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Pricing Strategy

Pricing Strategy

Pricing is one of the most important but least understood marketing decisions. Learn and practice concepts, techniques, and get to grips with the latest thinking on assessing and formulating pricing strategies. Analyze how firms attempt to capture value, as well as profits, in the revenues they earn. Along this course, you will learn pricing strategy key concepts such as pricing psychology, price discrimination, willingness to pay of customers, optimal price and price elasticity.

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  • 14 ساعات
  • الإنجليزية
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Positive Psychology: Martin E. P. Seligman's Visionary Science

Positive Psychology: Martin E. P. Seligman's Visionary Science

Dr. Martin E.P. Seligman—renowned worldwide as the “father of Positive Psychology”—has led visionary leaps in the scientific research, empirical data and personal understandings of human flourishing. This course explores the past, present and future of positive psychology as a journey through the key scientific leaps led by Dr. Seligman and his colleagues at the University of Pennsylvania's Positive Psychology Center and Master of Applied Positive Psychology program. There are no prerequisites.

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  • Self Paced
  • 16 ساعات
  • الإنجليزية
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  • AED 345 + VAT
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Google SEO Fundamentals

Google SEO Fundamentals

Gain an understanding of search engine algorithms and how they affect organic search results and websites. Building on this knowledge, you’ll learn the key elements for creating an effective SEO strategy, including how to select keywords and perform keyword research; consumer psychology and search behavior; and how to conduct on-page SEO analysis to identify opportunities to improve a website’s search optimization.

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  • Self Paced
  • 30 ساعات
  • الإنجليزية
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The Brain and Space

The Brain and Space

This course is about how the brain creates our sense of spatial location from a variety of sensory and motor sources, and how this spatial sense in turn shapes our cognitive abilities. Knowing where things are is effortless. But “under the hood,” your brain must figure out even the simplest of details about the world around you and your position in it. Recognizing your mother, finding your phone, going to the grocery store, playing the banjo – these require careful sleuthing and coordination across different sensory and motor domains.

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  • Self Paced
  • 10 ساعات
  • الإنجليزية
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  • AED 170.99 + VAT
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Introduction to Virtual Reality

Introduction to Virtual Reality

This course will introduce you to Virtual Reality (VR). The course will teach you everything from the basics of VR- the hardware and the history of VR- to different applications of VR, the psychology of Virtual Reality, and the challenges of the medium. The course is designed for people who are new to VR as a medium.

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  • Self Paced
  • 13 ساعات
  • الإنجليزية
الاشتراك الشهري
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  • AED 171 + VAT
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The Career Design Lab: Change your Job, Change your Life

The Career Design Lab: Change your Job, Change your Life

If your work isn’t fulfilling, now is the time to change direction and design a life you love. This course is for people at any life stage who want a job they enjoy and a career aligned with their values. If you’re languishing at work or feel like quiet quitting is your only option, why not change careers and flourish professionally? University of California Santa Cruz life design educator Remy Franklin will guide you through the career design process from start to finish in 4-8 weeks.

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  • Self Paced
  • 22 ساعات
  • الإنجليزية
الاشتراك الشهري
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  • AED 170.99 + VAT
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Quantitative Methods

Quantitative Methods

Discover the principles of solid scientific methods in the behavioral and social sciences. Join us and learn to separate sloppy science from solid research! This course will cover the fundamental principles of science, some history and philosophy of science, research designs, measurement, sampling and ethics. The course is comparable to a university level introductory course on quantitative research methods in the social sciences, but has a strong focus on research integrity. We will use examples from sociology, political sciences, educational sciences, communication sciences and psychology.

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  • Self Paced
  • 30 ساعات
  • الإنجليزية
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  • AED 170.99 + VAT
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Positive Psychology

Positive Psychology

This course discusses research findings in the field of positive psychology, conducted by Barbara Fredrickson and her colleagues. It also features practical applications of this science that you can put to use immediately to help you live a full and meaningful life.

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  • Self Paced
  • 11 ساعات
  • الإنجليزية
الاشتراك الشهري
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  • AED 171 + VAT
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Be a Better Learner Using Psychology

Be a Better Learner Using Psychology

Many people report engaging in study habits that are not very effective or very efficient. How do we know what strategies are best? Cognitive psychologists have been doing research to ask this very question for multiple decades. It turns out that many strategies that people use extensively are not the ones that cognitive psychology research shows to be the most effective or efficient for learning. In this course, you will learn how to apply research-based principles from cognitive psychology to become a more effective and efficient learner.

