- Level Foundation
- المدة 12 ساعات hours
- الطبع بواسطة University of Colorado Boulder
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Offered by
عن
This course reviews and evaluates the many ways that businesses can engage in international commerce. First presented are the three decisions that any business needs to make to go global, including a model for country selection. Next, modes of exporting and importing are discussed, followed by a review of contract modes of entry such as licensing and franchising, and then foreign direct investment strategies such as joint ventures, mergers, and acquisitions. The course concludes with a personal look at going global, including deciding to go, preparing to go, working and living abroad, and the challenges of coming home.الوحدات
IB Entry Considerations
2
Discussions
- Introduce Yourself!
- Business Entry
5
Videos
- Your Instructor
- Introduction to International Business Venturing Abroad
- Going Global
- International Entry Decisions
- Country Entry Timing
3
Readings
- Global Strategic Choices
- International Expansion Entry Modes
- 5 Reasons You Shouldn't Go Global
Country Selection
4
Videos
- Country Selection Framework
- Country Risk Assessment
- Doing Business Abroad
- Selecting a Country
4
Readings
- PESTLE
- Cage Analysis
- Doing Business
- Weighted Scoring
Module 1 Assessment — IB Entry Strategies
1
Assignment
- Course 1 Assessment — IB Entry Strategies
Export-Import
6
Videos
- Export Entry Overview
- Successful Exporting
- Direct Exporting
- Indirect Exporting
- Export Piggybacking
- Successful importing
3
Readings
- What is Importing and Exporting?
- Managing Export and Import
- Supplements
Module 2 Assessment — Exporting Strategies
1
Assignment
- Course 2 Assessment — Exporting Strategies
Contract Strategies
5
Videos
- International Licensing
- International Franchising
- International Contract Outsourcing
- International Management Contracts
- International Turnkey Projects
2
Readings
- Contractual Entry Modes
- Supplements
Investing Strategies
4
Videos
- Foreign Direct Investment
- International Joint Ventures
- International Mergers and Acquisitions
- International Greenfield Entry
2
Readings
- Foreign Direct Investment
- Investment Entry Modes
Module 3 Assessment — Direct Entry Strategies
1
Assignment
- Module 3 Assessment — Direct Entry Strategies
Expatriate Life
2
Discussions
- Culture Shock
- Reverse Culture Shock
4
Videos
- Deciding to Go Abroad
- Preparing to Go Abroad
- Living and Working Abroad
- Coming Home from Abroad
2
Readings
- Expatriate
- Supplements
Module 4 Assessment — Living Abroad
1
Assignment
- Module 4 Assessment — Living Abroad
Final Assessment: Operating Abroad
1
Assignment
- Operating Abroad
Auto Summary
Explore the world of international commerce with "International Business Venturing Abroad," a foundation-level course from Coursera. Dive into key decisions for global expansion, exporting and importing strategies, contract modes like licensing and franchising, and foreign direct investment tactics. Gain personal insights on living and working abroad. Ideal for business and management enthusiasts, the course spans 720 minutes with flexible Starter and Professional subscription options. Perfect for those looking to navigate the complexities of international business.

Stephen R. Lawrence