Generative AI for Business Leaders
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How Google does Machine Learning
Our Courses
Machine Learning: Regression
Case Study - Predicting Housing Prices In our first case study, predicting house prices, you will create models that predict a continuous value (price) from input features (square footage, number of bedrooms and bathrooms,...). This is just one of the many places where regression can be applied.
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Course by
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Self Paced
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22 hours
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English
Engaging in Persuasive and Credible Communication
In "Engaging in Persuasive and Credible Communication", you will learn the key skill of persuasion, in the context of professional communication in a globalised world. Persuasive communication is essential to any professional workplace. From a simple email request for your colleague to help you, to developing a presentation for the board of directors, these are acts of communication that require a good degree of persuasion.
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Course by
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Self Paced
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9 hours
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English
Country Level Economics: Macroeconomic Variables and Markets
This course discusses how macroeconomic variables affect individuals’ personal, professional, and public activities and lays the foundation for the analysis of the mechanisms that drive macroeconomic variables. It starts by introducing the key macroeconomic variables and explaining how they are defined and measured to interpret macroeconomic data properly.
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Course by
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Self Paced
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17 hours
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English
Blockchain and Business
Blockchain will bring about profound changes to business, and even to the nature of business itself. This technology will disrupt how enterprises are funded and managed, how they create value, and even how they perform basic functions like marketing and accounting. In this course you will learn how blockchain technology will penetrate into the structures of organizations. You will explore how blockchain will transform the roles of the C-Suite, and how a blockchain can be used to manage and protect intellectual property.
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Course by
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Self Paced
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56 hours
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English
Academic Discussions in English
This is the third course in the Learn English: Advanced Speaking and Listening specialization. In this class you will learn about different types of conversations you will have in academic settings. You will also learn some strategies for helping you understand other people's meaning and for helping you express yourself effectively. Learners will record several videos of themselves participating in assigned group discussions with their own friends and upload the videos for peer feedback.
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Course by
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Self Paced
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25 hours
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English
Google SEO Fundamentals
Gain an understanding of search engine algorithms and how they affect organic search results and websites. Building on this knowledge, you’ll learn the key elements for creating an effective SEO strategy, including how to select keywords and perform keyword research; consumer psychology and search behavior; and how to conduct on-page SEO analysis to identify opportunities to improve a website’s search optimization.
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Course by
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Self Paced
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30 hours
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English
Pattern Discovery in Data Mining
Learn the general concepts of data mining along with basic methodologies and applications. Then dive into one subfield in data mining: pattern discovery. Learn in-depth concepts, methods, and applications of pattern discovery in data mining. We will also introduce methods for data-driven phrase mining and some interesting applications of pattern discovery.
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Course by
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Self Paced
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17 hours
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English
Big Data Analysis with Scala and Spark
Manipulating big data distributed over a cluster using functional concepts is rampant in industry, and is arguably one of the first widespread industrial uses of functional ideas. This is evidenced by the popularity of MapReduce and Hadoop, and most recently Apache Spark, a fast, in-memory distributed collections framework written in Scala. In this course, we'll see how the data parallel paradigm can be extended to the distributed case, using Spark throughout.
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Course by
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Self Paced
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28 hours
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English
UX Design Fundamentals
This hands-on course examines how content is organized and structured to create an experience for a user, and what role the designer plays in creating and shaping user experience. You will be led through a condensed process that acts as a roadmap for developing robust UI/UX design: from ideation and sitemapping, to the creation of paper and digital prototypes.
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Course by
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Self Paced
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13 hours
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English
Essential Design Principles for Tableau
In this course, you will analyze and apply essential design principles to your Tableau visualizations. This course assumes you understand the tools within Tableau and have some knowledge of the fundamental concepts of data visualization. You will define and examine the similarities and differences of exploratory and explanatory analysis as well as begin to ask the right questions about what’s needed in a visualization.
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Course by
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Self Paced
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13 hours
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English
Functional Programming Principles in Scala
Functional programming is becoming increasingly widespread in industry. This trend is driven by the adoption of Scala as the main programming language for many applications. Scala fuses functional and object-oriented programming in a practical package. It interoperates seamlessly with both Java and Javascript. Scala is the implementation language of many important frameworks, including Apache Spark, Kafka, and Akka.
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Course by
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Self Paced
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56 hours
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English
Developing a Winning Marketing Strategy
In this course, you will learn how businesses create value for customers. We will examine the process by which Marketing builds on a comprehensive understanding of buyer behavior to create value. You will learn the major elements of the marketing mix -- product policy, channels of distribution, communication, and pricing -- and see how they fit within different analytical frameworks that are useful to managers. This will enhance your understanding of how marketing works in the business world.
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Course by
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Self Paced
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17 hours
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English
Digital Marketing Analytics in Practice
Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily.
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Course by
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20 hours
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English
Parallel Programming in Java
This course teaches learners (industry professionals and students) the fundamental concepts of parallel programming in the context of Java 8. Parallel programming enables developers to use multicore computers to make their applications run faster by using multiple processors at the same time.
