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High-Impact Business Writing
  • Level Foundation
  • Duration 7 hours
  • Course by University of California, Irvine
  • Offered by

About

Effective writing is a powerful tool in the business environment. Learn how to articulate your thoughts in a clear and concise manner that will allow your ideas to be better understood by your readers. Improve your business writing skill by learning to select and use appropriate formats for your audience, use the correct medium and adjust your writing style accordingly, as well as identify your objective and communicate it clearly. You'll also learn to spot, correct and avoid the most common writing pitfalls, and gain valuable experience analyzing, writing and revising a wide spectrum of business documents. From a simple email to a complete report, learn how to put good business writing to work for you. Upon completing this course, you will be able to: 1. Write effective business communications, including bad news, good news, persuasive writing, presentations, emails, memos, business reports and press releases 2. Learn how to edit and proofread business documents 3. Learn how to write for a global market

Modules

Audience, Messaging, and Word Choices

    • 1 Videos
    • 2 Readings
    • 1 Discussion
Show info about module content

1 Discussions

  • Acronyms and Colloquialisms

1 Videos

  • Colloquialisms and Regional Dialects

2 Readings

  • Knowing Your Audience
  • Language Use

Developing and Preparing Documents

    • 2 Readings
    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Module 1 Knowledge Check

1 Discussions

  • Recommended Activity

2 Readings

  • Channels and Message Types
  • Supplemental Resources

Spelling, Grammar, Sentence and Paragraphs

    • 1 Videos
    • 2 Readings
    • 1 Discussion
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1 Discussions

  • Common Spelling Errors and Word Misuse

1 Videos

  • Using Inclusive Language

2 Readings

  • The Basics of Grammar
  • Punctuation, Spelling, and Word Choices

Effective Writing

    • 1 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Module 2 Knowledge Check

1 Readings

  • Writing Effective Sentences and Paragraphs

Writing Business Emails

    • 1 Videos
    • 2 Readings
Show info about module content

1 Videos

  • Email Etiquette

2 Readings

  • All About Emails
  • Supplemental Resources

Messaging

    • 2 Readings
    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Module 3 Knowledge Check

1 Discussions

  • Recommended Activity

2 Readings

  • Positive Messaging
  • Negative Messaging

Report Writing

    • 2 Readings
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2 Readings

  • Basics of Report Writing
  • Revising, Editing, and Proofreading

Virtual Presentations and Etiquette

    • 1 Videos
    • 2 Readings
    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Module 4 Knowledge Check

1 Discussions

  • Presentations

1 Videos

  • Writing For Visual Presentations

2 Readings

  • Writing for Visual Presentations
  • Online Etiquette

Auto Summary

Unlock the power of effective writing with "High-Impact Business Writing" on Coursera. This foundational course, ideal for business professionals, covers essential skills for crafting clear, concise communications across various formats, from emails to reports. Led by expert instructors, it spans 420 minutes and offers practical tips on editing, proofreading, and writing for a global audience. Enhance your business writing and communicate your ideas effectively. Subscription options available.

Sue Robins, M.S. Ed.
Instructor

Sue Robins, M.S. Ed.