- Level Intermediate
- Duration 3 hours
- Course by Coursera Project Network
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Offered by
About
Facebook Pixel allows you to connect your website or landing page to your Facebook account. You can take specific pages or actions that people take on your page to create new ads for those people. You can also optimize your ads for conversions based on the settings you provide. In this project you will set up your Facebook Pixel account and learn about the benefits.Modules
Your Learning Journey
1
Assignment
- Assess Your Knowledge
1
Labs
- How to Set up Facebook Pixel
1
Readings
- Project Overview
Auto Summary
Learn to set up Facebook Pixel in this intermediate course by Coursera. Connect your website to your Facebook account, optimize ads for conversions, and create targeted ads based on user actions. Perfect for those in sales and marketing, this free, 180-minute course offers valuable insights into maximizing your ad campaigns.

Instructor
Heidi Barker