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Course by
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Self Paced
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19 hours
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English
Converter Circuits
This course can also be taken for academic credit as ECEA 5701, part of CU Boulder’s Master of Science in Electrical Engineering degree. This course introduces more advanced concepts of switched-mode converter circuits. Realization of the power semiconductors in inverters or in converters having bidirectional power flow is explained. Power diodes, power MOSFETs, and IGBTs are explained, along with the origins of their switching times. Equivalent circuit models are refined to include the effects of switching loss. The discontinuous conduction mode is described and analyzed.
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Course by
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Self Paced
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19 hours
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English
Investments I: Fundamentals of Performance Evaluation
In this course, we will discuss fundamental principles of trading off risk and return, portfolio optimization, and security pricing. We will study and use risk-return models such as the Capital Asset Pricing Model (CAPM) and multi-factor models to evaluate the performance of various securities and portfolios. Specifically, we will learn how to interpret and estimate regressions that provide us with both a benchmark to use for a security given its risk (determined by its beta), as well as a risk-adjusted measure of the security’s performance (measured by its alpha).
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Course by
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Self Paced
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26 hours
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English
Algorithms on Graphs
If you have ever used a navigation service to find optimal route and estimate time to destination, you've used algorithms on graphs. Graphs arise in various real-world situations as there are road networks, computer networks and, most recently, social networks!
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Course by
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Self Paced
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55 hours
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English
Character Design for Video Games
In this course you will explore concepts and approaches involved in creating successful character designs that can be applied to video games. Following a first week delving into some foundational concepts for successful character design, each of the remaining three weeks are structured as a master class where you will observe three professional character designers at work in the studio: Andy Ristaino (Adventure Time), Jacky Ke Jiang (Journey), and Robertryan Cory (SpongeBob SquarePants).
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Course by
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Self Paced
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9 hours
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English
Data Visualization
The specialization "Data Visualization" is intended for post-graduate students seeking to develop advanced data visualization skills. Through three comprehensive courses, you will explore foundational and specialized visualization techniques, including data representation, design principles, network visualization, and volume rendering. As organizations increasingly rely on data for decision-making, the ability to effectively visualize and analyze complex datasets is more valuable than ever.
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Course by
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Self Paced
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16 hours
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English
Visual Elements of User Interface Design
This design-centric course examines the broad question of what an interface is and what role a designer plays in creating a user interface. Learning how to design and articulate meaning using color, type, and imagery is essential to making interfaces function clearly and seamlessly. Through a series of lectures and visual exercises, you will focus on the many individual elements and components that make up the skillset of an interface designer.
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Course by
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Self Paced
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16 hours
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English
Wine Tasting: Sensory Techniques for Wine Analysis
With its roots in ancient cultures as early as 6,000 BC, wine has long been part of the human experience. Today, increasing worldwide interest in wine and its complexities and varieties has created an international market valued at $304 billion annually. For the learner who is just getting started in the study of wine, this course will help you take the first steps toward understanding the physiological process of wine tasting. The first module will explore types of wine and help you set up your own tasting. You’ll also begin to build a sensory vocabulary.
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Course by
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Self Paced
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14 hours
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English
Introduction to Data Analysis Using Excel
The use of Excel is widespread in the industry. It is a very powerful data analysis tool and almost all big and small businesses use Excel in their day to day functioning. This is an introductory course in the use of Excel and is designed to give you a working knowledge of Excel with the aim of getting to use it for more advance topics in Business Statistics later. The course is designed keeping in mind two kinds of learners - those who have very little functional knowledge of Excel and those who use Excel regularly but at a peripheral level and wish to enhance their skills.
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Course by
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Self Paced
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24 hours
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English
Managing Employee Performance
Once you have hired good employees, the next step that successful people managers take is to develop the full potential of their employees. Performance management is a process that helps managers achieve the goal of getting the best from their employees. In this third course in the Human Resources for People Managers specialization, we will discuss the skills and key processes you will need to develop your employees to attain department and organizational goals.
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Course by
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Self Paced
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15 hours
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English
Text Mining and Analytics
This course will cover the major techniques for mining and analyzing text data to discover interesting patterns, extract useful knowledge, and support decision making, with an emphasis on statistical approaches that can be generally applied to arbitrary text data in any natural language with no or minimum human effort. Detailed analysis of text data requires understanding of natural language text, which is known to be a difficult task for computers.
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Course by
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Self Paced
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33 hours
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English
Digital Competition in Financial Services
Welcome to Digital Transformation Strategy! As you probably know, this is the first course in a three part specialization focused on the digital transformation of finance. We'll aim to bring you insights about how digitalization intersects with finance, culled from one of the world's top regions for digital innovation. I'm excited to have you in the class and look forward to helping you learn more about this important topic. To begin, I recommend taking a few minutes to explore the course site. A good place to start is the navigation bar on the left.
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Course by
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Self Paced
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12 hours
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English