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Our Courses
Research Proposal: Initiating Research
Market Research is a growing and important field that is used in many industries around the world. Given all the data that is collected whether by organizations, industries, social media, governments, etc., it’s important that someone can review and sift through all the noise to provide valuable insights. And that’s where you come in as a market researcher. This course will only scratch the surface and provide you a foundational understanding of this field. In this course, you will be able to define market research and identify some tools used in the industry.
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Course by
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Self Paced
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11 hours
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English
Project Planning: Putting It All Together
This is the third course in the Google Project Management Certificate program. This course will explore how to map out a project in the second phase of the project life cycle: the project planning phase. You will examine the key components of a project plan, how to make accurate time estimates, and how to set milestones. Next, you will learn how to build and manage a budget and how the procurement processes work. Then, you will discover tools that can help you identify and manage different types of risk and how to use a risk management plan to communicate and resolve risks.
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Course by
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Self Paced
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29 hours
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English
Data Management for Clinical Research
This course presents critical concepts and practical methods to support planning, collection, storage, and dissemination of data in clinical research. Understanding and implementing solid data management principles is critical for any scientific domain. Regardless of your current (or anticipated) role in the research enterprise, a strong working knowledge and skill set in data management principles and practice will increase your productivity and improve your science. Our goal is to use these modules to help you learn and practice this skill set.
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Course by
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Self Paced
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17 hours
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English
Project Execution: Running the Project
This is the fourth course in the Google Project Management Certificate program. This course will delve into the execution and closing phases of the project life cycle. You will learn what aspects of a project to track and how to track them. You will also learn how to effectively manage and communicate changes, dependencies, and risks. As you explore quality management, you will learn how to measure customer satisfaction and implement continuous improvement and process improvement techniques.
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Course by
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Self Paced
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26 hours
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English
Account Management & Sales Force Design
The first course in the Sales Operations/Management Specialization, Account Management & Salesforce Design aims to introduce learners to a variety of sales methods. Students will gain knowledge on steps in strategic planning and sales management, responsibilities of a sales manager, kinds of sales operations, a recap of the personal selling process, and the concept of a buying center.
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Course by
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Self Paced
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15 hours
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English
The Cycle: Management of Successful Arts and Cultural Organizations
What makes a successful arts and cultural organization? Led by DeVos Institute Chairman Michael M. Kaiser and President Brett Egan, this course will introduce you to a management theory called the Cycle which supports thriving arts and cultural organizations. Learning from our work with managers from over 80 countries around the world, the DeVos Institute developed the Cycle as a simple, but powerful tool to assist managers in their effort to respond to an increasingly complex environment and propel their institutions to excellence.
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Course by
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Self Paced
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12 hours
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English
From Likes to Leads: Interact with Customers Online
From Likes to Leads: Interact with Customers Online is the third of seven courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand.
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Course by
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Self Paced
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27 hours
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English
Interviewing, Negotiating a Job Offer, and Career Planning
Prepare yourself for interviewing and landing a job in the DS/AI field. In this course, we will discuss what needs to be done before, during, and after the interview process. We will also provide tips and tricks on how to practice for a major component of data science interviews: the technical interview.
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Course by
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Self Paced
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14 hours
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English
Fundamentals of Project Planning and Management
Projects are all around us. Virtually every organization runs projects, either formally or informally. We are engaged in projects at home and at work. Across settings, planning principles and execution methodologies can offer ways in which projects can be run more effectively and efficiently. Project management provides organizations (and individuals) with the language and the frameworks for scoping projects, sequencing activities, utilizing resources, and minimizing risks. This is an introductory course on the key concepts of planning and executing projects.
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Course by
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Self Paced
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9 hours
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English
Building and Managing Superior Skills
Designed with the modern professional in mind, our skills management course is your transformative journey towards career success. This course offers key insights into strategies for skills-based hiring, enabling you to identify and analyze job-specific skills in your chosen field. You'll establish a systematic process for auditing and advancing your skills, boosting your professional agility. Throughout this course, you'll become familiar with Generative AI as a forward-thinking tool for skills assessment, self-assessment, and development.
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Course by
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Self Paced
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18 hours
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English
Digital Media and Marketing Strategies
The proliferation of digital technology gives businesses an unprecedented and diverse new set of tools to reach, engage, monitor, and respond to consumers. The aggregated and voluminous digital data can also be leveraged to better target specific consumer segments.
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Course by
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Self Paced
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20 hours
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English
Advanced Data Structures in Java
How does Google Maps plan the best route for getting around town given current traffic conditions? How does an internet router forward packets of network traffic to minimize delay? How does an aid group allocate resources to its affiliated local partners? To solve such problems, we first represent the key pieces of data in a complex data structure. In this course, you’ll learn about data structures, like graphs, that are fundamental for working with structured real world data. You will develop, implement, and analyze algorithms for working with this data to solve real world problems.
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Course by
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Self Paced
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29 hours
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English
Entrepreneurship I: Laying the Foundation
This course will explore the earlier stages of the entrepreneurial venture process across four modules. The modules will examine the nature of growth and error in entrepreneurial settings and how to manage resources in those settings. In addition, the modules will explore the emergence of entrepreneurial opportunities, the formulation of ideas in relation to those opportunities, and how those opportunities and ideas influence entrepreneurial phenomena.
