- Level Foundation
- المدة 14 ساعات hours
- الطبع بواسطة University of Virginia
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Offered by
عن
Welcome, designers! In this course, developed at the Darden School of Business at the University of Virginia, you will carry on the design thinking process begun in our Insights to Inspiration course, beginning with the eighth step in our 14-Step process, bringing the ideas you developed in our Insights to Inspiration course to action. We start this course by asking, “What if?” We’ll use brainstorming in a new and creative way to generate solutions to your challenge, and then learn to take those raw ideas and synthesize them into important concepts. By asking, “What wows?” and “What works?” you will learn to move from ideation to experimentation. Throughout this journey, you will gather critical skills that will enable you to turn your ideas into action that can have a profound impact on you and your organization.الوحدات
Lesson 1
1
Discussions
- What If?
5
Videos
- Step 8: Brainstorming
- Creating a Successful Brainstorming Environment
- Creating a Successful Brainstorming Session for Action
- Step 9: Develop Concepts
- Taking Action and Creating Concepts
3
Readings
- Course Overview and Requiremens
- Welcome to Week 1
- Project Activity - Steps 8 and 9
Assessment
1
Assignment
- Week 1 Quiz
Lesson 1
6
Videos
- Step 10: Create Some Napkin Pitches
- What Napkin Pitches Can Help Us Do
- IBM: Introduction to a Process of Experimentation
- IBM: The Problem and Approach
- IBM: What Is? and What If?
- IBM: What Wows? and What Works?
1
Readings
- Welcome to Week 2
Lesson 2
1
Discussions
- What Wows?
7
Videos
- Step 11: Surface Key Assumptions
- Using Four Tests to Define Key Assumptions
- Setting Appropriate Test Strategies
- The Importance of Thought Experiments
- Characteristics of a Good Hypothesis
- Prioritizing Ideas
- Using Existing Data to Test Assumptions
2
Readings
- Project Activity - Napkin Pitch
- Project Activity - Step 11
Assessment
1
Assignment
- Week 2 Quiz
Lesson 1
5
Videos
- Step 12: Make Prototypes
- Guidelines for Making Prototypes
- A Continuum of Prototyping
- Case Study: Eaton Next Generation Meter
- Case Study: Vision Screening Kiosk
1
Readings
- Welcome to Week 3
Lesson 2
1
Discussions
- What Wows to What Works
5
Videos
- Step 13: Get Feedback from Stakeholders
- Introduction to the Co-Creation Tool
- Examples of Co-Creation Using a Poster
- Examples of Co-Creation Using Card Sorts and Sticky Notes
- Examples of Co-Creation Using a Storyboard
1
Readings
- Project Activity - Steps 12 and 13
Assessment
1
Assignment
- Week 3 Quiz
Lesson 1
5
Videos
- Step 14: Run Your Learning Launches
- Designing a Successful Learning Launch
- Getting Started on Your Learning Launch
- In-Market Experiments
- Learning Plan Timeline
1
Readings
- Welcome to Week 4
Lesson 2
1
Discussions
- What Works?
5
Videos
- Thought Experiments
- Examples of 2D and 4D In-Market Experiments
- Life Reimagined Project: A 4D In-Market Experiment
- The Movement in the Design Thinking Journey
- Delivering Validated Learning Against Your Key Assumptions
Assessment
1
Assignment
- Week 4 Quiz
Peer-Reviewed Assignment
1
Peer Review
- Learning Launch
1
Videos
- Giving and Receiving Feedback
Lesson 1
1
Discussions
- What's Next?
8
Videos
- Step 15: What's Next?
- Importance/Difficulty Matrix
- Measuring Impact
- Staying in the Question
- Searching for Higher Ground
- Helping Us Curate
- Removing Barriers and Increasing Speed of Learning
- Comfort with Emptiness and Leaving Space
2
Readings
- Welcome to Week 5
- Project Activity - Step 15
Assessment
1
Assignment
- Week 5 Quiz
Auto Summary
Embark on a transformative journey with the "Design Thinking: Ideas to Action" course, expertly crafted by the Darden School of Business at the University of Virginia. This foundational course is perfect for aspiring designers and business professionals eager to advance their design thinking skills. Building on the principles introduced in the "Insights to Inspiration" course, this program focuses on the latter stages of the 14-Step design thinking process. You will begin by addressing the critical question, “What if?” and engage in innovative brainstorming techniques to tackle your challenges creatively. The course then guides you through synthesizing your raw ideas into viable concepts, helping you discern “What wows?” and “What works?” as you move from ideation to practical experimentation. Led by Coursera, this comprehensive course spans 840 minutes of engaging content designed to equip you with essential skills for turning ideas into impactful actions within your organization. Choose from flexible subscription options, including Starter and Professional tiers, to best suit your learning needs. Ideal for those at the foundational level, this course empowers learners to make meaningful contributions to their teams and organizations through the power of design thinking. Join now and start transforming your ideas into real-world solutions!

Jeanne M. Liedtka