Buy Now AED 274.99 + VAT

Monthly Subscription Starting at AED 99 + VAT

English for Effective Business Speaking
  • Level Foundation
  • المدة 23 ساعات hours
  • الطبع بواسطة The Hong Kong University of Science and Technology
  • Offered by

عن

This course aims to improve your Business English speaking skills by developing your use of vocabulary, grammar, pronunciation, spoken communication skills within a Business context, and your ability to deliver professional business speeches for specific purposes. Skills learned in this course will be used in the cross-cultural communications course and help prepare you to deliver the professional business presentation in the Capstone project. After completing this course, you will be able to: - delivery effective job interviews - give persuasive business pitches - delivery informative business presentations - speak persuasively in English - adapt content to purpose, context and audience - use appropriate style and tone of writing for business purposes

الوحدات

Before we start ...

    • 3 Videos
    • 4 Readings
    • 2 Discussion
Show info about module content

2 Discussions

  • How is this course relevant to you?
  • How do you improve your English speaking skills?

3 Videos

  • Welcome to our course
  • Introduction to our Specialization
  • Guest Speaker-Prof.Caroline Wang-Effective Business Speaking

4 Readings

  • Objectives and outcomes
  • Learning how to learn
  • Learning vocabulary
  • The HKUST English Grammar Guide (EGG)

Introduction to business speaking

    • 3 Videos
    • 2 Readings
    • 1 Discussion
Show info about module content

1 Discussions

  • Meetings, meetings, meetings.

3 Videos

  • From interviews to presentations
  • Verbal and Non Verbal Communication Part 1- Verbal
  • Verbal and Non Verbal Communication Part 2- Non Verbal

2 Readings

  • Objectives and outcomes
  • Elements of introducing yourself

Language

    • 2 Videos
    • 3 Readings
    • 1 PeerReview
    • 1 Assignment
Show info about module content

1 Assignment

  • Vocabulary practice

1 Peer Review

  • Say it right.

2 Videos

  • Challenging English grammar: redundant adjectives
  • Challenging English sound - /u/ "full" and /u:/ "fool" AND /I/ "sit" and /i:/ "seat"

3 Readings

  • Objectives and outcomes
  • Vocabulary list
  • Adjective and adverb word order

Assessment

    • 1 Assignment
Show info about module content

1 Assignment

  • Module 2

Business Interviews in English

    • 5 Videos
    • 4 Readings
    • 1 Discussion
    • 2 Assignment
Show info about module content

2 Assignment

  • Peer-review practice: Introduce yourself in a Job Interview
  • Peer Practice Review - Describe your Strengths and Weaknesses

1 Discussions

  • Verbal or Non verbal communication

5 Videos

  • Job Interviews
  • Speaking to Inform & Persuade
  • Context & Directness
  • Peer-review practice: Sample Self Introduction
  • Sample - Describe your Strengths and Weaknesses

4 Readings

  • Objectives and outcomes
  • Introduce yourself in a Job Interview
  • Peer-review practice- Introduce yourself in a Job Interview
  • Peer Practice Review - Describe your Strengths and Weaknesses

Language

    • 3 Videos
    • 6 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Vocabulary practice

3 Videos

  • Challenging English grammar: 'the', 'a' and 'an'
  • Challenging English Sounds -/ð/ "they" /d/ "day"
  • Challenging English Sounds-/æ/ "man" /e/ "men"

6 Readings

  • Objectives and outcomes
  • Vocabulary list
  • Referring to something mentioned before
  • Before names of professions (articles & determiners)
  • Before singular countable nouns
  • Before uncountable nouns

Assessment

    • 2 PeerReview
    • 1 Assignment
Show info about module content

1 Assignment

  • Module 3

2 Peer Review

  • Introduce yourself in a Job Interview
  • Describe your Strengths and Weaknesses

Delivering persuasive pitches

    • 4 Videos
    • 5 Readings
    • 1 Discussion
    • 1 PeerReview
    • 1 Assignment
Show info about module content

1 Assignment

  • Peer review practice: stress and pausing

1 Peer Review

  • Practise your stress and pausing

1 Discussions

  • What persuades you?

4 Videos

  • Elements of a persuasive presentation
  • The elevator pitch
  • Rhythm, stress and pausing
  • Body language

5 Readings

  • Objectives and outcomes
  • More on stress and pausing
  • Peer review practice: stress and pausing
  • What do we mean when we say 'rhetoric'?
  • Rhetorical devices in persuasive speeches

Language

    • 3 Videos
    • 4 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Vocabulary quiz

3 Videos

  • Challenging English: giving opinions
  • Challenging English sounds -/ð/ "then" /z/ "zen"
  • Challenging English sounds - /θ/ "thin" /s/ "sin"

4 Readings

  • Objectives and outcomes
  • Vocabulary list
  • More on giving opinions
  • Discourse markers

Assessment

    • 1 Readings
    • 1 PeerReview
    • 2 Assignment
Show info about module content

2 Assignment

  • Peer review practice
  • Module 4

1 Peer Review

  • Pitch it

1 Readings

  • Peer review practice

Delivering effective business presentations

    • 4 Videos
    • 6 Readings
    • 5 Discussion
    • 1 PeerReview
Show info about module content

1 Peer Review

  • Case Analysis Presentation

5 Discussions

  • You be the judge
  • Evaluate your own presentation skills
  • Making and using visual aids
  • Ineffective visuals
  • Past experiences with online presentations and meetings

4 Videos

  • The differences between written and spoken English
  • Preparing and planning presentations
  • Designing effective visuals
  • Engaging the audience

6 Readings

  • Objectives and outcomes
  • Arranging and organizing presentations
  • Presenting data in charts and graphs
  • Understanding the differences between seminars and conferences
  • Presenting online
  • Business Case: zAnta Boutique Hotel

Language

    • 3 Videos
    • 4 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Vocabulary quiz

3 Videos

  • Hedging your language
  • Challenging English grammar: prepositions
  • Challenging English sounds /ɒ/ "not" and /ʌ/ "nut" AND /p/ "pit" and /b/ "bit"

4 Readings

  • Objectives and outcomes
  • Vocabulary list
  • More on prepositions
  • Common preposition errors

Assessment

    • 1 Assignment
Show info about module content

1 Assignment

  • Module 5

Assessment

    • 1 Assignment
Show info about module content

1 Assignment

  • Final exam

Auto Summary

Enhance your Business English speaking skills with the "English for Effective Business Speaking" course, offered by Coursera. This foundational course is designed to boost your vocabulary, grammar, pronunciation, and overall spoken communication skills within a business context. You'll learn how to deliver professional business speeches tailored for specific purposes, which will be invaluable in cross-cultural communications and for your Capstone project presentation. Throughout this comprehensive 1380-minute course, you'll master the art of conducting effective job interviews, giving persuasive business pitches, delivering informative presentations, and speaking convincingly in English. You'll also learn to adapt your content to suit different purposes, contexts, and audiences, and to use the appropriate style and tone for various business scenarios. Ideal for individuals looking to improve their professional communication, this course is available through multiple subscription options, including Starter, Professional, and Paid plans. Whether you're at the beginning of your career or looking to refine your existing skills, this course provides the essential tools and knowledge to help you succeed in any business environment. Join us and become a more confident and effective business speaker.

Kin Tang
Instructors

Kin Tang

Delian Gaskell
Instructors

Delian Gaskell

Sean McMinn
Instructors

Sean McMinn