- Level Professional
- Course by Arizona State University
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Offered by
About
This Specialization serves as an introduction to Business English, where you will learn to communicate about topics such as management, finance and marketing. You will also write proposals, executive summaries, and marketing materials. You will also learn the necessary language structures to run a meeting, achieve sales, and negotiate other business transactions. In the Capstone Project, you will apply these skills to communicate and launch a new product in English, making sure that business executives have a variety of linguistic tools with practical applications in business scenarios in a variety of functional areas.Auto Summary
Enhance your professional communication skills with the Business English Specialization offered by Coursera. This course is tailored for individuals aiming to master the language of business across key areas such as management, finance, and marketing. Under the guidance of experienced instructors, you'll learn to craft proposals, executive summaries, and marketing materials, and develop the linguistic proficiency necessary for conducting meetings, achieving sales, and negotiating business transactions. The hands-on Capstone Project will enable you to apply these skills by launching a new product in English, ensuring you are well-equipped with practical language tools for various business scenarios. This professional-level course is available through flexible subscription options, including Starter and Professional plans, making it an ideal choice for business executives and professionals looking to enhance their communication capabilities in the global market.

Wanda Huber

Andrea Mürau Haraway

Jenny Young

Jessica Cinco

Beatriz Fuentes-Anderson