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Our Courses
American History Through Baseball
This specialization is intended for those interested in sports marketing, sports administration, the MLB, and American culture & globalization. It is highly beneficial to those interested in American history and fans of baseball. Throughout the four courses, learners will track American history and baseball history side-by-side.
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Course by
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Self Paced
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English
Sports Marketing
Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands.
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Course by
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Self Paced
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14 hours
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English
International Entertainment and Sports Marketing
This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week.
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Course by
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Self Paced
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11 hours
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English