Generative AI for Business Leaders
Advertising with Meta
How Google does Machine Learning
دوراتنا
Investment Strategies and Portfolio Analysis
In this course, you will learn about latest investment strategies and performance evaluation. You will start by learning portfolio performance measures and discuss best practices in portfolio performance evaluation. You will explore different evaluation techniques such as style analysis and attribution analysis and apply them to evaluate different investment strategies. Special emphasis will be given to recent financial market innovations and current investment trends.
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Course by
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Self Paced
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15 ساعات
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الإنجليزية
The fundamentals of hotel distribution
In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your brand.com website so people book through it? How can you maximise the potential of online travel agents (OTAs)?
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Course by
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Self Paced
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16 ساعات
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الإنجليزية
Java Programming: Solving Problems with Software
Learn to code in Java and improve your programming and problem-solving skills. You will learn to design algorithms as well as develop and debug programs. Using custom open-source classes, you will write programs that access and transform images, websites, and other types of data. At the end of the course you will build a program that determines the popularity of different baby names in the US over time by analyzing comma separated value (CSV) files. After completing this course you will be able to: 1. Edit, compile, and run a Java program; 2. Use conditionals and loops in a Java program; 3.
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Course by
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Self Paced
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17 ساعات
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الإنجليزية
The Marketing Plan
Create your own Marketing Plan for your own product or service idea. In this course you will learn how to produce arguably the most important marketing tool for any business. Rather than simply learning the stages of The Marketing Plan, you will be asked each week to complete a peer graded assignment which will help you complete a simplified version of the plan.
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Course by
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Self Paced
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17 ساعات
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الإنجليزية
Advanced Business Strategy
Advance your strategic analysis skills in this follow-up to Foundations of Business Strategy. In this course, developed at the Darden School of Business at the University of Virginia, you'll learn the tools to analyze strategy across time (competitive dynamics), industries (corporate strategy), geographies (international strategy), and institutions (non-market strategy).
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Course by
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Self Paced
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10 ساعات
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الإنجليزية
Web Design: Wireframes to Prototypes
This course is focused on the application of the early UX research to actual user interfaces: the creation of wireframes, high-fidelity mockups, and clickable prototypes.
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Course by
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Self Paced
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41 ساعات
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الإنجليزية
Pharmaceutical and Medical Device Innovations
This course in the Healthcare Marketplace specialization gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. Included is an understanding of the strategy deployed for pricing drugs and new technologies as well as the market sizing exercise to identify where future research and development investments should be made.
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Course by
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Self Paced
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13 ساعات
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الإنجليزية
Managing as a Coach
Do you (or do you want to) manage employees? Have you ever wondered how to get better performance out of those you manage? Are you unsure if you are communicating effectively with your employees? If you answered “yes” to any of these questions, then this course – and its associated specialization – is for you! Leadership and management responsibilities have changed dramatically, particularly in the last decade. In order to be an effective manager in increasingly fast-paced and complex organizational environments, coaching has become essential.
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Course by
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Self Paced
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13 ساعات
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الإنجليزية
Financial Accounting: Advanced Topics
In this course, you will explore advanced topics in financial accounting. You will start your journey with accounting for assets with more than a 1-year life. You will learn in detail how firms account for fixed assets. You will then move on to the financing of assets and discuss accounting for liabilities. The course will continue with an in-depth exploration of shareholders’ equity. Finally, you will critically evaluate the preparation, components, and analysis of the cash flows statement.
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Course by
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Self Paced
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14 ساعات
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الإنجليزية
Coaching Conversations
Throughout the Coaching Skills for Managers specialization, we’ve discussed many topics for improving coaching conversations with our employees. It is now time to put all of that theory and discussion into practice and examine great examples of common coaching conversations! Note: This course builds on all previous courses in the Coaching Skills for Managers specialization. It is highly recommended that students complete or be familiar with the topics covered in those courses before taking this course.
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Course by
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Self Paced
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23 ساعات
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الإنجليزية
Managing Big Data with MySQL
This course is an introduction to how to use relational databases in business analysis. You will learn how relational databases work, and how to use entity-relationship diagrams to display the structure of the data held within them. This knowledge will help you understand how data needs to be collected in business contexts, and help you identify features you want to consider if you are involved in implementing new data collection efforts.
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Course by
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Self Paced
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32 ساعات
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الإنجليزية
Introduction to Data Science in Python
This course will introduce the learner to the basics of the python programming environment, including fundamental python programming techniques such as lambdas, reading and manipulating csv files, and the numpy library. The course will introduce data manipulation and cleaning techniques using the popular python pandas data science library and introduce the abstraction of the Series and DataFrame as the central data structures for data analysis, along with tutorials on how to use functions such as groupby, merge, and pivot tables effectively.
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Course by
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Self Paced
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35 ساعات
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الإنجليزية
Introduction to Graph Theory
We invite you to a fascinating journey into Graph Theory — an area which connects the elegance of painting and the rigor of mathematics; is simple, but not unsophisticated. Graph Theory gives us, both an easy way to pictorially represent many major mathematical results, and insights into the deep theories behind them. In this online course, among other intriguing applications, we will see how GPS systems find shortest routes, how engineers design integrated circuits, how biologists assemble genomes, why a political map can always be colored using a few colors.
