- Level Beginner
- Duration 1 hour
- Course by Coursera Project Network
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Offered by
About
With completion of this project, beginners who have never used Pinterest or Canva will be able to review analytics on Pinterest campaigns and make adjustments if necessary. Throughout the project, you will be able to identify basic marketing techniques, like defining your target audience, to make the most out of each paid online advertisement. You will also be able to identify different types of campaigns and the potential outcomes of each. Each campaign with a different goal will have different analytics, so learning to understand what the different terms mean will lead to more effective campaigns and a better understanding of which type of conversion will work for each particular ad. We will be designing an ad based on a children's crayon company and will learn how to market a campaign according to the target audience for that product.Modules
Your Learning Journey
1
Assignment
- Assess Your Knowledge
1
Labs
- How To Measure Your Campaign On Pinterest
1
Readings
- Project Overview
Auto Summary
Discover how to effectively measure and adjust your Pinterest campaigns in this beginner-friendly course. Ideal for those new to Pinterest and Canva, you'll learn to analyze campaign analytics, define target audiences, and understand different campaign types. The course is designed around a practical project for marketing a children's crayon company. Offered by Coursera, this one-hour course is free to join and perfect for beginners in sales and marketing.

Instructor
Sydney McDonald