Generative AI for Business Leaders
Advertising with Meta
How Google does Machine Learning
دوراتنا
Entdecke verschiedene Arten von Facebook Ads
Nach Abschluss dieses Projekts kannst du, unabhängig davon, ob du eine neue Marke startest oder eine bestehende mithilfe deiner Social-Media-Strategie optimieren möchtest, die passende Werbeanzeige für deine nächste Werbekampagne auswählen. Aufgabe des Social Media Marketings ist es, kreative Wege zu finden um die Aufmerksamkeit der User für ihre Produkte und Dienstleistungen zu gewinnen. Dies erfolgt oftmals auf Basis eines sehr geringen Marketing Budgets. Ziel dieses Projekts ist es, verschiedene Arten von Facebook Ads kennenzulernen, und dich mit ihnen vertraut zu machen.
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Course by
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Self Paced
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3 ساعات
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ألماني
Digital Consumer Search and Marketing
Digital Consumer Search and Marketing builds on the foundations of digital consumer behaviour and digital marketing. You will learn how to optimise marketing efforts across digital channels. By the end of the specialization, you will have a good understanding of the design and implementation of digital marketing strategies, as well as the importance and use of digital media and tools including: Search Engine Optimization (SEO) Content Marketing Social Media Marketing Mobile Marketing Pay Per Click (PPC) Web Analytics Email Marketing.
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Course by
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Self Paced
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الإنجليزية
Introducción al Marketing de Redes Sociales con Visme
Al final de este proyecto, usted habrá creado dos publicaciones para la red social Instagram usando la versión gratis de Visme. Sus habilidades adquiridas le ayudarán a anunciar su comercio o sus productos en las redes sociales.
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Course by
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Self Paced
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3 ساعات
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الإسبانية
Einführung in Facebook Audience Insights
Nach Abschluss dieses Projekts kannst du auf Facebook Audience Insights zugreifen und wichtige Informationen für deine Facebook Werbekampagnen filtern.
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Course by
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Self Paced
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1 ساعات
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ألماني
Erstelle Grafiken für Facebook in Visme
Nach Abschluss dieses Projekts wirst du gelernt haben Grafiken für Facebook mit Hilfe der gratis Version von Visme zu gestalten. Mit Hilfe der webbasierten Grafikdesign Plattform Visme wirst du lernen, deine Social Media Marketing Strategie zu optimieren und deine Marke effektiv auf Facebook zu bewerben. Visme bietet alle nötigen Werkzeuge um visuell attraktive und organisierte Produkte alleine, oder als Team zu kreieren und zu teilen. Dieses web basiertes Online-Gestaltungs-Tool, erlaubt jedem User, einfache oder komplexe Grafiken zu erstellen.
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Course by
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Self Paced
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3 ساعات
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ألماني
Gestalte Grafiken für soziale Medien mit Canva
Nach Beendigung dieses Projekts, kannst du Grafiken für soziale Medien mit Hilfe der gratis Version von Canva kreieren und gestalten. Egal, ob du eine neue Marke startest oder eine bestehende mithilfe deiner Social-Media-Strategie optimieren möchtest – visuelle Inhalte unterstützen dich bei der Etablierung deiner Online-Identität. User von sozialen Netzwerken werden im heutigen Zeitalter von Informationen und Bildern regelrecht überschwemmt.
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Course by
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Self Paced
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3 ساعات
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ألماني
Verstehe den durchschnittlichen Facebook Nutzer
Nach Abschluss dieses Projekts kannst du, unabhängig davon, ob du eine neue Marke startest oder eine bestehende mithilfe deiner Social-Media-Strategie optimieren möchtest, besser auf deine Facebook Kundschaft eingehen und diese gezielt erreichen.
Ziel dieses Projekts ist es, sich mit den Interessen des durchschnittlichen Facebook User und dessen Gewohnheiten vertraut zu machen. Erst dann ist es möglich, eine Marketing Strategie zu erstellen und deine Kunden auf Facebook gezielt anzusprechen.
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Course by
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Self Paced
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3 ساعات
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ألماني
Einführung in Marketing Design mit Canva
Nach Abschluss dieses Projekts wirst du gelernt haben eine Grafik für soziale Medien mit Hilfe der Gratis Version von Canva zu kreieren, welche du in den verschiedenen Social media Plattformen teilen kannst. Die web basierte Plattform Canva bietet alle nötigen Werkzeuge um visuell attraktive und organisierte Produkte alleine, oder als Team zu kreieren und zu teilen. Mit Hilfe von Canva wirst du lernen Fotos, Text und die Farbpalette deiner Marke in dein Projekt einzufügen, um den Wiedererkennungswert deiner Marke in den sozialen Medien zu steigern.
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Course by
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Self Paced
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1 ساعات
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ألماني
Promote your Brand with Social Media Marketing using Befunky
In this 2-hour long project-based course, you will create a simple ad from a photo, stock images, a Facebook cover page, a series of cohesive Instagram stories as well as learn to move your creations across social media platforms.
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Course by
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Self Paced
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3 ساعات
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الإنجليزية
Digital Business Marketing with Easil
By the end of this project, you will know how to use Easil to digitally promote and advertise your business on Social Media. You will have learned how to create a Facebook Ad and a Facebook Cover with help of Easil. We will both use templates, and create designs from scratch. Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this course, learners will create edited social media photo posts using the free version of Easil.
