- Level Foundation
- Duration 9 hours
- Course by The State University of New York
-
Offered by
About
This course provides an introduction to the fundamental ideas in applying data analytics to issues surrounding key regulatory and management functions within the sports industry. Sports as an industry is increasingly relying on data analytics for more effective deployment of resources and assessment of performance in areas ranging from player productivity to fan engagement, talent identification and development, coaching, sponsorship, and marketing. This course and its successors will help you understand this new role of data analysis in the sports business.Modules
The Business of Sports
1
Videos
- Bob Costas discusses the business of sports
1
Readings
- Acknowledgements
Introduction to Data Analytics in Sports Law & Team Management
1
Videos
- Introduction to Data Analytics in Sports Law & Team Management
1
Readings
- Introduction to the Data Analytics in Sports Law & Team Management Project (to be completed in Week 5)
Role of Law & Regulation in Data Analytics
1
Videos
- Role of Law & Regulation in Data Analytics
The Importance of Data in the Sports Industry
1
Assignment
- Introduction to Data Analytics in Sports Law & Team Management
1
Videos
- The Importance of Data in the Sports Industry
1
Readings
- Introduction to Data Analytics in Sports Law & Team Management (OPTIONAL)
The Front Office Organizational Chart
1
Videos
- The Front Office Organizational Chart
Sports Industry Organizational Chart & Relationships
2
Videos
- Sports Industry Organizational Chart & Relationships
- Meet Don Luce: Former Hockey Player, Executive & Scout
Metrics & Data Tools
1
Videos
- Metrics & Data Tools
Legal Practices & Making Objective Decisions
1
Assignment
- Player Valuation, Team Performance & Roster Management
1
Videos
- Legal Practices & Making Objective Decisions
1
Readings
- Player Valuation, Team Performance & Roster Management (OPTIONAL)
Agreements, Laws & Regulation Frameworks
1
Videos
- Agreements, Laws & Regulation Frameworks
Using Data to Inform Decision Making
2
Videos
- Using Data to Inform Decision Making
- Shane Costa: Wearable technology & using it to inform decisions
Agent-Player Relationships & Athlete Representation
1
Assignment
- Regulatory, Managerial & Legal Frameworks
2
Videos
- Shane Costa: What goes into the decision to become an agent?
- Agent-Player Relationships & Athlete Representation
1
Readings
- Regulatory, Mangerial & Legal Frameworks (OPTIONAL)
Introduction to Venues & Multi-event Facility Enterprises
1
Videos
- Introduction to Venues & Multi-event Facility Enterprises
Optimizing Facilities
1
Videos
- Optimizing Facilities
Advertising & Sponsorship, plus Facility Marketing
1
Videos
- Advertising & Sponsorship, plus Facility Marketing
Physical Plant & Operations, Risk Management & Insurance
1
Assignment
- Facility & Event Management
2
Videos
- Physical Plant & Operations, Risk Management & Insurance
- Stan Makowski: Consider the full structure of arena operations
1
Readings
- Facility & Event Management (OPTIONAL)
Introduction to Athlete Transition Plan
1
Videos
- Introduction to Athlete Transition Plan
Sports Employment Landscape
1
Videos
- Sports Employment Landscape
Player Representation/Agent Positions, Requirements & Certifications
1
Videos
- Player Representation/Agent Positions, Requirements & Certifications
Facility Operations Positions
1
Videos
- Facility Operations Positions
Data Analytics Key Elements & Knowledge
1
Videos
- Data Analytics Key Elements & Knowledge
Exploring Positions
1
Peer Review
- Data Analytics in Sports Law & Team Management Project
3
Videos
- Exploring Positions
- Jason Nightingale: My Pathway to Director of Analytics & Assistant Director of Scouting
- Congratulations and more to come!
2
Readings
- Data Analytics in Sports Law & Team Management: Project Rubric (REQUIRED)
- Additional courses and readings
Auto Summary
Dive into the world of sports with the "Data Analytics in Sports Law and Team Management" course, tailored for enthusiasts eager to explore the intersection of data and sports. Guided by expert instructors on Coursera, this foundational course delves into how data analytics is transforming the sports industry. Learn to apply analytical techniques to enhance regulatory and management functions, optimize resource deployment, and assess performance in areas such as player productivity, fan engagement, talent identification, coaching, sponsorship, and marketing. Spanning over 540 minutes, this comprehensive program is ideal for beginners and offers a Starter subscription option. Whether you're a sports professional, aspiring manager, or a data enthusiast, this course equips you with the essential skills to leverage data in driving success within the dynamic realm of sports. Enroll now to stay ahead in the ever-evolving sports industry!

Bruce Pitman

Helen Drew

Gerry Meehan

Amy Moore