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- Level Beginner
- Duration 3 hours
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By the end of this project, you will be fluent in identifying and analyzing customer journeys for new products and services and in deriving opportunities from your analysis, thus generating positive results for your business venture. This project is designed to engage and harness your visionary and exploratory abilities. You will use proven models in strategy and product development with the Miro platform to explore and analyze these customer journeys. This is an important step for individuals or companies wanting to explore new products or services. We will practice critically examining customer segments and products structures that affect the business. You will engage in evaluating, through examples and hands-on practice, making decisions on product orientation. Furthermore, you will assess whether to modify or keep the product structure when entering the market. You will be ready to take an entrepreneurial idea through a scientific and logical process, helping you validate your ideas for a new business or service.Auto Summary
Discover the essentials of customer journey mapping in product development with Miro in this beginner-level course on Coursera. Guided by expert instructors, you'll learn to analyze customer journeys, identify opportunities, and make strategic decisions for new products or services. Engage in hands-on practice and use proven models to validate your entrepreneurial ideas. Perfect for individuals or companies exploring new ventures, this 180-minute, free course will enhance your visionary and analytical skills in personal development.