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Entrepreneurship
  • Level Foundation
  • المدة 14 ساعات hours
  • الطبع بواسطة The Chinese University of Hong Kong
  • Offered by

عن

An entrepreneur is someone who is always on the lookout for problems that can be turned into opportunities and finds creative ways to leverage limited resources to reach their goals. In this course, learners will be introduced to the fundamental concepts, theories, and frameworks of entrepreneurship and learn how to apply them within the context of the world's largest market: China. Through cases, articles, and experiential learning, learners will gain expertise in how to identify and evaluate opportunities; interpret, analyze, and build financial models to enable high-growth ventures; practice living life as an entrepreneurial leader; and create a new product or service for the Chinese market.

الوحدات

Doing Business in China

    • 2 Videos
    • 2 Readings
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2 Videos

  • Welcome to Doing Business in China
  • Entering the China Market

2 Readings

  • Acknowledgement
  • Copyright and eLearning Guidance at CUHK

Course Preliminaries

    • 2 Readings
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2 Readings

  • Course Overview
  • Learn from the Expert Interviews

Module 1: What Is Entrepreneurship?

    • 6 Videos
    • 1 Quiz
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6 Videos

  • 1.1 Corporate Vs Startup
  • 1.2 What Is Stopping People From Being Entrepreneurial?
  • 1.3 Entrepreneurs Vs Professionals
  • 1.4 Why Do People Become Entrepreneurs?
  • 1.5 What Are The Challenges China Entrepreneurs Face
  • 1.6 Intrapreneurs And Entrepreneurs

1 Quiz

  • Week 1 Quiz: Intrapreneurs Vs Entrepreneurs

Listen to The Entrepreneurs - Why Do People Become Entrepreneurs?

    • 6 Videos
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6 Videos

  • Mr Desmond Marshall, Managing Director of Rouge International (www.RLSCLUB.com) and Rouge Ventures (www.RougeVC.com)
  • Mr Emil Chan, Co-founder and CEO of Starthub Holding Ltd (www.starthubhk.com)
  • Mr Emil Chan, Co-founder and CEO of Starthub Holding Ltd (www.starthubhk.com)
  • Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)
  • Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)
  • Ms Jah Ying Chung, Founder and Air Marshal of Launchpilots (join.launchpilots.com)

Listen to The Entrepreneurs - What Are The Challenges China Entrepreneurs Face?

    • 12 Videos
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12 Videos

  • Dr Alex Li, CEO & Founder of BizCONLINE
  • Mr Desmond Marshall, Managing Director of Rouge International (www.RLSCLUB.com) and Rouge Ventures (www.RougeVC.com)
  • Mr Desmond Marshall, Managing Director of Rouge International (www.RLSCLUB.com) and Rouge Ventures (www.RougeVC.com)
  • Mr Emil Chan, Co-founder and CEO of Starthub Holding Ltd (www.starthubhk.com)
  • Mr Emil Chan, Co-founder and CEO of Starthub Holding Ltd (www.starthubhk.com)
  • Mr Emil Chan, Co-founder and CEO of Starthub Holding Ltd (www.starthubhk.com)
  • Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)
  • Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)
  • Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)
  • Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)
  • Ms Jah Ying Chung, Founder and Air Marshal of Launchpilots (join.launchpilots.com)
  • Ms Jah Ying Chung, Founder and Air Marshal of Launchpilots (join.launchpilots.com)

Listen to The Entrepreneurs - Challenges HK Entrepreneurs Face

    • 2 Videos
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2 Videos

  • Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)
  • Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)

Module 2a Innovation And Creativity

    • 3 Videos
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3 Videos

  • 2a.1 Creativity
  • 2a.2 Disruptive Business Model
  • 2a.3 Identify An Opportunity

Listen to The Entrepreneurs - Is Creativity Essential in China?

    • 4 Videos
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4 Videos

  • Dr Alex Li, CEO & Founder of BizCONLINE
  • Mr Desmond Marshall, Managing Director of Rouge International (www.RLSCLUB.com) and Rouge Ventures (www.RougeVC.com)
  • Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)
  • Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)

Listen to The Entrepreneurs - Think Outside The Box

    • 1 Videos
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1 Videos

  • Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)

Module 2b. Market Validation

    • 5 Videos
    • 1 Quiz
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5 Videos

  • 2b.1 Can You Capture The Opportunity?
  • 2b.2 How Big Is Your Market?
  • 2b.3 Prioritising The Ideas
  • 2b.4 Market Validation Before Launching Your Product
  • 2b.5 Your Business Positioning

1 Quiz

  • Week 2 Quiz: Market positioning

Listen to The Entrepreneurs - Market Validation Before Launching Your Product

    • 1 Videos
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1 Videos

  • Mr Desmond Marshall, Managing Director of Rouge International (www.RLSCLUB.com) and Rouge Ventures (www.RougeVC.com)

Module 3. Business Plan

    • 5 Videos
    • 1 PeerReview
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1 Peer Review

  • Week 3: Business Model Canvas

5 Videos

  • 3.1 Business Plan - What is it?
  • 3.2 Determine The Objectives
  • 3.3 Choose The Right Format
  • 3.4 Business Model
  • 3.5 What Else Should We Include?

