AI Applications in Service Experience

Event Overview

Artificial Intelligence (AI) is transforming how organizations deliver customer service, optimize marketing strategies, and enhance sales performance. In today’s digital era, where the demand for exceptional customer experiences continues to grow, organizations must adapt to meet evolving expectations. However, many face challenges in effectively implementing AI-driven solutions across key areas such as sales, marketing, and customer support. This webinar will explore how AI can be leveraged to improve service experiences, analyze customer data, and design personalized interactions that enhance engagement and drive growth. Attendees will gain actionable insights into using AI to optimize marketing strategies, measure and improve customer satisfaction, and boost sales efficiency.

Who should attend

  • Business leaders and decision-makers driving digital transformation.
  • Marketing professionals seeking to optimize strategies using AI.
  • Customer service leaders aiming to enhance service experiences.
  • AI specialists and data scientists interested in applied AI solutions.
  • Business consultants and strategists focused on customer-centric innovation.

Join us to learn practical approaches for overcoming business challenges and unlocking the potential of AI to create exceptional customer experiences and achieve competitive advantage.

Agenda

Introduction

  • Overview of AI in service experience and its impact on customer engagement.

Enhanced Customer Experience Measurement

  • Analyzing diverse customer data to identify pain points and improve service.

Optimized Marketing Content

  • Leveraging AI to create effective and engaging marketing campaigns.

Personalized Customer Experiences

  • Designing tailored journeys to foster customer loyalty and business growth.

Sales Optimization 

  • Using AI and LLMs to support sales teams and drive higher revenue.

Speaker

Prof. Mohammed Zaki

Deputy Director, Cambridge Service Alliance, University of Cambridge

Prof. Mohammed Zaki specializes in service management and AI applications in customer experience. He has consulted for global organizations like IKEA, Vodafone, and AstraZeneca, sharing insights on designing data-driven business models and enhancing customer-centric strategies.


Exclusive Partner

Event Detail

  • Event Date Feb 19, 2025
  • Time 4pm to 5pm GST