Monthly Subscription Starting at AED 99 + VAT

Level Foundation
Course by The Chinese University of Hong Kong
Offered by

About

Participants will know how Chinese entrepreneurs, consumers and employees think and act, and be able to generate consumer and business insights for doing business in China. Through the use of well-designed business cases, participants will be able to apply this knowledge when they start or manage a business organization in China. Participants will be able to identify business opportunities and challenges based on nuanced understanding of the socio-political, economic, cultural, and technological environments in China, and leverage on their consumer and business insights to develop and implement culturally informed strategic plans.

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Discover the essentials of "Doing Business in China" with this dynamic course tailored for business professionals and enthusiasts keen to navigate the Chinese market. This foundational course, offered by Coursera, dives deep into the mindset of Chinese entrepreneurs, consumers, and employees, providing you with the insights needed to thrive in China's unique business landscape. Through engaging business cases, you'll learn to identify and seize opportunities while overcoming challenges in China’s socio-political, economic, cultural, and technological environments. By the end of the course, you'll be equipped to develop and implement culturally informed strategic plans, making you adept at starting or managing business ventures in China. Flexible subscription options, including Starter and Professional, ensure you can choose the plan that best fits your needs. With no specified duration, you can progress at your own pace, making this an ideal course for busy professionals looking to gain a competitive edge in the Chinese market.