The 360º Corporation: Tools for Achieving Corporate Purpose
If you’ve heard the terms stakeholder capitalism, or sustainability, or ESG, corporate social responsibility, CSR, conscious capitalism, sustainable development goals, shared value, corporate citizenship, or purpose-driven company but don’t know exactly what they mean—or don’t know how to make these ideas come to life—then this course is for you. Every business model and every operating decision has stakeholder trade-offs embedded in it.
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- Level Foundation
- Course by University of Toronto
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Offered by
About
If you’ve heard the terms stakeholder capitalism, or sustainability, or ESG, corporate social responsibility, CSR, conscious capitalism, sustainable development goals, shared value, corporate citizenship, or purpose-driven company but don’t know exactly what they mean—or don’t know how to make these ideas come to life—then this course is for you. Every business model and every operating decision has stakeholder trade-offs embedded in it. Profits to the bottom line are not always compatible with the interests of the stakeholders that surround the corporation. Based on Professor Sarah Kaplan’s award-winning course at the University of Toronto’s Rotman School of Management and her book "The 360º Corporation: From Stakeholder Trade-offs to Transformation," this course is designed to help you analyze these trade-offs (Mode 1) and learn how to address them either by rethinking them (Mode 2), innovating around them (Mode 3), or thriving within them (Mode 4). The 360° Corporation is an organization that can productively and effectively manage trade-offs. By taking this course, you will be joining a community of executives around the world who are looking to transform their organizations to meet the needs of the 21st century. The COVID-19 pandemic has gotten us all to rethink our careers and focus on how to make our work as meaningful and rewarding as possible. This course will aid you on that journey by helping you connect social responsibility to your own decisions. And, it will help you reexamine the role of business in society. This is not just a course for people with “social responsibility” in their job title. While it will be useful for anyone whose role is to spread sustainability, gender and racial equity, social responsibility and other stakeholder strategies throughout their organizations, the course is equally important for every executive and line manager because everything you do matters for the social and environmental impact of your products, services and organizations. We’ll also discuss the impact on corporate governance and the roles of corporate directors and institutional investors in leading change. This course offers signposts to leaders who want to spearhead the 360° Revolution. With detailed case studies, useful frameworks and handy action steps, the course will show you that companies can develop explicit and coherent plans for addressing the tensions created by stakeholder trade-offs and pursue corporate purpose. Enroll today to become a 360º Leader! [This course was developed with support from the University of Toronto and from the Michael Lee-Chin Family Institute for Corporate Citizenship at the Rotman School of Management.]Modules
Getting started: what is a 360º Corporation?
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1
Videos
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2
Readings
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1
Discussion
1
Discussions
- Introduce yourself and meet your classmates
1
Videos
- The 360º Corporation: Tools for Achieving Corporate Purpose
2
Readings
- Land Acknowledgement
- Welcome to the 360º Corporation: a little about me
Stakeholder capitalism, CSR, ESG and purpose
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2
Videos
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3
Readings
2
Videos
- The shift to stakeholder capitalism
- What is a stakeholder?
3
Readings
- CSR, ESG: what’s with all of the acronyms?
- Identifying your stakeholders
- Action is urgently required
Debates in stakeholder capitalism
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1
Videos
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2
Readings
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1
Assignment
1
Assignment
- Reflection opportunity: what are your concerns and questions?
1
Videos
- Don't use Milton Friedman as an excuse
2
Readings
- CSR: is it just a corporate power grab or greenwashing or real?
- Mixed evidence on the impact of corporate social responsibility
The 4 modes of the 360º Corporation
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1
Videos
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2
Readings
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1
Assignment
1
Assignment
- Week 1 review
1
Videos
- The 4 modes of the 360º Corporation
2
Readings
- The 4 modes of the 360º Corporation
- What this course could mean for your career
Mode 1: Understanding Trade-offs
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3
Videos
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2
Readings
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1
Discussion
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1
Assignment
1
Assignment
- Reflection opportunity: unnoticed trade-offs
1
Discussions
- Can you think of another example of a trade-off?
3
Videos
- What is a trade-off? (Clue: every business model has them)
- Inside-out techniques for understanding trade-offs
- Outside-in techniques for understanding trade-offs
2
Readings
- Look inside examples of trade-offs
- Mode 1 Signposts
Mode 2: Rethinking Trade-offs
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2
Videos
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3
Readings
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1
Assignment
1
Assignment
- Week 2 review
2
Videos
- Shared value and the business case for social responsibility
- Misuse of the business case for social responsibility
3
Readings
- What is shared value?
- The "business case" can backfire
- Mode 2 Signposts
Mode 3: Innovating around Trade-offs
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1
Videos
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2
Readings
1
Videos
- Innovating around trade-offs
2
Readings
- Case study: Occidental’s transition to being a “carbon management company”
- Mode 3 Signposts
Mode 4: Thriving within Trade-offs
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2
Videos
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1
Readings
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1
Assignment
1
Assignment
- Reflection opportunity: intractable trade-offs
2
Videos
- Thriving within trade-offs
- Experimentation: some case examples
1
Readings
- Mode 4 Signposts
CSR Mistakes
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1
Readings
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1
Discussion
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1
Assignment
1
Assignment
- Week 3 review
1
Discussions
- What's a CSR mistake that you've seen?
1
Readings
- 4 mistakes companies make
360º Governance
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2
Videos
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4
Readings
2
Videos
- 360º Governance—a call to action for boards of directors
- Impact of intensifed investor stewardship
4
Readings
- 360º Governance—13 guidelines for 21st century boards
- The "B Corporation" alternative
- Investor stewardship compels action
- What does this mean for entrepreneurs?
360º Leadership
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1
Videos
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1
Readings
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1
Assignment
1
Assignment
- Reflection opportunity: what's your leadership to do list?
1
Videos
- 360º Leadership—what this means for you personally
1
Readings
- 360º Leadership: your to do list
From stakeholder trade-offs to transformation
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1
Videos
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1
Readings
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1
Assignment
1
Assignment
- Week 4 review
1
Videos
- From stakeholder trade-offs to transformation—creating the 360º Revolution
1
Readings
- Congratulations and thank you!
Auto Summary
Embark on a journey to transform your organization with "The 360º Corporation: Tools for Achieving Corporate Purpose," an insightful course in the Business & Management domain. Led by Professor Sarah Kaplan from the University of Toronto’s Rotman School of Management, this course is rooted in her acclaimed book and award-winning curriculum. Dive into the intricate world of stakeholder capitalism, ESG, corporate social responsibility, and more. Learn to navigate and address the inherent trade-offs between profit and stakeholder interests through comprehensive frameworks and innovative strategies. This course is essential for every executive and line manager, not just those with "social responsibility" in their titles, as it underscores the importance of integrating sustainability and equity into all business decisions. By joining, you’ll become part of a global community of forward-thinking executives dedicated to redefining business for the 21st century. The course features detailed case studies, actionable steps, and guidance on corporate governance and the role of directors and institutional investors in driving change. With subscription options available through Coursera, including Starter and Professional levels, this foundational course supports leaders ready to spearhead the 360º Revolution and make a meaningful impact. Enroll today and start your journey towards becoming a 360º Leader!
Sarah Kaplan