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Audience Demographics with Facebook Audience Insights
  • Level Intermediate
  • Duration 3 hours
  • Course by Coursera Project Network
  • Offered by

About

Throughout the project, you will be able to identify and choose the primary audience you want to target, de?ne your audience demographics and identify your audience's preferred device and activities. Moreover, you will also be able to analyze how people are engaging with your page and view metrics about your page's performance.

Modules

Your Learning Journey

    • 1 Readings
    • 1 Plugin
    • 1 Lab
    • 1 Assignment
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1 Assignment

  • Assess Your Knowledge

1 Labs

  • Audience Demographics with Facebook Audience Insights

1 Readings

  • Project Overview

Auto Summary

Enhance your marketing strategy with the insightful course "Audience Demographics with Facebook Audience Insights," offered by Coursera. This intermediate-level course is designed for sales and marketing professionals looking to deepen their understanding of target audiences using Facebook's powerful analytics tools. Over a span of 180 minutes, you will learn to identify and choose your primary target audience, define key demographics, and uncover the preferred devices and activities of your audience. In addition, the course will equip you with the skills to analyze engagement metrics and evaluate your page's performance effectively. Best of all, this valuable learning experience is available for free, making it accessible to anyone eager to improve their marketing tactics and connect more meaningfully with their audience. Whether you're a seasoned marketer or an aspiring professional, this course is tailored to help you leverage Facebook Audience Insights for optimal results.

Simon Maingi Waweru
Instructor

Simon Maingi Waweru