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Course by
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Self Paced
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3 ساعات
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الإنجليزية
Content Strategy for Professionals: Expanding Your Content’s Reach
In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. They will deepen their understanding about those target individuals and will use a host of known and emerging tools and social networks to meaningfully reach them. As its name makes clear, this course will expand your content's impact and reach.
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Course by
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Self Paced
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الإنجليزية
Meta Social Media Marketing
Turn your passion for social media into a career with job-ready skills and an industry-recognized certification from Meta. Social media marketing jobs are amongst the most in-demand skills for organizations of all sizes. In this program, you’ll learn how to build a compelling social media presence and run successful advertising campaigns across Facebook and Instagram.
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Course by
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Self Paced
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الإنجليزية
Digital Marketing
Master strategic marketing concepts and tools to address brand communication in a digital world. This Specialization explores several aspects of the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D Printing.
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Course by
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Self Paced
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الإنجليزية
Social Media Marketing
Created in 2014, this Specialization is updated every quarter to ensure you are receiving the most up-to-date training. The Social Media Marketing Specialization is designed to achieve two objectives. It gives you the social analytics tools, and training to help you become an influencer on social media. The course also gives you the knowledge and resources to build a complete social media marketing strategy – from consumer insights to final justification metrics.
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Course by
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Self Paced
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الإنجليزية
Erstelle einen Instagram Business Account
Nach Abschluss dieses Projekts kannst du, unabhängig davon, ob du eine neue Marke startest oder eine bestehende mithilfe deiner Social-Media-Strategie optimieren möchtest, diese gezielt auf Instagram bewerben. Ziel dieses Projekts ist es, dich mit der Nutzung von Instagram for Business vertraut zu machen und einen Instagram Business Account zu erstellen.
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Course by
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Self Paced
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1 ساعات
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ألماني
Twitter, LinkedIn, and YouTube Marketing
Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. YouTube is second only to Facebook in popularity as a social network in 2021, with almost 2.3 billion active users. Twitter has introduced new fact-checking tools in response to recent controversies and remains a key platform for businesses striving to serve and engage audiences in real-time.
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Course by
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Self Paced
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12 ساعات
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الإنجليزية
Meta Social Media Marketing Capstone
In this capstone course, you will practice creating a presentation on the marketing campaign you’ve been developing throughout the program with a project where you will gain hands-on experience with communicating results and formulating recommendations based on the results of a social marketing campaign. In addition, you will sign up for and take the Meta Digital Marketing Associate Certification Exam and receive your Digital Marketing Associate Certification from Meta.
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Course by
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Self Paced
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12 ساعات
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الإنجليزية
Introduction to Social Media Marketing with Visme
By the end of this project, you will create an instagram post and an instagram story post using the free version of Visme. Your new acquired skills will help you market your business and products on social media. Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this project, learners will create edited social media photo posts using the free version of Visme.
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Course by
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Self Paced
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2 ساعات
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الإنجليزية
Introduction to Easil for Social Media
By the end of this project, you will learn how to use and navigate the Easil website and you will create an Instagram post using the free version of Easil. You will also learn how to modify a template in Easil to create an individual project. Your new acquired skills will help you market your business and products on social media.
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Course by
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Self Paced
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4 ساعات
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الإنجليزية
Facebook, Instagram, and Snapchat Marketing
Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. Facebook is the oldest of the social networks, and the biggest, with approximately 2.7 billion monthly active users in 2021. Instagram has become a key platform for businesses striving to engage women aged 18 – 24 when shopping online. If teenagers and young adults are an important target audience, should businesses also include Snapchat in their social marketing mix?
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Course by
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Self Paced
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12 ساعات
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الإنجليزية
Create Social Media ads with Canva to promote your business
By the end of this project, you will learn how to create Social Media ads with Canva to promote your business. An essential role of your social media marketing strategy is to establish your online identity and to appeal to your users.
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Course by
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Self Paced
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3 ساعات
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الإنجليزية
GetVirtual: How to Launch Your Online Business
The GetVirtual (GV) online training series teaches future entrepreneurs how to launch their first online business by providing step-by-step guidance for launching a website, building a logo and understanding the basics of online social media marketing. Course participants will gain access to GV's project management templates designed to support basic business transactions from initial client intake to invoicing. Through a sequence of activities, videos and readings, GetVirtual lessons build business IQ as well as the entrepreneurial and leadership mindsets essential to small business owners.
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Course by
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Self Paced
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13 ساعات
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الإنجليزية
Edit Your Photos for Social Media Marketing using PicsArt
Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this follow-on to Introduction to PicsArt for Social Media Marketing project, learners will create another edited photo project for social media using the free version of PicsArt. New tools and options for editing will be introduced throughout the project. PicsArt is a web-based photo and video editing program.
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Course by
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Self Paced
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3 ساعات
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الإنجليزية
How to edit photos for Social media with Canva
By the end of this project, you will learn how to edit photos for social media using the free version of Canva. An essential role of your social media marketing strategy is to establish your online identity and to appeal to your users, many times on a lean marketing budget. You don’t need to be a professional photographer to create eye-catching images and photo projects. You can use Canva to complete this project because it provides all the tools you need to edit photos for social media, while offering a variety of options for sharing and publishing.
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Course by
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Self Paced
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1 ساعات
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الإنجليزية
Interests of the average Facebook User
After completing this guided project, no matter if you are launching a new brand or want to optimize the social media strategy for an existing brand, you will be able to better understand and reach your Facebook target audience. The goal of this project is to get to know and understand the interests of the average Facebook user.
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Course by
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Self Paced
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1 ساعات
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الإنجليزية