Legal Tech & Startups

6 Videos

• The idea
• Where do good ideas come from?
• Share your idea
• A good business idea
• The business model
• Protect your idea

3 Readings

• "How to Get Startup Ideas"
• The idea maze
• "Fear of bad ideas"

8 Videos

• Introduction
• Big data and legal
• Blockchain and legal
• Bots and legal
• Machine learning and legal
• Virtual reality and legal
• New professionals with Javier de Cendra
• Interview: Daniel Lewis - Ravel Law CEO & Co-founder

2 Readings

• "How Big Data Is Disrupting Law Firms And The Legal Profession"
• "A Guide to Four Technologies Disrupting Legal Tech"

1 Peer Review

• Practice for the Business Model Canvas

3 Videos

• Business Model Canvas – Infrastructure and Offering
• Business Model Canvas – Customers
• Business Model Canvas - Finances

1 Assignment

• Let´s make sure you got it right!

1 Discussions

• Reading and arguing

1 Videos

• LegalZoom and Rocket Lawyer

2 Readings

• "Create products that people love by validating your idea first"
• "There's always time to launch your dream"

9 Videos

• Introduction
• What resources do you need?
• Do you really need a “Business Plan”?
• How to finance your project?
• Building your core team
• Professional skills for lawyers with Javier de Cendra
• Hiring “attractive” employees
• MVP
• Agile management

8 Readings

• "Writing a Business Plan"
• Why a startup's initial business plan doesn't matter that much
• "16 Common Questions About Fundraising"
• "Fundraising Mistakes Founders Make"
• "How to Hire Great People"
• "Minimum Viable Product: a guide"
• Product Hunt Began as an Email List
• "DIY vs Delegate"

8 Videos

• Introduction
• Email, docs and collaborations
• Build a web page
• Build an ecommerce website
• Big data and Machine Learning for Legal Tech
• Blockchain
• Work tools
• Dashboards

1 Assignment

• Let´s make sure you got it right!

1 Discussions

• Reading and arguing

2 Readings

• "The Hacker's Guide to Investors"
• "How to Ruin Your Company with One Bad Process"

7 Videos

• Introduction
• Online marketing
• Online marketing tools
• Offline marketing
• Social marketing
• Inbound marketing
• CRM

2 Readings

• "From 0 to $1B - Slack's Founder Shares Their Epic Launch Strategy"
• "How to create a profitable Freemium startup"

2 Videos

• What is “Growth hacking”?
• Social marketing growth: Dropbox, Paypal and Hotmail

5 Readings

• "What are the best books or web resources on Growth Hacking and User Acquisition?"
• "Why the Lean Start-Up Changes Everything"
• "The 6 Best Growth Hacks to Get Customers Without Having to Pay for Them"
• "4 Growth Hacking Strategies That Work Like Magic"
• "20 Growth-Hacking Strategists You Should Follow In 2016"

4 Videos

• Data driven companies concept
• KPI´s
• Lean startup model
• A/B testing

2 Readings

• "Vanity Metrics vs. Actionable Metrics"
• "Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies"

1 Assignment

• Let´s make sure you got it right!

1 Discussions

• Reading and arguing

1 Videos

• Wrap up with Javier de Cendra