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Strategy Implementation
  • Level Foundation
  • المدة 19 ساعات hours
  • الطبع بواسطة Copenhagen Business School
  • Offered by

عن

Even a thoroughly developed business strategy may fail if you don't pay enough attention to its implementation. This rings particularly true with strategies based on innovation or implemented in complex or fast-changing environments. In the 20th century successful implementation leveraged stability and typically proceeded through hierarchy and control. Today the key is to stay vibrant and able to quickly respond to trends in competition and technology while not losing sight of the strategic objective. In this course we'll build a toolbox of techniques to execute today's business strategies to help them succeed. After completing this course, you'll be able to: - Create objectives and goals to guide strategy implementation - Identify organizational structures that fit particular strategies - Understand how to leverage company culture in implementation - Describe how to communicate the strategy so that the organization "gets" it - Detect and mitigate risks to implementation

الوحدات

Lesson 1. Course Intro

    • 1 Videos
    • 1 Readings
    • 1 Discussion
    • 1 Assignment
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1 Assignment

  • Introduction

1 Discussions

  • Samsung and Apple in China, 2013

1 Videos

  • Introduction into Strategy Implementation

1 Readings

  • Samsung and Apple in China, 2013

Lesson 2. Performance Management Systems

    • 4 Videos
    • 3 Readings
    • 2 Discussion
    • 1 Assignment
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1 Assignment

  • Performance Management Systems

2 Discussions

  • Metrics at Nonprofits
  • Metrics at Zappos

4 Videos

  • Performance Management Systems
  • Balanced Scorecard
  • OKR
  • Objectives and Measures

3 Readings

  • Metrics at Nonprofits
  • Metrics at Zappos
  • Module 1 Slides

Module Intro

    • 1 Videos
Show info about module content

1 Videos

  • Module Intro

Lesson 1. Why Structure Matters in Strategy Implementation

    • 4 Videos
    • 2 Readings
    • 2 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Why Structure Matters in Strategy Implementation

2 Discussions

  • Virgin vs. Apple
  • Structure and Strategy at Toyota

4 Videos

  • Lesson 1 Intro
  • Mechanistic and Organic Structures
  • Relationship of Structure and Strategy
  • Dimensions of Structure

2 Readings

  • Virgin vs. Apple
  • Structure and Strategy at Toyota

Lesson 2. Structuring the Organization

    • 5 Videos
    • 1 Readings
    • 1 Discussion
    • 1 Assignment
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1 Assignment

  • Structuring the Organization

1 Discussions

  • Flat Structures

5 Videos

  • Lesson 2 Intro
  • Functional Structure
  • Divisional Structure
  • Matrix Structure
  • Network Structure

1 Readings

  • Flat Structures

Lesson 3. Structuring Business Units

    • 5 Videos
    • 1 Readings
    • 1 Discussion
    • 1 Assignment
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1 Assignment

  • Structuring Business Units

1 Discussions

  • Ambidexterity

5 Videos

  • Lesson 3 Intro
  • Choosing Business Unit Structure Based on Strategic Objectives
  • Autonomous Units
  • Ambidexterity
  • Detecting and Reacting to Change

1 Readings

  • Ambidexterity

Module Conclusion

    • 1 Videos
    • 1 Readings
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1 Videos

  • Module Conclusion

1 Readings

  • Module 2 Slides

Module Intro

    • 1 Videos
Show info about module content

1 Videos

  • Module Intro

Lesson 1. Vertical Communication of Strategy

    • 4 Videos
    • 2 Readings
    • 2 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Vertical Communication of Strategy

2 Discussions

  • Stephen Elop's "Burning Platform" Memo
  • All-Hands Meetings at Zappos

4 Videos

  • Lesson 1 Intro
  • What to Communicate
  • How to Communicate
  • Strategic Consensus

2 Readings

  • Stephen Elop's "Burning Platform" Memo
  • All-Hands Meetings at Zappos

Lesson 2. Horizontal Communication and Collaboration

    • 3 Videos
    • 3 Readings
    • 2 Discussion
    • 1 Assignment
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1 Assignment

  • Horizontal Communication and Collaboration

2 Discussions

  • Collaboration at Pixar
  • Self-Organizing Teams

3 Videos

  • Lesson 2 Intro
  • Horizontal Communication
  • Collaboration and Self-Organizing Teams

3 Readings

  • Collaboration at Cisco
  • Collaboration at Pixar
  • Self-Organizing Teams

Lesson 3. Communicating Upwards

    • 4 Videos
    • 2 Readings
    • 1 Discussion
    • 1 Assignment
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1 Assignment

  • Communicating Upwards

1 Discussions

  • Collaboration and Upwards Communication at Google and Cisco

4 Videos

  • Lesson 3 Intro
  • Tools for Upward Communication
  • Making the Organization Comfortable with Sharing Bad News
  • Organizational Learning

