Marketing Operations

عن

Overtime every industry evolves and marketing is no different. Social media in its various forms have led to a massive shift in the way people consume, interact, and utilize information.

In this course, you will explore the changes in marketing practices that have occurred from the shift to social media communications.

This course will prepare you with the foundational understanding of marketing operations and evolving marketing practices for your current or future business career.

What you will learn

By the end of this course the learner will be able to:

● Identify and evaluate the Marketplace

● Identify historical changes and concepts

● Explore new technologies as they apply to marketing

● Explain Social Media and Value Creation

● Discuss market segmentation, target marketing & promotion

Skills you learn

• Marketing Operations
• Marketing

Auto Summary

Discover the "Marketing Operations" course by edX, designed for those in Sales & Marketing. This foundational 26-week course delves into the history of marketing and examines the impact of global trade and technology. Available with Starter and Professional subscription options, it's ideal for individuals seeking to enhance their marketing expertise.