- Level Foundation
- المدة 7 ساعات hours
- الطبع بواسطة Berklee
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Offered by
عن
Creativity & Entrepreneurship will help you tap into your inner creativity and learn how to leverage it for career development or business innovation. Presented by Berklee Institute for Creative Entrepreneurship founder Panos Panay, this course features interviews with world renown entrepreneurs, innovators, songwriters, producers, creative directors, educators, performers, visual artists and chefs as they discuss parallels between the creative and entrepreneurial journeys. The course approaches entrepreneurship as a creative process, a fundamental human instinct that we all possess and can unlock. Creativity & Entrepreneurship applies concepts from the creative and musical creation process, such as observing, prototyping, iterating and embracing failure, as a means of guiding you through the concept of thinking like a startup. You will develop the basic mindset, knowledge, and insights required to pursue an entrepreneurial career, whether as the steward of your own career or as the founder of a new business in any field. Creativity & Entrepreneurship is about the side of entrepreneurship you won’t learn at a business school but, instead, in the music studio. What you'll learn: How to approach your career or startup as if learning a musical instrument Why entrepreneurship, like creativity, is something we all possess How to apply “the musician mindset” as means to collaboration and creative problem solving Why songwriting is a perfect parallel to career and product development Why there’s more to entrepreneurship than business plans and spreadsheets much like there’s more to music than scales and lead sheetsالوحدات
Welcome!
1
Assignment
- What do you hope to accomplish?
1
Videos
- What is Entrepreneurship After All?
3
Readings
- How This Course Works
- Earn a Certificate for this Course
- Connect with Your Classmates
Inspiration
1
Discussions
- Practicing The Entrepreneurial Mindset
3
Videos
- Why Musicians Are Natural Entrepreneurs
- 5 Skills of Successful Innovators
- Learning To Observe
The Entrepreneurial Mindset
1
Peer Review
- The Entrepreneurial Mindset
Creation
1
Discussions
- What's Your Problem?
5
Videos
- Connecting with Your Intentions
- Process of Reduction
- Falling in Love with a Problem
- Prototyping
- Iteration
1
Readings
- Sign up for the new experience
Product Development
1
Peer Review
- Product Development
Collaboration and Presentation
1
Discussions
- Envisioning Your Team
5
Videos
- Understanding Your Customer
- Building a Team
- Developing Your Brand
- Selling and Marketing
- Presenting
Building a Team and Culture
1
Peer Review
- Building a Team and Culture
The Art of Relationship Building
1
Discussions
- Coping with Failure
4
Videos
- Coping with Failure
- Developing a Network
- This Much I Know is True
- Learn to Replenish
1
Readings
- Are you looking for more?
Coping with Failure
1
Peer Review
- Coping with Failure and Learning to Replenish
1
Readings
- Credits
Auto Summary
Unlock your inner creativity and entrepreneurial potential with "Creativity and Entrepreneurship," led by Panos Panay of Berklee Institute for Creative Entrepreneurship. This unique course blends insights from top entrepreneurs and artists, focusing on the creative process to foster innovation and career growth. Over 420 minutes, learn to think like a startup, embrace failure, and apply the musician mindset to problem-solving and collaboration. Ideal for aspiring entrepreneurs and creative professionals, with Starter and Professional subscription options available.

Panos Panay