E-Marketing
In this specialization, students will explore the continually evolving platforms and channels of digital marketing and learn how to define and build an audience through social media, search engine marketing, and website optimization. Areas of study include mobile-first marketing, microsites, and how to measure and track conversion through analytical tools. Get ready to review and practice the most relevant digital tactics for your marketing goals.
Monthly Subscription Starting at AED 99 + VAT
- Level Foundation
- المدة
- الطبع بواسطة University of California, Irvine
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Offered by
عن
In this specialization, students will explore the continually evolving platforms and channels of digital marketing and learn how to define and build an audience through social media, search engine marketing, and website optimization. Areas of study include mobile-first marketing, microsites, and how to measure and track conversion through analytical tools. Get ready to review and practice the most relevant digital tactics for your marketing goals.Auto Summary
Discover the dynamic world of digital marketing with the E-Marketing course, a comprehensive program offered by Coursera. This foundational course is perfect for beginners eager to dive into the realms of Sales and Marketing. Under the expert guidance of industry professionals, you'll explore the latest platforms and channels that shape the digital marketing landscape. The course covers crucial topics such as social media strategies, search engine marketing, and website optimization. You'll also delve into mobile-first marketing, the creation of microsites, and the use of analytical tools to measure and track conversions. By the end of this specialization, you'll be equipped with the skills to define and build your audience effectively. With flexible subscription options including Starter and Professional plans, you can choose the one that best fits your learning needs. Although the course duration is unspecified, the content is designed to be engaging and substantial, ensuring a thorough understanding of digital marketing tactics relevant to your goals. Whether you are a newcomer to the field or looking to bolster your marketing expertise, this course provides an excellent foundation to start your journey in e-marketing.
Stephane Muller