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- Level Foundation
- Course by Copenhagen Business School
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Offered by
About
This Specialization explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive advantage. You’ll learn about concepts such as goal setting, value creation, global integration, and diversification, and you’ll critique classic theories and frameworks in the context of new business realities. In the final Capstone Project, you’ll create and defend a holistic business strategy in response to a realistic case study prompt.Auto Summary
Explore the evolving world of business strategy with the "Strategic Management and Innovation" course on Coursera. Ideal for foundational learners in Business & Management, this course delves into design, user experience, and innovation to shape competitive advantage. You'll gain insights on goal setting, value creation, global integration, and more. The course culminates in a Capstone Project, where you'll craft and defend a business strategy. Available with a Starter subscription.
Robert Austin
Marcus Møller Larsen
Nicolai Pogrebnyakov