Listen to The Entrepreneurs - Underlying magic / Technology

    • 1 Videos
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1 Videos

  • Mr Desmond Marshall, Managing Director of Rouge International (www.RLSCLUB.com) and Rouge Ventures (www.RougeVC.com)

Listen to The Entrepreneurs - Marketing and Sales

    • 1 Videos
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1 Videos

  • Dr Alex Li, CEO & Founder of BizCONLINE

Listen to The Entrepreneurs - Competition

    • 3 Videos
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3 Videos

  • Mr Emil Chan, Co-founder and CEO of Starthub Holding Ltd (www.starthubhk.com)
  • Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)
  • Ms Jah Ying Chung, Founder and Air Marshal of Launchpilots (join.launchpilots.com)

Listen to The Entrepreneurs - Team

    • 4 Videos
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4 Videos

  • Mr Desmond Marshall, Managing Director of Rouge International (www.RLSCLUB.com) and Rouge Ventures (www.RougeVC.com)
  • Mr Emil Chan, Co-founder and CEO of Starthub Holding Ltd (www.starthubhk.com)
  • Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)
  • Ms Jah Ying Chung, Founder and Air Marshal of Launchpilots (join.launchpilots.com)

Module 4. Startup Financing

    • 10 Videos
    • 1 PeerReview
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1 Peer Review

  • Week 4: Business Presentation

10 Videos

  • 4.1 Stages of Fund Raising
  • 4.2 From Pitch to Hitch – What’s on the Investor’s Mind?
  • 4.3 Startup Valuation
  • 4.4 Mode of Investment
  • 4.5 Shareholder's Agreement
  • 4.6 Investor Incentives
  • 4.7 Potential Return for Investors
  • 4.8 Investment Requirement
  • 4.9 Financial Analysis (From Investors' Perspective) - Return
  • 4.10 Financial Analysis (From Investors’ perspective) - Operation Parameters

Listen to The Entrepreneurs - Stages of Fund Raising

    • 1 Videos
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1 Videos

  • Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)

Listen to The Entrepreneurs - What’s on the investor’s mind

    • 7 Videos
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7 Videos

  • Mr Desmond Marshall, Managing Director of Rouge International (www.RLSCLUB.com) and Rouge Ventures (www.RougeVC.com)
  • Mr Emil Chan, Co-founder and CEO of Starthub Holding Ltd (www.starthubhk.com)
  • Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)
  • Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)
  • Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)
  • Ms Jah Ying Chung, Founder and Air Marshal of Launchpilots (join.launchpilots.com)
  • Ms Jah Ying Chung, Founder and Air Marshal of Launchpilots (join.launchpilots.com)

Listen to The Entrepreneurs - Mode of Investment

    • 3 Videos
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3 Videos

  • Dr Alex Li, CEO & Founder of BizCONLINE
  • Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)
  • Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)

Supplementary Materials - Full Interviews

    • 6 Videos
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6 Videos

  • Full Interview with Dr Alex Li, CEO & Founder of BizCONLINE
  • Full Interview with Mr Desmond Marshall, Managing Director of Rouge International (www.RLSCLUB.com) and Rouge Ventures (www.RougeVC.com)
  • Full Interview with Dr Witman Hung, Principal Liaison Officer for Hong Kong of Shenzhen Qianhai Authority (www.szqh.com.cn)
  • Full Interview with Mr Emil Chan, Co-founder and CEO of Starthub Holding Ltd (www.starthubhk.com)
  • Full Interview with Mr Christopher Yeung, Founder of Carshare.hk (www.carshare.hk)
  • Full Interview with Ms Jah Ying Chung, Founder and Air Marshal of Launchpilots (join.launchpilots.com)

Auto Summary

Explore the fundamentals of entrepreneurship in the world's largest market, China, with Coursera's engaging course. Led by expert instructors, learners will master concepts, theories, and frameworks essential for identifying opportunities and creating high-growth ventures. The course includes cases, articles, and hands-on projects, spanning 840 minutes, and offers Starter and Professional subscription options. Ideal for aspiring entrepreneurial leaders looking to innovate and succeed in the Chinese market.

Prof. Dominic Chan
Instructor

Prof. Dominic Chan