Generative AI for Business Leaders
Advertising with Meta
How Google does Machine Learning
دوراتنا
Natural Language Processing with Sequence Models
In Course 3 of the Natural Language Processing Specialization, you will: a) Train a neural network with word embeddings to perform sentiment analysis of tweets, b) Generate synthetic Shakespeare text using a Gated Recurrent Unit (GRU) language model, c) Train a recurrent neural network to perform named entity recognition (NER) using LSTMs with linear layers, and d) Use so-called ‘Siamese’ LSTM models to compare questions in a corpus and identify those that are worded differently but have the same meaning. By the end of this Specialization, you will have designed NLP applications that perfo
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Course by
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Self Paced
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24 ساعات
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الإنجليزية
Positive Psychology
This course discusses research findings in the field of positive psychology, conducted by Barbara Fredrickson and her colleagues. It also features practical applications of this science that you can put to use immediately to help you live a full and meaningful life.
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Course by
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Self Paced
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11 ساعات
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الإنجليزية
Introduction to Statistics & Data Analysis in Public Health
Welcome to Introduction to Statistics & Data Analysis in Public Health! This course will teach you the core building blocks of statistical analysis - types of variables, common distributions, hypothesis testing - but, more than that, it will enable you to take a data set you've never seen before, describe its keys features, get to know its strengths and quirks, run some vital basic analyses and then formulate and test hypotheses based on means and proportions. You'll then have a solid grounding to move on to more sophisticated analysis and take the other courses in the series.
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Course by
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Self Paced
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16 ساعات
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الإنجليزية
Conversations That Inspire: Coaching Learning, Leadership and Change
Coaching can inspire and motivate people to learn, change, and be effective leaders, among other roles in life. Although most attempts are “coaching for compliance” (coaching someone to your wishes or expectations), decades of behavioral and neuroscience research show us that “coaching with compassion” (coaching someone to their dreams and desires) is more effective.
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Course by
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Self Paced
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14 ساعات
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الإنجليزية
Generative AI with Large Language Models
In Generative AI with Large Language Models (LLMs), you’ll learn the fundamentals of how generative AI works, and how to deploy it in real-world applications. By taking this course, you'll learn to: - Deeply understand generative AI, describing the key steps in a typical LLM-based generative AI lifecycle, from data gathering and model selection, to performance evaluation and deployment - Describe in detail the transformer architecture that powers LLMs, how they’re trained, and how fine-tuning enables LLMs to be adapted to a variety of specific use cases - Use empirical scaling laws to optimiz
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Course by
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التعلم الذاتي
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17 ساعات
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الإنجليزية
Excel Skills for Business: Intermediate I
Spreadsheet software remains one of the most ubiquitous pieces of software used in workplaces across the world. Learning to confidently operate this software means adding a highly valuable asset to your employability portfolio. In the United States alone, millions of job advertisements requiring Excel skills are posted every day.
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Course by
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Self Paced
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28 ساعات
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الإنجليزية
Successful Interviewing
The goal of hiring managers is not just to hire people who need a job. It’s to hire people who believe in their organization, its mission and the work that’s involved in the job position. Every hiring manager knows: Hire people to do a job and they’ll work for your money. Hire people who believe in the work and they’ll work for their passion. And this is not a case of “fake it until you make it.” You have to be genuine about your belief in an organization and its mission.
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Course by
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Self Paced
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20 ساعات
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الإنجليزية
Interview Research and Preparation
This course, the first in the "Interviewing and Resume Writing in English" specialization, guides you to discover the interests, talents and competencies that you can use to find and do work that leverages your strengths, passions and who you are as a person, so you can start doing work that matters to you and to the world.
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Course by
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Self Paced
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20 ساعات
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الإنجليزية
Teach English Now! Foundational Principles
Through a series of engaging metaphors and stories, prospective and current EFL/ESL teachers will identify, summarize, and evaluate 7 basic language learning paradigms. Learners will be presented information on such foundational principles as motivation, risk taking, two different modes of learning, and balancing the teacher profession. Learners are also given an understanding of basic techniques founded on those principles, such as teacher talk, looking “ridiculous” in order to lower the affective filter, and networking.
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Course by
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Self Paced
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21 ساعات
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الإنجليزية
User Research and Design
In this course you will learn and practice techniques of user research and early UI design exploration. First, you will learn and practice several techniques for user research, including in-person research and survey and log-analysis techniques. Then, you will learn to analyze and deliver user research in forms that support UI design, including personas, use cases, tasks, and scenarios. Finally, you will learn and practice ideation techniques that start from user research and broadly generate potential design ideas.
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Course by
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Self Paced
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8 ساعات
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الإنجليزية
Google SEO Capstone Project
SEO is a dynamic and growing career field that demands knowledge and skills in a variety of website optimization strategies and tactics in order to be successful. This course is designed to provide you with a solid foundation in SEO including the different elements comprising a website optimization client report, and arm you with skills you need to develop a tactical approach to SEO.
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Course by
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Self Paced
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47 ساعات
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الإنجليزية
Cloud Computing Concepts: Part 2
Cloud computing systems today, whether open-source or used inside companies, are built using a common set of core techniques, algorithms, and design philosophies – all centered around distributed systems. Learn about such fundamental distributed computing "concepts" for cloud computing. Some of these concepts include: clouds, MapReduce, key-value/NoSQL stores, classical distributed algorithms, widely-used distributed algorithms, scalability, trending areas, and much, much more! Know how these systems work from the inside out.
