Digging Deeper into Audience Reports in Google Analytics
In this project, you will discover some of the potentially less familiar Audience Reports. You will learn about the Active Users report, the Lifetime Value report, the Cohort Analysis report, the Benchmarking reports and the Users Flow Report. But, even more importantly, you will learn how to use these reports to help you make better decisions when it comes to reaching and engaging your website audience. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
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- Level Intermediate
- Duration 3 hours
- Course by Coursera Project Network
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About
In this project, you will discover some of the potentially less familiar Audience Reports. You will learn about the Active Users report, the Lifetime Value report, the Cohort Analysis report, the Benchmarking reports and the Users Flow Report. But, even more importantly, you will learn how to use these reports to help you make better decisions when it comes to reaching and engaging your website audience. Note: This course works best for learners who are based in the North America region. We're currently working on providing the same experience in other regions.Modules
Digging Deeper into Audience Reports in Google Analytics
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Readings
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1
Discussion
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Plugin
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1
Lab
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Assignment
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Assignment
- Graded Quiz: Test your Project understanding
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Discussions
- How will you use these particular Audience Reports?
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Labs
- Digging Deeper into the Audience Reports in Google Analytics
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Readings
- Digging Deeper into Audience Reports in Google Analytics
Auto Summary
Dive into advanced Audience Reports in Google Analytics with this professional-level course by Coursera, tailored for sales and marketing professionals. Over 120 minutes, master the Active Users, Lifetime Value, Cohort Analysis, Benchmarking, and Users Flow Reports to enhance your decision-making and audience engagement. Ideal for North America-based learners, available via a Starter subscription.
Carma Baughman