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Course by
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Self Paced
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21 ساعات
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الإنجليزية
The Language and Tools of Financial Analysis
In this course, participants will learn the foundations of accounting principles and financial analysis, develop an understanding of the links between these, and the measurement of value creation at the firm level. This is the first course in a four-course Specialization on the Essentials of Corporate Financial Analysis and Decision-Making, created in partnership between the University of Melbourne and Bank of New York Mellon (BNY Mellon). View the MOOC promotional video here: http://tinyurl.com/jeoa83t
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Course by
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Self Paced
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11 ساعات
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الإنجليزية
Agile Planning for Software Products
This course covers the techniques required to break down and map requirements into plans that will ultimately drive software production. Upon successful completion of this course, you will be able to: - Create effective plans for software development - Map user requirements to developer tasks - Assess and plan for project risks - Apply velocity-driven planning techniques - Generate work estimates for software products
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Course by
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Self Paced
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12 ساعات
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الإنجليزية
Information & Digital Literacy for University Success
This Specialization is aimed at preparing students for undergraduate study in an English-speaking university. The course equips you for full participation and engagement with your studies by building awareness and understanding of the core values and expectations of academic culture, and providing you with practical strategies to apply to your studies. In this course, you will learn how to develop your Information & Digital Literacy Skills to help you achieve success in your university studies.
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Course by
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Self Paced
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35 ساعات
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الإنجليزية
Introduction to Web Development
This course covers the essential building blocks of web development, including HTML, CSS, and JavaScript.
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Course by
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Self Paced
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22 ساعات
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الإنجليزية
Data Management and Visualization
Whether being used to customize advertising to millions of website visitors or streamline inventory ordering at a small restaurant, data is becoming more integral to success. Too often, we’re not sure how use data to find answers to the questions that will make us more successful in what we do. In this course, you will discover what data is and think about what questions you have that can be answered by the data – even if you’ve never thought about data before.
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Course by
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Self Paced
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12 ساعات
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الإنجليزية
Meaningful Marketing Insights
With marketers are poised to be the largest users of data within the organization, there is a need to make sense of the variety of consumer data that the organization collects. Surveys, transaction histories and billing records can all provide insight into consumers’ future behavior, provided that they are interpreted correctly. In Introduction to Marketing Analytics, we introduce the tools that learners will need to convert raw data into marketing insights.
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Course by
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Self Paced
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10 ساعات
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الإنجليزية
Competitive Strategy
“Why do some companies outperform others?” That question is particularly important to ask in industries which are fiercely competitive like the tech sector. Companies competing in these industries find it difficult to achieve competitive advantage and sustain it over the longer run. In this course, you will learn about 21st century competition, the forces driving it, and the challenges it poses for companies.
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Course by
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Self Paced
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19 ساعات
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الإنجليزية
Windows Server Management and Security
Microsoft Windows has been at the forefront of enterprise computing for several decades. What most office workers see is the desktop side – such as Windows 7, 8 or 10. This course explores what it takes to design and build the server side of Windows in an enterprise environment. This course will explore everything from Windows Server installation to configuring users, to hardening the server operating system itself. This course is the second course in the System Management and Security Specialization focusing on enterprise system management.
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Course by
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Self Paced
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12 ساعات
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الإنجليزية
FinTech and the Transformation in Financial Services
The FinTech revolution is rapidly transforming the financial industry. The use of digital technologies is the norm, and together with regulatory and market changes it is creating a revolution.
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Course by
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Self Paced
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19 ساعات
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الإنجليزية
Developing a Marketing Mix for Growth
In this course, you will further examine how businesses create value for customers. In Developing a Winning Marketing Strategy, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to managers. In this course, you will complete a more detailed analysis of these elements in order to conduct a thorough strategic analysis of marketing opportunities and to communicate marketing decisions.
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Course by
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Self Paced
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13 ساعات
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الإنجليزية
Introduction to Power Electronics
This course can also be taken for academic credit as ECEA 5700, part of CU Boulder’s Master of Science in Electrical Engineering degree. This course introduces the basic concepts of switched-mode converter circuits for controlling and converting electrical power with high efficiency. Principles of converter circuit analysis are introduced, and are developed for finding the steady state voltages, current, and efficiency of power converters.
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Course by
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Self Paced
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12 ساعات
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الإنجليزية
HTML, CSS, and Javascript for Web Developers
Do you realize that the only functionality of a web application that the user directly interacts with is through the web page? Implement it poorly and, to the user, the server-side becomes irrelevant! Today’s user expects a lot out of the web page: it has to load fast, expose the desired service, and be comfortable to view on all devices: from a desktop computers to tablets and mobile phones. In this course, we will learn the basic tools that every web page coder needs to know. We will start from the ground up by learning how to implement modern web pages with HTML and CSS.
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Course by
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Self Paced
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40 ساعات
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الإنجليزية