. Corporate Entrepreneurship in practice

Final Exam

    • 1 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Final exam

1 Readings

  • Final exam

Final self-assessment

    • 1 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Final self-assessment

1 Readings

  • Final self-assessment

Closure

    • 1 Readings
    • 1 Plugin
Show info about module content

1 Readings

  • Closure

Auto Summary

Discover the essentials of Corporate Entrepreneurship through this expert-level online course on Coursera. Focused on Business & Management, this course delves into entrepreneurial spirit and culture within established organizations, emphasizing innovation-driven growth. Over a span of 1620 minutes, participants will learn key concepts and develop competencies for fostering entrepreneurial projects internally. Ideal for business professionals aiming to enhance their intra-entrepreneurial skills, this course is available with a Starter subscription.

José Ernesto Amorós Espinosa
Instructor

José Ernesto Amorós Espinosa