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Plan a Successful Freelancing Business
  • Level Foundation
  • Duration 9 hours
  • Course by California Institute of the Arts
  • Offered by

About

The first course in the Building Your Freelancing Career specialization is focused on freelancers looking to define and solidify their philosophy, values and goals within their future business. Coursework will discuss the importance of understanding their competition and market position in a competitive business landscape, help them define what their unique value is, and how that relates to possible business approaches. CalArtians who do not see a "Sponsored by CalArts" notice when enrolling are encouraged to access this course and the specialization by joining through the Coursera for CalArts program linked in the course/specialization FAQ.

Modules

Building a Successful Freelancing Career

    • 1 Videos
    • 2 Readings
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1 Videos

  • Course Introduction

2 Readings

  • Specialization Overview
  • About CalArts and Extended Studies

Course Communication & Academic Policies

    • 4 Readings
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4 Readings

  • Instructor Presence and Staff Support
  • Academic Integrity
  • Forum Guidelines
  • Requesting Peer Reviews

Join your new tribe

    • 1 Videos
    • 1 Discussion
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1 Discussions

  • Meet and Greet

1 Videos

  • Getting Started with Freelancing

Meet some real-life freelancers

    • 4 Videos
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4 Videos

  • Get acquainted with our freelancers
  • Introducing Rajib Karmakar
  • Introducing Nick Rodrigues
  • Introducing Socks Whitmore

Are you an employee or freelancer?

    • 3 Videos
    • 1 Assignment
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1 Assignment

  • Are you a freelancer?

3 Videos

  • Building a Freelancer Mindset
  • Freelancer Career Spectrum
  • Nick on feeling pressure to get a steady job

Week 1 Wrap-Up

    • 1 Assignment
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1 Assignment

  • Preparing to be a Freelancer

What should you do?

    • 2 Videos
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2 Videos

  • Generalization vs. Specialization
  • Socks on finding your specific community

Choices, choices, choices...

    • 2 Videos
    • 1 Readings
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2 Videos

  • So Many Possibilities
  • Rajib on realizing your strengths

1 Readings

  • Finding freelancing jobs

Making your own rules

    • 2 Videos
    • 1 Discussion
    • 1 PeerReview
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1 Peer Review

  • Rethinking goals

1 Discussions

  • How did that feel?

2 Videos

  • Your Business is Your Legacy
  • Nick on gaining skills to get into his field

What's the worst that could happen?

    • 3 Videos
    • 1 Discussion
    • 1 PeerReview
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1 Peer Review

  • Rethinking failure

1 Discussions

  • How did that feel?

3 Videos

  • What if I Fail?
  • Rajib on the benefits of running a business
  • Nick on working for one's self

Week 2 Wrap-Up

    • 1 Readings
    • 1 Assignment
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1 Assignment

  • Designing Your Dream Business

1 Readings

  • Types of Freelancing Work

Start developing your service

    • 1 Videos
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1 Videos

  • Developing a Freelancing Service

Step 1

    • 1 Videos
    • 2 Readings
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1 Videos

  • Find a Problem with a Hungry Audience

2 Readings

  • Research Your Ideal Customer
  • Build Your Persona

Step 2

    • 1 Videos
    • 1 Readings
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1 Videos

  • Understanding and Sizing Your Market

1 Readings

  • Market Sizing

Step 3

    • 1 Videos
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1 Videos

  • Spy on the Competition

Step 4

    • 2 Videos
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2 Videos

  • Design Your Solution
  • Nick on the vision he has for his business

Week 3 Wrap-Up

    • 1 Readings
    • 1 Assignment
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1 Assignment

  • Developing a Service

1 Readings

  • A look ahead...

Developing a Service Recap

    • 4 Readings
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4 Readings

  • Continue Developing Your Service
  • Step 3 - Assess the Competition
  • Step 4 - Design Your Solution
  • Discover your customers

Planning Your Business

    • 3 Videos
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3 Videos

  • Introduction to Business Plans
  • Challenging Your Business Plan Assumptions
  • Rajib on his business model

Be the Judge

    • 2 Videos
    • 1 Readings
    • 1 PeerReview
Show info about module content

1 Peer Review

  • Evaluate a simple business plan

2 Videos

  • Evaluating a Business Plan
  • Giving Useful Feedback

1 Readings

  • Start Your Business Plan

Week 4 Wrap-Up

    • 1 Videos
    • 1 Readings
    • 1 Assignment
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1 Assignment

  • Elements of a Business Plan

1 Videos

  • Course Conclusion

1 Readings

  • Next Steps

Auto Summary

"Plan a Successful Freelancing Business" is a foundational course in Business & Management offered by Coursera. Designed for aspiring freelancers, it helps define business philosophy, values, and goals. Learners will gain insights into market competition, unique value propositions, and strategic approaches. The course spans 540 minutes and is available with a Starter subscription. Ideal for those looking to establish a strong freelancing career foundation.

Tatiana Mulry
Instructor

Tatiana Mulry