2 Readings

  • Collaboration and Upwards Communication at Google
  • Module 3 Slides

Module Intro

    • 1 Videos
Show info about module content

1 Videos

  • Module Intro

Lesson 1. Identifying and Managing Resistance to Change

    • 4 Videos
    • 1 Readings
    • 1 Discussion
    • 1 Assignment
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1 Assignment

  • Identifying and Managing Resistance to Change

1 Discussions

  • Challenging Resistance to Change

4 Videos

  • Lesson 1 Intro
  • Causes of Resistance
  • Managing Resistance
  • Models for Implementing a New Initiative

1 Readings

  • Challenging Resistance to Change

Lesson 2. Managing Other Risks to Implementation

    • 3 Videos
    • 3 Readings
    • 2 Discussion
    • 1 Assignment
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1 Assignment

  • Managing Other Risks to Implementation

2 Discussions

  • Samsung's New Strategy, 2011
  • Uber in France, Summer 2015

3 Videos

  • Lesson 2 Intro
  • Identifying Risks
  • Planning for Mitigation of Risks

3 Readings

  • Samsung's New Strategy, 2011
  • Uber in France, Summer 2015
  • Module 4 Slides

Module Intro

    • 1 Videos
Show info about module content

1 Videos

  • Module Intro

Lesson 1. What is Organizational Culture

    • 4 Videos
    • 2 Readings
    • 2 Discussion
    • 1 Assignment
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1 Assignment

  • What is Culture

2 Discussions

  • Culture at Netflix
  • Culture at Nucor

4 Videos

  • Lesson 1 Intro
  • What is Organizational Culture?
  • Subcultures
  • Strong and Weak Cultures

2 Readings

  • Culture at Netflix
  • Culture at Nucor

Lesson 2. Leveraging Culture in Implementation

    • 4 Videos
    • 2 Readings
    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Culture in Implementation

1 Discussions

  • Culture at Chipotle

4 Videos

  • Lesson 2 Intro
  • How Culture is Created and Propagated
  • Adapting Culture to Support Implementation
  • Cultural Values Associated with Creativity and Innovation

2 Readings

  • Culture at Chipotle
  • Module 5 Slides

Module Intro

    • 1 Videos
Show info about module content

1 Videos

  • Module Intro

Lesson 1. Power and Organizational Politics

    • 3 Videos
    • 1 Readings
    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Power and Organizational Politics

1 Discussions

  • Ben Horowitz on Organizational Politics

3 Videos

  • Lesson 1 Intro
  • Organizational Power and Its Sources
  • Using Power in Implementation. Conflicts

1 Readings

  • Ben Horowitz on Organizational Politics

Lesson 2. Informal Networks

    • 3 Videos
    • 2 Readings
    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Informal Networks

1 Discussions

  • Informal Networks

3 Videos

  • Lesson 2 Intro
  • Informal Networks
  • Relevance of Informal Networks for Implementation

2 Readings

  • Informal Networks
  • Module 6 Slides

Course Ending

    • 1 Videos
Show info about module content

1 Videos

  • Course Ending

Exam Assignment

    • 2 Readings
    • 1 PeerReview
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1 Peer Review

  • Strategy Implementation Plan for e-Types

2 Readings

  • Examples for Describe-Substantiate-Recommend
  • e-Types as an Organization

Strategic Options for e-Types (optional)

    • 4 Videos
    • 1 Readings
Show info about module content

4 Videos

  • About e-Types
  • e-Types about e-Types
  • About e-Types II
  • e-Types dilemma

1 Readings

  • Strategic Options for e-Types

Further Reading

    • 1 Readings
Show info about module content

1 Readings

  • Further Reading

Auto Summary

Discover the essential elements of effective strategy execution with the "Strategy Implementation" course in Business & Management. Guided by expert instructors from Coursera, this foundational course addresses the critical aspects of turning comprehensive business strategies into successful outcomes, especially in environments marked by rapid change and innovation. In the past, strategy implementation relied heavily on stability and hierarchical control. Today, the emphasis has shifted towards maintaining agility and responsiveness to evolving market trends and technological advancements without compromising strategic goals. This course equips learners with a robust toolbox of contemporary techniques designed to navigate and thrive in today’s dynamic business landscape. Over the course of 1140 minutes, participants will learn to: - Set clear objectives and goals to steer strategy implementation - Align organizational structures with specific strategic needs - Harness company culture to support effective implementation - Communicate strategies effectively to ensure organizational alignment - Identify and mitigate potential risks associated with implementation Ideal for beginners, the course offers various subscription options, including Starter, Professional, and Paid plans, catering to different learning needs and budgets. Whether you're a budding manager, business professional, or simply looking to enhance your strategic execution skills, this course provides the foundational knowledge and practical tools to help you succeed in implementing today’s business strategies.

Nicolai Pogrebnyakov
Instructor

Nicolai Pogrebnyakov