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Our Courses
Predictive Modeling and Analytics
Welcome to the second course in the Data Analytics for Business specialization! This course will introduce you to some of the most widely used predictive modeling techniques and their core principles. By taking this course, you will form a solid foundation of predictive analytics, which refers to tools and techniques for building statistical or machine learning models to make predictions based on data. You will learn how to carry out exploratory data analysis to gain insights and prepare data for predictive modeling, an essential skill valued in the business.
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Course by
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11 hours
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English
Challenges of Leading Technical Teams
Great Leaders lead by example. They protect their team members, empower them, and help them to improve and grow while the team members, in turn, help the organization improve and grow. Working together with the team, they envision what the organization could be and inspire others to help execute the strategy that will take them there.
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Course by
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Self Paced
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9 hours
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English
Analysis of Business Problems
When does an opportunity to increase the bottom line become a liability for long-term brand sustainability and profitability? That is the question that GAS GAS, an off-road motorcycle manufacturer, is confronting. In this culminating course, it’s time to use the business tools you have learned throughout the specialization to solve this real business problem. To help you as you develop a solution to the GAS GAS dilemma, in the Capstone you will also learn a six-step analysis of business problems methodology.
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Course by
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Self Paced
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10 hours
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English
Securing Investment Returns in the Long Run
In this course, you will learn about the famous dichotomy between active and passive investing, how to appropriately measure and analyze investment performance and what the future trends in the investment management industry are. You will first learn about absolute and relative performance, risk-adjusted returns and how to decompose investment performance. The focus will then shift to the two main categories of investment vehicles, active and passive funds, and what they entail in terms of expected performance.
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Course by
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Self Paced
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8 hours
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English
Challenges of Leading Individuals in the Tech Industry
Great Leaders lead by example. They protect their team members, empower them, and help them to improve and grow while the team members, in turn, help the organization improve and grow. Working together with the team, they envision what the organization could be and inspire others to help execute the strategy that will take them there.
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Course by
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Self Paced
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8 hours
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English
Introduction to Applied Machine Learning
This course is for professionals who have heard the buzz around machine learning and want to apply machine learning to data analysis and automation. Whether finance, medicine, engineering, business or other domains, this course will introduce you to problem definition and data preparation in a machine learning project. By the end of the course, you will be able to clearly define a machine learning problem using two approaches. You will learn to survey available data resources and identify potential ML applications.
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Course by
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Self Paced
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7 hours
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English
Leading Teams
In this course, you will learn how to build your team, improve teamwork and collaboration, and sustain team performance through continuous learning and improvement. Specifically, you will learn best practices for composing a team and aligning individual and team goals. You will also learn how to establish roles, build structures, and manage decision making so that your team excels. This course will also help you manage critical team processes such as conflict resolution and building trust that have a profound impact on your team’s performance.
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Course by
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Self Paced
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11 hours
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English
Inspiring and Motivating Individuals
In this course, you will learn how to create a shared vision for your team and effectively communicate it to your teammates. You will also learn how to set effective goals and expectations in a way that best enables your team to attain the shared vision. Finally, you will understand the most important needs and drivers of performance across cultures, and will learn to align rewards with desired behaviors so that your teammates are motivated to attain the team’s objectives.
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Course by
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Self Paced
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14 hours
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English
Managing Talent
In this course, you will learn best practices for selecting, recruiting, and onboarding talent. You will also learn about the key approaches to measuring performance and evaluating your employees. In addition, you will learn how to develop and coach your talent so that they can realize their full potential at work. Altogether, you will gain a thorough understanding of the complete cycle of managing talent and creating a robust talent pipeline for your team and organization. Managing and developing talent is one of the top 3 issues on the minds of CEOs from around the world.
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Course by
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Self Paced
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13 hours
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English
Influencing People
This course will improve your ability to influence people in situations where you cannot use formal authority. You will learn about effective ways to build, develop, and sustain a power base in your organization. You will also learn influence tactics that enable you to be more persuasive and influential in working with your superiors, peers, and even subordinates. In addition, you will learn how to build and maintain high-quality relationships to further maximize your informal power and ability to influence others.
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Course by
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Self Paced
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11 hours
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English
Advanced Business Strategy
Advance your strategic analysis skills in this follow-up to Foundations of Business Strategy. In this course, developed at the Darden School of Business at the University of Virginia, you'll learn the tools to analyze strategy across time (competitive dynamics), industries (corporate strategy), geographies (international strategy), and institutions (non-market strategy).
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Course by
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Self Paced
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10 hours
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English
Big Data Modeling and Management Systems
Once you’ve identified a big data issue to analyze, how do you collect, store and organize your data using Big Data solutions? In this course, you will experience various data genres and management tools appropriate for each. You will be able to describe the reasons behind the evolving plethora of new big data platforms from the perspective of big data management systems and analytical tools. Through guided hands-on tutorials, you will become familiar with techniques using real-time and semi-structured data examples.
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Course by
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13 hours
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English
Java Programming: Solving Problems with Software
Learn to code in Java and improve your programming and problem-solving skills. You will learn to design algorithms as well as develop and debug programs. Using custom open-source classes, you will write programs that access and transform images, websites, and other types of data. At the end of the course you will build a program that determines the popularity of different baby names in the US over time by analyzing comma separated value (CSV) files. After completing this course you will be able to: 1. Edit, compile, and run a Java program; 2. Use conditionals and loops in a Java program; 3.