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Course by
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Self Paced
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20 ساعات
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الإنجليزية
Cost and Economics in Pricing Strategy
How much should you charge for your products and services? Traditionally, businesses have answered this question based on the cost to produce or provide their goods and services. This course shows you the economic factors behind pricing based on cost and the pros and cons of a cost-based pricing approach. Developed at the Darden School of Business at the University of Virginia, and led by top-ranked Darden faculty and Boston Consulting Group global pricing experts, the course provides the practical and research-based models and methods you need to set prices that maximize your profits.
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Course by
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Self Paced
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12 ساعات
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الإنجليزية
Fitting Statistical Models to Data with Python
In this course, we will expand our exploration of statistical inference techniques by focusing on the science and art of fitting statistical models to data. We will build on the concepts presented in the Statistical Inference course (Course 2) to emphasize the importance of connecting research questions to our data analysis methods.
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Course by
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Self Paced
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15 ساعات
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الإنجليزية
Web Design: Wireframes to Prototypes
This course is focused on the application of the early UX research to actual user interfaces: the creation of wireframes, high-fidelity mockups, and clickable prototypes.
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Course by
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Self Paced
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41 ساعات
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الإنجليزية
The Importance of Listening
In this second MOOC in the Social Marketing Specialization - "The Importance of Listening" - you will go deep into the Big Data of social and gain a more complete picture of what can be learned from interactions on social sites. You will be amazed at just how much information can be extracted from a single post, picture, or video.
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Course by
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Self Paced
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8 ساعات
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الإنجليزية
Digital Marketing Capstone
This four-week Capstone of the Digital Marketing Specialization is designed to help you apply the principles you have learned in the previous courses. This capstone course is designed to give you hands-on experience in executing a digital marketing campaign for a fictitious firm selling electronics. In the previous courses on analytics and channels, you came up with strategies to identify a firm’s objectives, specify a few key ones, research alternatives to reaching the customer in their decision journey and finally propose a multi-channel digital marketing plan.
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Course by
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Self Paced
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14 ساعات
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الإنجليزية
Mediation and Conflict Resolution
Mediation is a crucial means to reaching peaceful and agreed solutions in today’s world – on an international, political, industrial, peace-keeping or social level. With the course you will be able to choose and lead a mediation process. You will gain a deeper understanding of workplace and international conflict resolution. Fundamentals of Negotiation are required to complete this MOOC.
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Course by
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Self Paced
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14 ساعات
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الإنجليزية
Pharmaceutical and Medical Device Innovations
This course in the Healthcare Marketplace specialization gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. Included is an understanding of the strategy deployed for pricing drugs and new technologies as well as the market sizing exercise to identify where future research and development investments should be made.
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Course by
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Self Paced
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13 ساعات
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الإنجليزية
Data Management and Visualization
Whether being used to customize advertising to millions of website visitors or streamline inventory ordering at a small restaurant, data is becoming more integral to success. Too often, we’re not sure how use data to find answers to the questions that will make us more successful in what we do. In this course, you will discover what data is and think about what questions you have that can be answered by the data – even if you’ve never thought about data before.
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Course by
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Self Paced
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12 ساعات
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الإنجليزية
Information & Digital Literacy for University Success
This Specialization is aimed at preparing students for undergraduate study in an English-speaking university. The course equips you for full participation and engagement with your studies by building awareness and understanding of the core values and expectations of academic culture, and providing you with practical strategies to apply to your studies. In this course, you will learn how to develop your Information & Digital Literacy Skills to help you achieve success in your university studies.
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Course by
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Self Paced
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35 ساعات
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الإنجليزية
Creative Writing: The Craft of Setting and Description
In this course aspiring writers will be introduced to the techniques that masters of fiction use to ground a story in a concrete world. From the most realist settings to the most fantastical, writers will learn how to describe the physical world in sharp, sensory detail. We will also learn how to build credibility through research, and to use creative meditation exercises to deepen our own understanding of our story worlds, so that our readers can see all that we imagine.
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Course by
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Self Paced
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7 ساعات
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الإنجليزية
Optimizing a Website for Google Search
Learn the ins and outs of optimizing a website, from conducting an initial audit to presenting your findings and recommendations. Hands-on activities include learning how to select and apply appropriate keywords throughout a website, incorporating keyword research in a content marketing strategy, and optimizing a site for local search. You will also learn strategies for setting goals and client/stakeholder expectations, building effective analytics and reports, and communicating SEO improvements.
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Course by
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Self Paced
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14 ساعات
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الإنجليزية
Ethical Leadership Through Giving Voice to Values
This course offers an action-oriented introduction to Giving Voice to Values (or GVV), an exciting new approach to values-driven leadership development in the workplace, in business education and in life. GVV is not about persuading people to be more ethical, but instead it starts from the premise that most of us already want to act on our values, but that we also want to feel that we have a reasonable chance of doing so effectively.
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Course by
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Self Paced
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11 ساعات
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الإنجليزية
Web Design: Strategy and Information Architecture
This course is focused on the early user experience (UX) challenges of research, planning, setting goals, understanding the user, structuring content, and developing interactive sequences. While the concepts covered will translate to many kinds of interactive media (apps, digital kiosks, games), our primary focus will be on designing contemporary, responsive websites.
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Course by
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Self Paced
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12 ساعات
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الإنجليزية