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Fundraising and Development Foundations
  • Level Foundation
  • المدة 16 ساعات hours
  • الطبع بواسطة University of California, Davis
  • Offered by

عن

In this course, you will gain an introduction to the basic terminology and concepts in the field, along with an overview of the development cycle from identification and cultivation through stewardship and recognition. You will learn how to develop a case for support, identify and assess prospective donors, match a donor’s interests and needs with your organization’s mission and goals, recognize planned giving benefits to your donors, structure a successful solicitation, and respond to ethical dilemmas. You’ll also examine career opportunities in the field, along with contemporary issues and trends confronting today’s fundraising managers. Throughout the course you’ll gain hands-on practice developing an array of written products for your fundraising and development portfolio.

الوحدات

Getting Started

    • 1 Videos
    • 1 Readings
    • 1 Discussion
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1 Discussions

  • Learning Goals

1 Videos

  • Course Introduction Foundations of Fundraising and Development

1 Readings

  • A Note From UC Davis

Fundraising and Philanthropy

    • 6 Videos
    • 1 Readings
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6 Videos

  • History and Impact of Philanthropy in the US
  • Terminology of Fundraising and Philanthropy
  • Ethics and Guiding Principles of Confidentiality
  • The Donor and Development Process (Part 1)
  • The Donor and Development Process (Part 2)
  • Campaigns and Opportunities

1 Readings

  • Readings

Review and Discussion

    • 1 Discussion
    • 1 Assignment
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1 Assignment

  • Module 1 Quiz

1 Discussions

  • Fundraising

Case for Support, Prospect Identification, and Annual Giving

    • 7 Videos
    • 1 Readings
    • 2 Discussion
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2 Discussions

  • Critique a Case for Support (Activity)
  • Prospective Donors

7 Videos

  • Introduction to Case for Support, Prospect Identification, and Annual Giving
  • Case for Support (Part 1)
  • Case for Support (Part 2)
  • Prospect Identification & Building Constituents (Part 1)
  • Prospect Identification & Building Constituents (Part 2)
  • The Annual Fund: Building a Base of Support (Part 1)
  • The Annual Fund: Building a Base of Support (Part 2)

1 Readings

  • Readings

Review

    • 1 Assignment
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1 Assignment

  • Module 2 Quiz

Peer-Review Assignment

    • 1 Readings
    • 1 PeerReview
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1 Peer Review

  • Case For Support

1 Readings

  • Welcome to Peer Review Assignments!

Major Gift, Planned Giving, Foundations and Corporate Giving Programs

    • 8 Videos
    • 1 Readings
    • 3 Discussion
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3 Discussions

  • Curious Chameleon Infographic
  • Appeal Letter Critique (Activity)
  • Securing an Appointment (Activity)

8 Videos

  • Introduction to Major Gift, Planned Giving, Foundations and Corporate Giving Programs
  • Major Gift Development Programs (Part 1)
  • Major Gift Development Programs (Part 2)
  • Major Gift Development Programs (Part 3)
  • Planned Giving Programs (Part 1)
  • Planned Giving Programs (Part 2)
  • Foundation and Corporate Giving (Part 1)
  • Foundation and Corporate Giving (Part 2)

1 Readings

  • Readings

Review and Discussion

    • 1 Discussion
    • 1 Assignment
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1 Assignment

  • Module 3 Quiz

1 Discussions

  • Women and Philanthropy

Donor Relations and Fundraising Campaigns

    • 7 Videos
    • 1 Readings
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7 Videos

  • Introduction to Donor Relations and Fundraising Campaigns
  • Stewardship and Recognition Programs (Part 1)
  • Stewardship and Recognition Programs (Part 2)
  • Campaigns: Overview & Pre-planning (Part 1)
  • Campaigns: Overview & Pre-planning (Part 2)
  • Campaigns: Opening & Closing a Campaign (Part 1)
  • Campaigns: Opening & Closing a Campaign (Part 2)

1 Readings

  • Readings

Review and Discussion

    • 1 Discussion
    • 1 Assignment
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1 Assignment

  • Module 4 Quiz

1 Discussions

  • Thanking a Donor

Peer Review Assignment

    • 1 PeerReview
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1 Peer Review

  • Proposal Letter

Foundations of Fundraising and Development Course Summary

    • 1 Videos
    • 1 Discussion
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1 Discussions

  • Self-Reflection

1 Videos

  • Foundations of Fundraising and Development Course Summary

Auto Summary

"Fundraising and Development Foundations" is a foundational course in Business & Management offered by Coursera. It introduces key terminology and concepts, covering the development cycle, donor identification, and solicitation strategies. Learners will also explore career opportunities, contemporary issues, and ethical considerations in fundraising. The course includes practical exercises to build a fundraising portfolio. With a duration of 960 minutes, it is available through Starter and Professional subscription options, ideal for those looking to enter or advance in the fundraising field.

Angela Joens
Instructor

Angela Joens