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Innovation & Entrepreneurship - From Design Thinking to Funding
  • Level Professional
  • Duration 12 hours
  • Course by EIT Digital
  • Offered by

About

This Innovation and Entrepreneurship course focuses on the interconnection between entrepreneurial thinking and innovation. Specifically, we look at models used in Silicon Valley to grow both start-up companies as well as innovation inside large organizations. Bringing together top Haas School of Business, UC Berkeley faculty, this course addresses critical areas for successful growth, including design thinking, open innovation, business models, product-market fit, and financing. This course will teach you how to think like an entrepreneur and provides the models, tools and frameworks to further develop your business or idea. An emphasis will be placed on the IT space. In this second part, From Design Thinking to Funding, the following areas are included: design thinking; innovation cycle process; business modeling; and funding.

Modules

Course introduction

    • 1 Videos
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1 Videos

  • Course introduction

Introduction to Module 1 to 3

    • 1 Videos
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1 Videos

  • Introduction to Module 1 to 3

Introduction to design thinking

    • 1 Videos
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1 Videos

  • Introduction to design thinking

The broad use of design thinking

    • 1 Videos
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1 Videos

  • The broad use of design thinking

Frameworks for our thinking

    • 1 Videos
    • 1 PeerReview
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1 Peer Review

  • Frameworks for our thinking

1 Videos

  • Frameworks for our thinking

The brain

    • 1 Videos
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1 Videos

  • The brain

A design thinker

    • 1 Videos
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1 Videos

  • A design thinker

Introduction to the innovation cycle

    • 1 Videos
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1 Videos

  • Introduction to the innovation cycle

Learning styles

    • 1 Videos
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1 Videos

  • Learning styles

Weekly quiz: Innovative design thinking

    • 1 Assignment
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1 Assignment

  • Innovative design thinking

The observation phase

    • 1 Videos
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1 Videos

  • The observation phase

Observing in the field

    • 1 Videos
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1 Videos

  • Observing in the field

The insight phase

    • 1 Videos
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1 Videos

  • The insight phase

The ideation phase

    • 1 Videos
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1 Videos

  • The ideation phase

Ideation techniques

    • 1 Videos
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1 Videos

  • Ideation techniques

The experiment phase

    • 1 Videos
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1 Videos

  • The experiment phase

Final thoughts

    • 1 Videos
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1 Videos

  • Final thoughts

The innovation cycle

    • 1 PeerReview
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1 Peer Review

  • The innovation cycle

Weekly quiz: The innovation cycle

    • 1 Assignment
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1 Assignment

  • The innovation cycle

Introduction to Module 4 to 6

    • 1 Videos
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1 Videos

  • Introduction to Module 4 to 6

Definitions and approaches - Introduction

    • 1 Videos
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1 Videos

  • Introduction

Business model innovation

    • 1 Videos
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1 Videos

  • Business model innovation

Business model innovation cases

    • 1 Videos
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1 Videos

  • Business model innovation cases

Why so difficult for incumbents?

    • 1 Videos
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1 Videos

  • Why so difficult for incumbents?

Business model disruption

    • 1 Videos
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1 Videos

  • Business model disruption

Weekly quiz: Business models - definitions and approaches

    • 1 Assignment
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1 Assignment

  • Business models - definitions and approaches

Business model canvas

    • 1 Videos
    • 1 PeerReview
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1 Peer Review

  • Business model canvas

1 Videos

  • Business model canvas

Business model navigator

    • 1 Videos
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1 Videos

  • Business model navigator

Freehand illustrator

    • 1 Videos
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  • Feeehand illustrator

Introduction

    • 1 Videos
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1 Videos

  • Introduction

Customer discovery process

    • 1 Videos
    • 1 PeerReview
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1 Peer Review

  • Customer discovery process

1 Videos

  • Customer discovery process

Case study

    • 1 Videos
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1 Videos

  • Case study

Weekly quiz: Business models - frameworks, tools and customer discovery

    • 1 Assignment
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1 Assignment

  • Business models - frameworks, tools and customer discovery

Introduction to module 7 to 9

    • 1 Videos
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1 Videos

  • Introduction to module 7 to 9

Family, friends and dentists

    • 1 Videos
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1 Videos

  • Family, friends and dentists

Crowd funding and angles

    • 1 Videos
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  • Crowd funding and angles

Institutional capital

    • 1 Videos
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  • Institutional capital

Introduction

    • 1 Videos
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  • Introduction

Company purpose and addressed problem

    • 1 Videos
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1 Videos

  • Company purpose and addressed problem

Solution and why now

    • 1 Videos
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1 Videos

  • Solution and why now

Weekly quiz: Funding

    • 1 Assignment
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1 Assignment

  • Funding

Market size and competition

    • 1 Videos
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  • Market size and competition

Product and business model

    • 1 Videos
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1 Videos

  • Product and business model

Team and financials

    • 1 Videos
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1 Videos

  • Team and financials

About investors

    • 1 Videos
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1 Videos

  • About investors

Some final thoughts

    • 1 Videos
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1 Videos

  • Some final thoughts

Pitch

    • 1 PeerReview
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1 Peer Review

  • Pitch

Weekly quiz: Funding your startup

    • 1 Assignment
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1 Assignment

  • Funding your startup

Course finale

    • 1 Videos
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1 Videos

  • Course finale

Exam

    • 1 Assignment
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1 Assignment

  • Final exam

Auto Summary

Unlock the secrets to entrepreneurial success with "Innovation & Entrepreneurship - From Design Thinking to Funding," a comprehensive course in Business & Management offered by Coursera. This advanced-level program, led by esteemed faculty from the Haas School of Business at UC Berkeley, delves into the powerful synergy between innovation and entrepreneurial thinking, showcasing proven models from Silicon Valley. Throughout 720 minutes of immersive content, you will explore critical concepts such as design thinking, the innovation cycle process, business modeling, and funding strategies. These essential tools and frameworks will equip you with the skills needed to develop and grow your business ideas, with a particular focus on the IT sector. Available through both Starter and Professional subscription options, this course is ideal for professionals looking to enhance their entrepreneurial mindset and drive innovation within start-ups or large organizations. Join us and learn to think like a successful entrepreneur, armed with the knowledge and insights to turn your vision into reality.

Martin Vendel
Instructors

Martin Vendel

Frans Nauta
Instructors

Frans Nauta

Mark Coopersmith
Instructors

Mark Coopersmith

Andrew Isaacs
Instructors

Andrew Isaacs

Clark Kellogg
Instructors

Clark Kellogg