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Course by
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Self Paced
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17 hours
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English
Trading Basics
The purpose of this course is to equip you with the knowledge required to comprehend the financial statements of a company and understand the various transactions that take place in the stock market so that you can replicate the strategies discovered by the extant academic literature. The first part of the course provides a brief introduction to financial statements and various common filings of firms. You will learn how to obtain information regarding a company's performance from them and use the information to build trading strategies.
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Course by
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Self Paced
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8 hours
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English
Business English for Cross-cultural Communication
This course aims to prepare you for working in an cross-cultural Business setting. We'll learn about common cross-cultural theories and how they are relevant to everyday business practices in a globalised world. By combining all of your vocabulary, reading, speaking, and writing skills that you acquired in the previous three courses, you will learn how language plays an important role in cross-cultural communication.
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Course by
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Self Paced
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22 hours
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English
Cost and Economics in Pricing Strategy
How much should you charge for your products and services? Traditionally, businesses have answered this question based on the cost to produce or provide their goods and services. This course shows you the economic factors behind pricing based on cost and the pros and cons of a cost-based pricing approach. Developed at the Darden School of Business at the University of Virginia, and led by top-ranked Darden faculty and Boston Consulting Group global pricing experts, the course provides the practical and research-based models and methods you need to set prices that maximize your profits.
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Course by
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Self Paced
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12 hours
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English
Windows Server Management and Security
Microsoft Windows has been at the forefront of enterprise computing for several decades. What most office workers see is the desktop side – such as Windows 7, 8 or 10. This course explores what it takes to design and build the server side of Windows in an enterprise environment. This course will explore everything from Windows Server installation to configuring users, to hardening the server operating system itself. This course is the second course in the System Management and Security Specialization focusing on enterprise system management.
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Course by
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Self Paced
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12 hours
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English
Developing a Marketing Mix for Growth
In this course, you will further examine how businesses create value for customers. In Developing a Winning Marketing Strategy, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to managers. In this course, you will complete a more detailed analysis of these elements in order to conduct a thorough strategic analysis of marketing opportunities and to communicate marketing decisions.
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Course by
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Self Paced
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13 hours
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English
Auditing I: Conceptual Foundations of Auditing
This course provides an intensive conceptual and applied introduction to auditing in society. It focuses on concepts and applications related to financial-statement auditors’ professional responsibilities as well as major facets of the audit process including risk assessment and audit reporting. In the U.S. financial-statement audits and related services generally are provided by Certified Public Accountants (CPAs).
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Course by
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Self Paced
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28 hours
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English
The Language and Tools of Financial Analysis
In this course, participants will learn the foundations of accounting principles and financial analysis, develop an understanding of the links between these, and the measurement of value creation at the firm level. This is the first course in a four-course Specialization on the Essentials of Corporate Financial Analysis and Decision-Making, created in partnership between the University of Melbourne and Bank of New York Mellon (BNY Mellon). View the MOOC promotional video here: http://tinyurl.com/jeoa83t
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Course by
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Self Paced
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11 hours
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English
Web Design: Wireframes to Prototypes
This course is focused on the application of the early UX research to actual user interfaces: the creation of wireframes, high-fidelity mockups, and clickable prototypes.
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Course by
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Self Paced
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41 hours
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English
Introduction to Graph Theory
We invite you to a fascinating journey into Graph Theory — an area which connects the elegance of painting and the rigor of mathematics; is simple, but not unsophisticated. Graph Theory gives us, both an easy way to pictorially represent many major mathematical results, and insights into the deep theories behind them. In this online course, among other intriguing applications, we will see how GPS systems find shortest routes, how engineers design integrated circuits, how biologists assemble genomes, why a political map can always be colored using a few colors.
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Course by
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Self Paced
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21 hours
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English
Introduction to Typography
Typography is the art of manipulating the visual form of language to enrich and control its meaning. It’s an essential area of skill and knowledge for graphic designers. Typography predates modern graphic design by around 500 years; it is rich in rules, conventions, and esoteric terminology—but it remains an exciting space for invention and expression. In this rigorous introductory course, we will study, name, and measure the characteristics of letterforms. We’ll consider the pragmatic concerns involved in selecting and combining type.
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Course by
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Self Paced
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9 hours
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English
Blockchain Opportunity Analysis
In this fourth and final course of the specialization, you will synthesize your learning into a project deliverable called a Blockchain Opportunity Analysis. The goals of this course are twofold: One, it’s for you to identify a specific need or problem in your chosen industry that can potentially be solved using blockchain technology. Two, it’s for you to investigate possible solutions to this problem, including how these solutions might be executed.
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Course by
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Self Paced
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26 hours
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English
Brand and Product Management
The main objective is identify the critical information needed to develop a product and brand strategy that generates both quick wins and long-term value. Along this course, you will learn brand and product strategy key concepts such as product lifecycle, product demand estimation, product and brand development and launching, product pipeline, competitors analysis, brand essence and identity, brand architecture, brand equity, brand portfolio, customer experience journey, purchase funnel, key customer touchpoints and brand engagement.
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Course by
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14 hours
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English