Generative AI for Business Leaders
Advertising with Meta
How Google does Machine Learning
دوراتنا
Accounting Data Analytics
This specialization develops learners’ analytics mindset and knowledge of data analytics tools and techniques. Specifically, this specialization develops learners' analytics skills by first introducing an analytic mindset, data preparation, visualization, and analysis using Excel. Next, this specialization develops learners' skills of using Python for data preparation, data visualization, data analysis, and data interpretation and the ability to apply these skills to issues relevant to accounting.
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الإنجليزية
Business Data Management and Communication
In a world driven by big data, it is crucial to understand how valuable information can be extracted from large volumes of data. Further, it is pivotal to utilize information to its full potential. This not only requires one to extract value from data but also to effectively communicate the information obtained. The Business Data Management and Communication Specialization is tailored to deliver a well-balanced curriculum that focuses on all three aspects - Understanding Data, Extracting Valuable Information, and Effective Communication.
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الإنجليزية
Deploy a BigQuery ML Customer Churn Classifier to Vertex AI for Online Predictions
This is a self-paced lab that takes place in the Google Cloud console. In this lab, you will train, tune, evaluate, explain, and generate batch and online predictions with a BigQuery ML XGBoost model. You will use a Google Analytics 4 dataset from a real mobile application, Flood it!, to determine the likelihood of users returning to the application. You will generate batch predictions with your BigQuery ML model as well as export and deploy it to Vertex AI for online predictions.
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Self Paced
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2 ساعات
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الإنجليزية
Exam Prep DAS-C01: AWS Certified Data Analytics Specialty
Exam Prep DAS-C01: AWS Certified Data Analytics Specialty Specialization is intended for the candidates performing a Data Analytics focused role. This specialization will prepare learners to use AWS services for designin…
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الإنجليزية
Hands-on Text Mining and Analytics
This course provides an unique opportunity for you to learn key components of text mining and analytics aided by the real world datasets and the text mining toolkit written in Java. Hands-on experience in core text mining techniques including text preprocessing, sentiment analysis, and topic modeling help learners be trained to be a competent data scientists. Empowered by bringing lecture notes together with lab sessions based on the y-TextMiner toolkit developed for the class, learners will be able to develop interesting text mining applications.
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Course by
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Self Paced
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13 ساعات
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الإنجليزية
Network Analysis for Marketing Analytics
Network analysis is a long-standing methodology used to understand the relationships between words and actors in the broader networks in which they exist. This course covers network analysis as it pertains to marketing data, specifically text datasets and social networks. Learners walk through a conceptual overview of network analysis and dive into real-world datasets through instructor-led tutorials in Python.
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Course by
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Self Paced
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10 ساعات
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الإنجليزية
Microsoft Power BI Data Analyst
Learners who complete this program will receive a 50% discount voucher to take the PL-300 Certification Exam. Business Intelligence analysts are highly sought after as more organizations rely on data-driven decision-making.
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Self Paced
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الإنجليزية
Data Analysis and Visualization Foundations
Deriving insights from data and communicating findings has become an increasingly important part of virtually every profession. This Specialization prepares you for this data-driven transformation by teaching you the core principles of data analysis and visualization and by giving you the tools and hands-on practice to communicate the results of your data discoveries effectively. You will be introduced to the modern data ecosystem. You will learn the skills required to successfully start data analysis tasks by becoming familiar with spreadsheets like Excel.
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Course by
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Self Paced
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الإنجليزية
Financial Analysis - Skills for Success
In an era of thriving businesses, both small and large, it is crucial to possess a wholistic understanding of the financial building blocks of a successful organization. Through this 3-course Specialization in Financial Analysis, you will gain a well-rounded knowledge of key financial concepts that will help you apply an analytic mindset to understanding and driving organizational decisions and success. The courses in this Specialization focus on financial topics and organizational principles.
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Course by
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Self Paced
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الإنجليزية
Data Analytics in the Public Sector with R
Every government entity collects and stores millions of data points to perform administrative and legislative duties, allocate resources, and make decisions. Professionals in the public sector need the necessary skills to accurately interpret and inform administrators and policymakers about the meaning behind these data. This Specialization will equip you with fundamental technical skills using the R programming language to gather, manipulate, analyze, visualize, and interpret data to inform public policy and public administrative functions.
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Course by
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Self Paced
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الإنجليزية
Meta Marketing Analytics
This eight-course program is designed for anyone looking to gain in-demand technical skills to kickstart a career as a marketing analyst or better analyze their business. No experience necessary. Developed by marketing analytics experts at Aptly and Meta, and designed to prepare you for jobs that include Marketing Analyst, Marketing Researcher, and more. You’ll learn basic marketing principles, how data informs marketing decisions, and how you can apply the OSEMN data analysis framework to approach common analytics questions.
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Course by
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Self Paced
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الإنجليزية
Supply Chain Analytics
Welcome to Supply Chain Analytics - the art and science of applying data analytics to assess and improve supply chain performance! A supply chain is a complex system with conflicting objectives of cost efficiency and customer satisfaction. Supply chain management is becoming increasingly data driven. Through the real-life story and data of a major US telecommunication company, you will learn the analytics tools / skills to diagnose and optimize a supply chain. Upon completion of this course, you will be able to 1.
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الإنجليزية
Google Business Intelligence
Get professional training designed by Google and take the next step in your career with advanced skills in the high-growth field of business intelligence. There are over 166,000 open jobs in business intelligence and the median salary for entry-level roles is $96,000.¹ Business intelligence professionals collect, organize, interpret, and report on data to help organizations make informed business decisions.