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  • Self Paced
  • 15
  • الإنجليزية
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Exploring Psychology's Core Concepts

Exploring Psychology's Core Concepts

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  • Self Paced
  • 13
  • الإنجليزية
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Robot Development

Robot Development

This course offers in-depth learning of developmental cognitive robotics, taking direct inspiration from child psychologyused to develop sensorimotor and cognitive skills in robots.

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  • 30
  • الإنجليزية
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Abnormal Psychology

Abnormal Psychology

A study of abnormal human behaviors within the diversity of human behavior.

This course is eligible for Audit and Verified Certificate only.

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  • التعلم الذاتي
  • 20 ساعات
  • الإنجليزية
الاشتراك الشهري
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Qualitative Research in Psychology

Qualitative Research in Psychology

In this course you will learn about the foundations of qualitative inquiry—and how it differs from quantitative research. You will gain practice in common qualitative traditions—like phenomenology and ethnography—and some of the methods they use, such as interviewing. You will gain the competence, confidence, and “know-how” to begin planning your very own qualitative study of a topic in psychology.

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  • Self Paced
  • 15
  • الإنجليزية
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Positive Psychology

Positive Psychology

In this course you will learn about positive psychology, the scientific study of how psychological states, such as happiness, and character strengths, such as optimism and gratitude, contribute to well-being. You will learn about research on ways you can thrive and flourish personally and professionally. Upon completing this course, you will understand the important roles that positive emotions, relationships, and meaning play in happiness, life satisfaction, and mental health.

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  • Self Paced
  • 18
  • الإنجليزية
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当代应用心理学

当代应用心理学

【课程介绍】 《当代应用心理学》是由云林科技大学 刘威德教授主讲的一门应用心理学课程 并由云林科技大学 惠龙博士担任总顾问 课程将精选八项心理学与日常生活息息相关的应用议题,藉由生活对象设计(人因心理学)、消费行为、领导管理、性格分析、犯罪行为、心理保健与心理测验、人际关系等方面运用生活知能、个体行为与态度、测验诊断加以说明诠释应用心理学之奥妙。例如:自行车设计动向、民众购车消费行为、便利商店兑币代换机制、组织领导策略、关注情绪管理、人格特质透析、以及如何经营成功良好的职场与人际关系等事例,深入浅出探讨来应用心理学的理论与实际生活经验分析概念。

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  • Self Paced
  • صيني
الاشتراك الشهري
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Organizational Change & Innovation

Organizational Change & Innovation

Learn about the psychology and processes of organizational change, creativity, and innovation as part of the UCx Organizational Psychology MicroMasters

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  • الإنجليزية
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Supporting Employee Wellbeing

Supporting Employee Wellbeing

Learn the principles required to build psychologically healthy workplaces, as part of the UCx Organizational Psychology MicroMasters.

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Leadership for Contemporary Organizations

Leadership for Contemporary Organizations

Learn about how leaders foster engagement, growth, and a sense of meaning at work in a changing and increasingly diverse environment as part of the UCx Organizational Psychology MicroMasters

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  • الإنجليزية
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Recruiting and Selecting the Right Person

Recruiting and Selecting the Right Person

Learn to ensure that your organization has the right people in the right jobs, to support employee wellbeing and improve performance and organizational success as part of the UCx in Organizational Psychology MicroMasters.

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AP Psychology - Course 5: Health and Behavior

AP Psychology - Course 5: Health and Behavior

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  • الإنجليزية
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AP Psychology - Course 4: How Behavior Works

AP Psychology - Course 4: How Behavior Works

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AP Psychology - Course 3: How the Mind Works

AP Psychology - Course 3: How the Mind Works

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AP Psychology - Course 2: How the Brain Works

AP Psychology - Course 2: How the Brain Works

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AP Psychology - Course 1: What is Psychology?

AP Psychology - Course 1: What is Psychology?

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Consumer Psychology in the Financial Industry

Consumer Psychology in the Financial Industry

Financial Marketing Psychology is about comprehending the nuances of human behaviour and howhumans behave to marketing stimuli, nudges and situations.

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  • Self Paced
  • الإنجليزية
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  • الباقة الإبتدائية @ AED 99 + VAT
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