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Digital Media and Marketing Strategies

Digital Media and Marketing Strategies

The proliferation of digital technology gives businesses an unprecedented and diverse new set of tools to reach, engage, monitor, and respond to consumers. The aggregated and voluminous digital data can also be leveraged to better target specific consumer segments.

  • Course by
  • Self Paced
  • 20 ساعات
  • الإنجليزية
الاشتراك الشهري
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  • الباقة الإبتدائية @ AED 99 + VAT
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  • AED 239.99 + VAT
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Data Analytics Methods for Marketing

Data Analytics Methods for Marketing

This course explores common analytics methods used by marketers such as audience segmentation, clustering and marketing mix modeling. . You'll explore how to use linear regression for marketing planning and forecasting, and how to assess advertising effectiveness through experiments.

  • Course by
  • Self Paced
  • 12 ساعات
  • الإنجليزية
الاشتراك الشهري
متضمن في
  • الباقة الإبتدائية @ AED 99 + VAT
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