Generative AI for Business Leaders
Advertising with Meta
How Google does Machine Learning
دوراتنا
Premiers pas avec Studio de création Facebook
Dans ce projet guide d'une heure, vous apprendrez comment créer et publier du contenu Facebook , Importer des vidéos et diffuser en direct depuis Studio de création Facebook, Crossposter du contenu sur plusieurs Pages, Programmer, antidater et définir la date d’expiration d’une publication finalement comment Créer et gérer des pages Facebook dans le Studio de création. À la fin de ce projet, vous apprenez comment utiliser le Studio de création Facebook.
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Course by
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Self Paced
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1 ساعات
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الفرنسية
Choisissez une publication basée sur l'engagement avec Facebook pour les entreprises
Dans ce projet guidé d'une heure, vous apprendrez à choisir un type de publication en fonction de l'engagement souhaité avec Facebook for Business. Vous apprendrez les étapes pour créer une page d'entreprise facebook. Ce projet guidé comprendra également des explications sur les différents aspects liés aux stratégies marketing et aux publications qui attirent un public plus large. À la fin de ce projet, vous pourrez créer une page d'entreprise, choisir la vôtre et suivre certaines publications de stratégies marketing afin de toucher un public plus large.
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Course by
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Self Paced
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1 ساعات
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الفرنسية
Mise en route avec Facebook Commerce Manager
Dans ce projet guidé d'une heure, vous allez d'abord connaitre la responsable commerciale de facebook et son importance, ensuite apprendre comment créer un compte commercial sur facebook, de même comment configurer et gérer une page boutique en terminant par les étapes à suivre afin de créer un catalogue et une boutique dans la responsable commerciale. À la fin de ce projet, vous aurez appris à utiliser le gestionnaire de commerce facebook pour votre propre entreprise.
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Course by
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Self Paced
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2 ساعات
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الفرنسية
Internet Giants: The Law and Economics of Media Platforms
This seven-week course will explore the relationship between law and technology with a strong focus on the law of the United States with some comparisons to laws around the world, especially in Europe. Tech progress is an important source of economic growth and raises broader questions about the human condition, including how culture evolves and who controls that evolution.
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Course by
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60 ساعات
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الإنجليزية
Measure and Optimize Social Media Marketing Campaigns
This course provides you with the skills to optimize your social media marketing efforts. Learn to evaluate and interpret the results of your advertising campaigns. Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how advertising effectiveness is measured across platforms and devices, learn how to evaluate the ROI of your marketing, and master how to communicate your social media marketing results to others in the company.
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Course by
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Self Paced
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19 ساعات
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الإنجليزية
Introduction to CAD, CAM, and Practical CNC Machining
This course introduces you to the foundational knowledge in computer-aided design, manufacture, and the practical use of CNC machines. In this course we begin with the basics in Autodesk® Fusion 360™ CAD by learning how to properly sketch and model 3D parts. Before we program any toolpaths, we’ll explore CNC machining basics to ensure we have the ground level foundational knowledge needed to effectively define toolpaths. Finally, we explore the basics of setting up a CAM program and defining toolpaths to cut simple geometry.
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Course by
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Self Paced
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20 ساعات
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الإنجليزية
Advertising with Meta
This course will establish you as an expert in Meta Ads Manager. Learn how to structure campaigns in Ads Manager by selecting ad objectives, target audience, budget, and placement that fit your unique goals. Learn to create and manage ads across Facebook and Instagram and evaluate and optimize the results of your Ads Manager campaigns. You will end the course by creating an actual ad campaign in Ads Manager to expand not only your knowledge, but your social media marketing portfolio.
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Course by
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Self Paced
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23 ساعات
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الإنجليزية
Big Data Emerging Technologies
Every time you use Google to search something, every time you use Facebook, Twitter, Instagram or any other SNS (Social Network Service), and every time you buy from a recommended list of products on Amazon.com you are using a big data system. In addition, big data technology supports your smartphone, smartwatch, Alexa, Siri, and automobile (if it is a newer model) every day. The top companies in the world are currently using big data technology, and every company is in need of advanced big data technology support.
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Course by
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Self Paced
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30 ساعات
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الإنجليزية
Generative Design for Additive Manufacturing
This course introduces you to one of the more common applications of generative design: Additive Manufacturing or 3D printing as it’s also known. In this course, we explore the basics of geometry creation and the mindset shift needed to build a generative design—a deeper understanding of generative design, its parameters, and how to work with the results specifically aimed at making a 3D printed metal part. We develop insightful understanding of the generative workflow by exploring Autodesk® Fusion 360™ tools and combining them with the creative process of taking an idea to a 3D model.
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Course by
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التعلم الذاتي
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26 ساعات
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الإنجليزية
Social Media Advertising
Social media platforms are driven by digital advertising. As a result, social media advertising is affordable and can be purchased at almost any budget. Targeting options in social media advertising are also sophisticated. It is possible to tailor ads around a user’s behaviors (e.g., likes, posts and clicks). This course unpacks small business use cases of Facebook, Instagram and Twitter advertising. From basic campaigns, to advanced techniques including lookalike modeling and audience retargeting, this course shows how to effectively advertise on three major social media platforms.
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Course by
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Self Paced
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17 ساعات
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الإنجليزية
Fundamentals of Social Media Advertising
This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad.
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Course by
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Self Paced
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21 ساعات
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الإنجليزية
Digital Business Models
Digital business models are disrupting 50-year old companies in telecommunications, transportation, advertising, e-commerce, automotive, insurance and many other industries. This course will explore the business models of software disruptors of the west such as Apple, Google, Facebook and Amazon, and the east such as Xiaomi and weChat.
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Course by
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Self Paced
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11 ساعات
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الإنجليزية
Introduction to Social Media Marketing
This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist.
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Course by
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Self Paced
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33 ساعات
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الإنجليزية
Social Media Management
This course equips you with critical content creation and management skills. You’ll learn how to create effective social media posts and how to create a strong brand to help you build a social media presence. You’ll also learn how to establish an ongoing process to manage your content. This includes setting up a content calendar, managing and moderating your posts, analyzing data for insights and iteration, and how to increase post effectiveness.
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Course by
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Self Paced
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25 ساعات
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الإنجليزية
Algorithms on Graphs
If you have ever used a navigation service to find optimal route and estimate time to destination, you've used algorithms on graphs. Graphs arise in various real-world situations as there are road networks, computer networks and, most recently, social networks!
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Course by
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Self Paced
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55 ساعات
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الإنجليزية