Business Growth Strategy
Get the tools you need to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls. In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, you will learn to determine how best to build value, whether by scaling existing markets, entering established markets or creating new markets through innovation and acquisitions.
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- Level Foundation
- Duration 11 hours
- Course by University of Virginia
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Offered by
About
Get the tools you need to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls. In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, you will learn to determine how best to build value, whether by scaling existing markets, entering established markets or creating new markets through innovation and acquisitions.Modules
Course Overview
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4
Readings
4
Readings
- Course Overview
- Course Requirements
- Get to Know Your Classmates
- Using the Discussion Forums
Lessons: Growth Strategy
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5
Videos
5
Videos
- Growth Strategy
- Why Grow?
- Strategy and Growth
- Growth Alternatives
- Growth Risks
Lessons: Growth through Scaling
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6
Videos
6
Videos
- Growth through Scaling
- Scenario Planning
- Scenario Planning Step 1
- Scenario Planning Steps 2 and 3
- Scenario Planning Steps 4 and 5
- Module Lessons
Tools
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1
Videos
1
Videos
- Strategist's Toolkit: Scenario Planning
Quiz
-
1
Assignment
1
Assignment
- Growth through Scaling
Lessons
-
7
Videos
7
Videos
- Entry and Rivalry
- Using Game Theory to Understand Rivalry
- Using Game Theory to Understand Cooperation
- Identifying Potential Rivals
- Pre-entry Strategies
- Post-entry Strategies
- Module Lessons
Tools
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1
Videos
1
Videos
- Strategist's Toolkit: Payoff Matrices
Quiz
-
1
Assignment
1
Assignment
- Growth through Entry
Lessons
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11
Videos
11
Videos
- Growth through Acquisition
- Pros and Cons of Acquisitions
- Pitfalls of Growth Through Acquisition
- Why Firms Overpay for Acquisitions
- Alternatives to Acquisition
- Identifying Successful Acquisition Opportunities
- Acquisition Analysis
- Strategic Benefit: Value of the Target
- Avoiding Overpaying
- Acquisition Analysis: Opportunity Costs
- Module Lessons
Tools
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1
Videos
1
Videos
- Strategist's Toolkit: Acquisition Analysis
Quiz
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1
Assignment
1
Assignment
- Growth through Acquisition
Lessons
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10
Videos
10
Videos
- Growing through Innovation
- Innovation Strategies
- Developing an Innovative Capability
- Keys to Innovation
- Organizing for Innovation
- Appropriating Value from Innovations
- Intellectual Property Protection
- Complementary Assets
- Determining an Innovation Strategy
- Module Lessons
Tools
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1
Videos
1
Videos
- Strategist's Toolkit: Real Options Analysis
Quiz
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1
Assignment
1
Assignment
- Growth through Innovation
Peer-Reviewed Final Assignment
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1
Readings
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1
PeerReview
1
Peer Review
- Growth Strategy Analysis
1
Readings
- Assignment Overview
Auto Summary
Unlock the secrets to expanding organizational value with the "Business Growth Strategy" course, a foundational program designed for aspiring business leaders and managers. This comprehensive course, crafted by the esteemed Darden School of Business at the University of Virginia and delivered by top-ranked faculty, equips you with the essential tools to analyze, evaluate, and recommend strategic actions for business growth. Dive deep into methodologies for scaling existing markets, penetrating established ones, and pioneering new markets through innovation and acquisitions. Over a span of 660 minutes, you will gain invaluable insights to help your organization sidestep common growth pitfalls. Available on Coursera, this course offers flexible subscription options including Starter, Professional, and Paid plans, catering to a diverse range of learners. Whether you're at the beginning of your business management journey or looking to sharpen your strategic skills, this course provides the foundational knowledge necessary to drive sustainable business growth. Join now to transform your strategic thinking and lead your organization to new heights.
Michael Lenox
Jared Harris