Monthly Subscription Starting at AED 99 + VAT

Launching Your Freelancing Business
  • Level Professional
  • Duration 8 hours
  • Course by California Institute of the Arts
  • Offered by

About

The third course in the Building Your Freelancing Career specialization will help learners get their business plan ready to be public-facing and start finding work. The course will cover topics such as how to set boundaries with projects, how to build a public-facing portfolio and materials, and how to present one's work. CalArtians who do not see a "Sponsored by CalArts" notice when enrolling are encouraged to access this course and the specialization by joining through the Coursera for CalArts program linked in the course/specialization FAQ.

Modules

Launching Your Freelancing Business

    • 1 Videos
    • 2 Readings
Show info about module content

1 Videos

  • Course Introduction

2 Readings

  • Specialization Overview
  • About CalArts and Extended Studies

Course Communication & Academic Policies

    • 1 Videos
    • 4 Readings
Show info about module content

1 Videos

  • Giving Useful Feedback

4 Readings

  • Instructor Presence and Staff Support
  • Academic Integrity
  • Forum Guidelines
  • Requesting Peer Reviews

Meet some real-life freelancers

    • 4 Videos
    • 1 Discussion
Show info about module content

1 Discussions

  • Meet and Greet

4 Videos

  • Get acquainted with our freelancers
  • Introducing Rajib Karmakar
  • Introducing Nick Rodrigues
  • Introducing Socks Whitmore

Start winning business

    • 1 Videos
    • 2 Readings
    • 1 Discussion
Show info about module content

1 Discussions

  • Your Ugly Booth Strategy

1 Videos

  • Go to Market Plan

2 Readings

  • Course 1 + 2 Recap
  • Go to Market Strategy

Will people know what you do?

    • 2 Videos
Show info about module content

2 Videos

  • Clear Communication
  • Socks on getting the word out

Branding

    • 2 Videos
    • 1 Readings
Show info about module content

2 Videos

  • Branding
  • Rajib on branding

1 Readings

  • Add Your Branding

Week 1 Wrap-Up

    • 1 Assignment
Show info about module content

1 Assignment

  • Go to Market

Discovering your customers' needs

    • 1 Videos
    • 1 Readings
Show info about module content

1 Videos

  • Customer Journey

1 Readings

  • Discover your customers

Designing an attractive path for your customers

    • 3 Videos
    • 1 Readings
    • 1 PeerReview
Show info about module content

1 Peer Review

  • Pitch practice

3 Videos

  • Escalating Service Model
  • Pitch your solution
  • Socks on finding work

1 Readings

  • Updating your pitch

Week 2 Wrap-Up

    • 1 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Speaking Your Customers' Language

1 Readings

  • The "No" Game

Select your systems

    • 2 Videos
    • 1 Discussion
Show info about module content

1 Discussions

  • Share your systems

2 Videos

  • Systems Eliminate Struggle
  • Nick on systems and processes

Get discovered as a highly sought after freelancer

    • 2 Videos
    • 1 Readings
    • 1 PeerReview
Show info about module content

1 Peer Review

  • Portfolio Review

2 Videos

  • Get Found by Buyers
  • Nick on finding buyers

1 Readings

  • Gather Your Portfolio

WIIFM

    • 1 Videos
    • 1 Discussion
Show info about module content

1 Discussions

  • What's in it for them?

1 Videos

  • It's All About Them

Week 3 Wrap-Up

    • 1 Discussion
    • 1 Assignment
Show info about module content

1 Assignment

  • Attracting Customers

1 Discussions

  • Check-In on the "No" Game

Tips for Managing Your Reputation

    • 1 Videos
    • 1 Readings
Show info about module content

1 Videos

  • Reputation Management

1 Readings

  • Social Media and Business Etiquette Tips

Aims of the Game

    • 2 Videos
    • 1 Readings
    • 1 Discussion
Show info about module content

1 Discussions

  • Share your favorite project management and task tools

2 Videos

  • Smooth Delivery
  • ClickUp Demo

1 Readings

  • Equipment Tips

Interacting with Customers

    • 1 Videos
    • 2 Readings
Show info about module content

1 Videos

  • Handling Customers

2 Readings

  • Creative Ways to Promote Your Business
  • Content Marketing

Week 4 Wrap-Up

    • 1 Videos
    • 1 Readings
    • 1 Assignment
Show info about module content

1 Assignment

  • Handling Your Business

1 Videos

  • Course Conclusion

1 Readings

  • Next Steps

Auto Summary

"Launching Your Freelancing Business" focuses on equipping learners with essential skills to start a freelancing career. This professional-level course, offered by Coursera in the Business & Management domain, covers creating a business plan, setting project boundaries, and building a portfolio. Lasting 480 minutes, it offers Starter and Professional subscription options. Ideal for aspiring freelancers seeking to establish and promote their services effectively.

Tatiana Mulry
Instructor

Tatiana Mulry