English for Effective Business Writing
This course aims to improve your Business English writing skills by developing your use of vocabulary, grammar, understanding of different business writing genres, and your ability to write professional business documents.
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- Level Foundation
- المدة 26 ساعات hours
- الطبع بواسطة The Hong Kong University of Science and Technology
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Offered by
عن
This course aims to improve your Business English writing skills by developing your use of vocabulary, grammar, understanding of different business writing genres, and your ability to write professional business documents. Skills learned in this course will be used in the cross-cultural communications course and help prepare you to produce the professional business documents in the Capstone project. After completing this course, you will be able to: - write business emails - write an executive summary - write persuasively in English - adapt content to purpose, context and audience - use appropriate style and tone of writing for business purposesالوحدات
Before we start ...
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2
Videos
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4
Readings
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2
Discussion
2
Discussions
- How is this course relevant to you?
- How do you learn English?
2
Videos
- Introduction to our Specialization
- How this course is organized
4
Readings
- Objectives and outcomes
- Learning how to learn
- Learning vocabulary
- The HKUST grammar guide
Content
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4
Videos
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1
Readings
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1
Discussion
1
Discussions
- What is style?
4
Videos
- Business writing genres
- Business letters, memos and emails: The basics
- Report writing
- The writing process, part 1
1
Readings
- Objectives and outcomes
Language
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1
Videos
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4
Readings
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2
Assignment
2
Assignment
- Vocabulary quiz
- Challenging grammar: -ing vs. -ed
1
Videos
- Challenging grammar: -ing vs. -ed
4
Readings
- Objectives and outcomes
- Vocabulary list
- Commonly confused words
- Sentence pattern you should know #1
Assessment
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1
Assignment
1
Assignment
- Module 2 Quiz
Content
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5
Videos
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4
Readings
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2
Discussion
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1
PeerReview
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3
Assignment
3
Assignment
- Using the Direct Approach practice
- Writing to persuade practice
- Peer-review practice: Persuasive email
1
Peer Review
- Writing a persuasive email
2
Discussions
- How many rhetorical devices do you use?
- Directness and persuasion
5
Videos
- Effective emailing
- Context and directness
- Writing to persuade
- Rhetorical devices
- The writing process, part 2
4
Readings
- Objectives and outcomes
- What do we mean when we say, 'rhetoric'?
- The concept of kairos
- Peer-review practice: Sample persuasive email
Language
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2
Videos
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3
Readings
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3
Assignment
3
Assignment
- Vocabulary quiz
- How concise are you?
- Pattern #2 Independent Clause: Appositive
2
Videos
- Paragraphing
- Challenging grammar: Missing verb 'to be'
3
Readings
- Objectives and outcomes
- Vocabulary list
- Sentence pattern you should know #2
Assessment
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1
Readings
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1
PeerReview
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2
Assignment
2
Assignment
- Module 3 Quiz
- Peer review practice
1
Peer Review
- Correct the grammar and vocabulary errors and rewrite
1
Readings
- Peer review practice: Sample email
Content
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4
Videos
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1
Readings
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1
Discussion
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1
Assignment
1
Assignment
- Plain English practice
1
Discussions
- Communication styles: Is there a gender influence?
4
Videos
- Writing memos
- Audience, purpose, tone and style
- Plain English
- Gender sensitive language
1
Readings
- Objectives and outcomes
Language
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2
Videos
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5
Readings
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3
Assignment
3
Assignment
- Vocabulary quiz
- Practising your active and passive voice
- Tone & Style – Avoid using clichés in your writing
2
Videos
- Active and passive voice
- Challenging grammar: Comma splice
5
Readings
- Objectives and outcomes
- Vocabulary list
- Sentence patterns you should know #3 & #4
- Reasons to use the passive voice
- Tone & Style – Avoid using clichés in your writing
Assessment
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2
Readings
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2
PeerReview
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3
Assignment
3
Assignment
- Module 4 Quiz
- Peer review practice quiz for grammar and vocabulary errors
- Peer-review practice quiz for memo
2
Peer Review
- Correct the grammar and vocabulary errors and rewrite memo
- Writing a memo
2
Readings
- Peer review practice: Sample memo with errors
- Peer-review practice: Sample memo
Content
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2
Videos
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4
Readings
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1
Assignment
1
Assignment
- Presenting data
2
Videos
- Elements of an executive summary
- Presenting data
4
Readings
- Objectives and outcomes
- General organization of an executive summary
- Linking ideas
- Business Case: Sustainable Seafood for a Sustainable Future
Language
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2
Videos
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5
Readings
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1
Discussion
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1
Assignment
1
Assignment
- Vocabulary quiz
1
Discussions
- What do these words mean to you?
2
Videos
- Nominalization
- Challenging grammar: Possessive form
5
Readings
- Objectives and outcomes
- Vocabulary list
- Connotation
- The prepositional of-phrase
- Sentence patterns you should know #5 & #6
Assessment
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1
Readings
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1
PeerReview
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2
Assignment
2
Assignment
- Module 5 Quiz
- Peer-review practice quiz
1
Peer Review
- Executive summary for a proposal
1
Readings
- Peer-review practice: Sample executive summary
Course wrap-up
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1
Readings
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1
Assignment
1
Assignment
- Final exam
1
Readings
- Post-course survey
Auto Summary
Enhance your business English writing with this foundational course from Coursera. Focused on vocabulary, grammar, and various business writing genres, you'll learn to craft professional emails, executive summaries, and persuasive documents. Ideal for personal development, it prepares you for cross-cultural communications and capstone projects. Enjoy flexible subscription options: Starter, Professional, and Paid, over a duration of 1560 minutes. Perfect for anyone looking to improve their business communication skills.
Kin Tang
Delian Gaskell
Sean McMinn