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New Models of Business in Society
  • Level Foundation
  • Duration 5 hours
  • Course by University of Virginia
  • Offered by

About

In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, we will be discussing the emergence of a new story about business. This new story locates business within a societal framework. Almost every business creates or destroys value for customers, suppliers, employees, communities and society, in addition to shareholders and other financiers. A number of new models of business can be built on this idea such as corporate responsibility, philanthropy, shared value and sustainability. Profits and stakeholder value go together, and this course explains how. The final session explores the idea of how to become a stakeholder entrepreneur and create a business that makes money and makes the world a better place.

Modules

Business in Society: The Problem

    • 6 Videos
    • 1 Readings
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6 Videos

  • Business in Society: Course Overview
  • The Dominant Story of Business
  • Four Flaws in the Dominant Story
  • The Fourth Flaw
  • The Global Financial Crisis
  • New Story is Emerging

1 Readings

  • About the Professor

Review

    • 1 Assignment
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1 Assignment

  • Business in Society: The Problem

Corporate Responsibility, Philanthropy and Building Sustainable Value: The Role of Capitalism in Society Part I

    • 4 Videos
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4 Videos

  • Corporate Philanthropy History
  • Corporate Philanthropy Current Issues
  • Corporate Social Responsibility
  • Corporate Philanthropy and Corporate Social Responsibility: Next Steps

Corporate Responsibility, Philanthropy and Building Sustainable Value: The Role of Capitalism in Society Part II

    • 3 Videos
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3 Videos

  • The Environmental Crisis Argument
  • The Shades of Green Argument
  • The Challenges of Environmentalism

Review

    • 1 Assignment
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1 Assignment

  • Corporate Responsibility, Philanthropy and Building Sustainable Value: The Role of Capitalism in Society

Creating Value for Stakeholders: Part I

    • 5 Videos
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5 Videos

  • The Emergence of a Stakeholder Approach to Business
  • It's Purpose, Not Profits
  • The Interconnection and No Trade-off Principles
  • The Friction Principle
  • Examples of Creating Value for Stakeholders

Create Value for Stakeholders: Part II

    • 2 Videos
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2 Videos

  • Conscious Capitalism
  • Employee Engagement

Review

    • 1 Assignment
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1 Assignment

  • Creating Value for Stakeholders

Becoming a Stakeholder Entrepreneur

    • 6 Videos
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6 Videos

  • Social Entrepreneurship to Stakeholder Entrepreneurship
  • Husk Power
  • Maggie's Ethical Auto Repair
  • Red Goat Records and Passion
  • Can One Person Make a Difference?
  • Summary and Next Steps

Review

    • 1 Assignment
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1 Assignment

  • Becoming a Stakeholder Entrepreneur

Auto Summary

Discover how modern businesses can create value for all stakeholders in the course "New Models of Business in Society," offered by Coursera. This foundational course, crafted by esteemed faculty from the Darden School of Business at the University of Virginia, delves into the evolving narrative that positions businesses within a broader societal context. Throughout this 300-minute course, you will explore innovative business models that integrate profits with corporate responsibility, philanthropy, shared value, and sustainability. Learn how companies can simultaneously generate financial returns and contribute positively to customers, suppliers, employees, communities, and society at large. Guided by top-ranked instructors, the course culminates in an inspiring session on becoming a stakeholder entrepreneur, equipping you with the knowledge to launch ventures that are both profitable and beneficial to the world. Ideal for individuals at the foundational level of their business education, this course offers flexible subscription options, including Starter and Professional plans, to suit your learning needs. Join us to understand how you can contribute to a new era of business that values both profit and societal impact.

R. Edward Freeman
Instructor

R. Edward Freeman