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Course by
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Self Paced
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الإنجليزية
Health Information Literacy for Data Analytics
This Specialization is intended for data and technology professionals with no previous healthcare experience who are seeking an industry change to work with healthcare data. Through four courses, you will identify the types, sources, and challenges of healthcare data along with methods for selecting and preparing data for analysis. You will examine the range of healthcare data sources and compare terminology, including administrative, clinical, insurance claims, patient-reported and external data.
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Course by
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Self Paced
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الإنجليزية
SAS Visual Business Analytics
Using SAS Visual Analytics, you will learn to access and manipulate data, analyze data with a variety of interactive reports and graphics, and design and share dashboards to visualize your data. SAS Visual Analytics is a useful skill in a variety of careers, including business analyst, researcher, statistician, or data scientist. The Macquarie Business School at Macquarie University is proud to partner with global analytics leader SAS in offering SAS Certification as part of their Global MBA program.
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الإنجليزية
Introduction to Business Analytics and Information Economics
This specialization targets learners who seek to understand the opportunities that data and analytics present for their organization and those interested in the value of and implications for data as an asset to their organization. Individuals who manage data and make decisions about how data can be leveraged in their organization will find this specialization of particular value. Businesses run on data, and data offers little value without analytics.
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Course by
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Self Paced
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الإنجليزية
Strategic Business Analytics
This specialization is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. We recommend that you have some background in statistics, R or another programming language, and familiarity with databases and data analysis techniques such as regression, classification, and clustering.We’ll cover a wide variety of analytics approaches in different industry domains.
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Course by
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Self Paced
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الإنجليزية
Business Intelligence and Competitive Analysis
By the end of 2019, it is clear that American Airlines (AAL), the world’s largest airline group and a SP500 company, is in trouble. With the growth rate of its stock price ranked at the bottom of all major US airlines and going in the opposite direction from the SP500 index, AAL needs to find out what is going on, and how to turn the company and its stock price around. Addressing the challenge faced by AAL may well be a large-scale management consulting project.
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Course by
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Self Paced
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11 ساعات
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الإنجليزية
Ethics of Technology
This course explores the ethical implications of data analytics. It connects old ideas – privacy, surveillance, power, justice, accountability, corporate responsibility, stakeholder theory – with new technologies and cases, such as the use of machine learning to predict crime. The course will prepare you to evaluate strategic arguments about the ethics of data analytics and to relate data analytics to ethical concepts so that you approach newer, ambiguous capabilities of technology and artificial intelligence with a critical eye.
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Course by
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Self Paced
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16 ساعات
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الإنجليزية
Python Data Products for Predictive Analytics
Python data products are powering the AI revolution. Top companies like Google, Facebook, and Netflix use predictive analytics to improve the products and services we use every day. Take your Python skills to the next level and learn to make accurate predictions with data-driven systems and deploy machine learning models with this four-course Specialization from UC San Diego. This Specialization is for learners who are proficient with the basics of Python. You’ll start by creating your first data strategy.
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الإنجليزية
Key Technologies in Data Analytics
This specialization aims to prepare you for a role working in data analytics. The first course is Fundamentals of Data Analysis. You’ll be introduced to core concepts and you’ll learn about the tools and skills required to conduct data analysis. The second course, Fundamentals of Cloud Computing, will introduce you to core concepts of cloud computing and the primary deployment and service models. The hands on material offers the opportunity to review and configure a cloud account. In Fundamentals of Data Warehousing, you will learn core concepts of data warehousing.
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الإنجليزية
Digging Deeper into Audience Reports in Google Analytics
In this project, you will discover some of the potentially less familiar Audience Reports. You will learn about the Active Users report, the Lifetime Value report, the Cohort Analysis report, the Benchmarking reports and the Users Flow Report. But, even more importantly, you will learn how to use these reports to help you make better decisions when it comes to reaching and engaging your website audience. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
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Course by
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Self Paced
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3 ساعات
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الإنجليزية
Working with Relational Data Stores in Azure
In this project you will create and manage instances of Azure SQL Database and Azure Synapse Analytics services.
You will configure Azure SQL Server and Database level firewall, connect to the instance, and query the sample database.
After completing SQL Database tasks, you will create Azure Synapse Analytics workspace with serverless and dedicated instances to import, aggregate, and export data.
By completing this project, you will understand the differences between both services and how they compare to on-premises solutions.
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Course by
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Self Paced
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3 ساعات
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الإنجليزية
AI Product Management
Organizations in every industry are accelerating their use of artificial intelligence and machine learning to create innovative new products and systems. This requires professionals across a range of functions, not just strictly within the data science and data engineering teams, to understand when and how AI can be applied, to speak the language of data and analytics, and to be capable of working in cross-functional teams on machine learning projects. This Specialization provides a foundational understanding of how machine learning works and when and how it can be applied to solve problems.
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Course by
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Self Paced
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الإنجليزية
Unsupervised Text Classification for Marketing Analytics
Marketing data is often so big that humans cannot read or analyze a representative sample of it to understand what insights might lie within. In this course, learners use unsupervised deep learning to train algorithms to extract topics and insights from text data. Learners walk through a conceptual overview of unsupervised machine learning and dive into real-world datasets through instructor-led tutorials in Python. The course concludes with a major project. This course uses Jupyter Notebooks and the coding environment Google Colab, a browser-based Jupyter notebook environment.
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Course by
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Self Paced
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13 ساعات
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الإنجليزية