Competing in a Customer-Centric World by Don Peppers

عن

Led by Don Peppers, one of the world's most respected experts on customer experience and customer focused business strategy, this course will offer in-depth insights into how to build and maintain a truly customer-centric business.

Over the four hours that this training takes, you will acquire the necessary abilities to engage customers, make the most out of your services, and overall, improve performance in your company.

What you will learn

• Effectively understand and adapt to the rapidly changing needs of your customers
• Properly align your products and services to provide long term customer value
• The skills needed to build trust between your customers and organization
• How technology can be used to further enhance the customer experience

Skills you learn

• Customer Service
• Marketing
• Sales Strategy
• Business Strategies

Syllabus

Module 1: Understanding the customer dimension

Module 2: Customer experience is everything

Module 3: Customer-centric marketing

Module 4: Customer-centric selling

Module 5: Customer-centric service

Module 6: Winning through leadership

Auto Summary

Unlock the secrets to thriving in a customer-centric business environment with "Competing in a Customer-Centric World," a comprehensive course led by renowned expert Don Peppers. Perfect for individuals in the Sales & Marketing domain, this course delves into the intricacies of creating and sustaining a business that prioritizes customer experience and satisfaction. Throughout the engaging four-hour training session, participants will gain valuable skills to better engage customers and optimize service offerings, ultimately enhancing their company's performance. Offered through edX at the awareness level, this course is ideal for professionals looking to deepen their understanding of customer-focused strategies. With a subscription option available at the Starter level, this course is accessible and designed to provide foundational knowledge to help you stay competitive in a customer-centric marketplace.