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Course by
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Self Paced
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18 hours
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English
Academic Listening and Note-Taking
This course will help non-native English speakers improve their listening and note-taking skills for the purpose of listening to academic lectures. You will learn techniques for improving your understanding and skills for taking more effective notes, and you will get lots of practice in using these. If you're planning to attend college classes in English, then this class is for you. Upon completing this course, you will be able to: 1. Understand and follow a lecture 2. Take better lecture notes 3. Discuss courses with classmates and professors 4.
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Course by
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Self Paced
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32 hours
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English
Writing, Running, and Fixing Code in C
Building on the course Programming Fundamentals, this course will teach you how to write code by first planning what your program should do—an important approach for novice and professional programmers. You will learn how to compile and run your program, and then how to test and debug it. This course builds on the Seven Steps you have already learned and provides a framework for systematically testing for problems and fixing them, so you can find and fix problems efficiently.
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Course by
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Self Paced
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20 hours
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English
Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more
Just how familiar are you with a marketing communication campaign? Learn more about this key pillar in the marketing mix and use it to give the push your product or service needs. Through this course you will understand the most important issues when planning and evaluating marketing communications strategies and executions in order to create valuable brands and win consumers.
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Course by
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Self Paced
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11 hours
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English
Business English: Planning & Negotiating
In this course, the context is hosting an event and finding an appropriate venue for it. You will learn language and strategies for successful negotiations culminating in a written announcement for an event. Course Learning Objectives • Negotiate strategically in formal and informal settings • Identify and resolve customer issues after a negotiation has taken place • Evaluate and compare services and features of two venues • Plan a business event using negotiation skills • Write an announcement for a business event after selecting a venue
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Course by
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Self Paced
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30 hours
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English
Agile Planning for Software Products
This course covers the techniques required to break down and map requirements into plans that will ultimately drive software production. Upon successful completion of this course, you will be able to: - Create effective plans for software development - Map user requirements to developer tasks - Assess and plan for project risks - Apply velocity-driven planning techniques - Generate work estimates for software products
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Course by
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Self Paced
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12 hours
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English
Modern Robotics, Course 1: Foundations of Robot Motion
Do you want to know how robots work? Are you interested in robotics as a career? Are you willing to invest the effort to learn fundamental mathematical modeling techniques that are used in all subfields of robotics? If so, then the "Modern Robotics: Mechanics, Planning, and Control" specialization may be for you. This specialization, consisting of six short courses, is serious preparation for serious students who hope to work in the field of robotics or to undertake advanced study.
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Course by
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Self Paced
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24 hours
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English
Web Design: Strategy and Information Architecture
This course is focused on the early user experience (UX) challenges of research, planning, setting goals, understanding the user, structuring content, and developing interactive sequences. While the concepts covered will translate to many kinds of interactive media (apps, digital kiosks, games), our primary focus will be on designing contemporary, responsive websites.
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Course by
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Self Paced
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12 hours
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English
Engineering Project Management: Initiating and Planning
The goal of the course is to give you the tools to initiate a project plan, manage both stakeholders and relationships, organize their team, develop a project charter, and build a business case for a project.
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Course by
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Self Paced
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20 hours
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English
Construction Project Management
Construction Project Management introduces learners to Project Initiation and Planning. Columbia University professor, Ibrahim Odeh, along with industry experts join together to provide a comprehensive overview of the construction industry. There are 10 modules that allow learners to become knowledgeable of construction management within the dynamic construction industry. Professor Odeh teaches learners about the fundamentals of the Project Development Cycle while guest lecturers discuss Lean Project Delivery method and Lean Design Behaviors.
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Course by
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Self Paced
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27 hours
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English
Proactive Computer Security
I’ve heard this before – “I’m not sure my computer security practices are working”. I reply “Have you tested them?” This course is the fourth and final course in the Practical Computer Security specialization. In this course, you’ll learn how to proactively test what you have put in place to protect your data. In the first week you’ll be able to discuss the basics of deterrents and how to “trick” attackers into believing they’ve hit a goldmine of data away from your real systems. In week 2, you’ll be able to understand and discuss the steps of penetration testing methodology.
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Course by
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Self Paced
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11 hours
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English
Sample-based Learning Methods
In this course, you will learn about several algorithms that can learn near optimal policies based on trial and error interaction with the environment---learning from the agent’s own experience. Learning from actual experience is striking because it requires no prior knowledge of the environment’s dynamics, yet can still attain optimal behavior. We will cover intuitively simple but powerful Monte Carlo methods, and temporal difference learning methods including Q-learning.
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Course by
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Self Paced
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22 hours
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English
Predictive Modeling and Analytics
Welcome to the second course in the Data Analytics for Business specialization! This course will introduce you to some of the most widely used predictive modeling techniques and their core principles. By taking this course, you will form a solid foundation of predictive analytics, which refers to tools and techniques for building statistical or machine learning models to make predictions based on data. You will learn how to carry out exploratory data analysis to gain insights and prepare data for predictive modeling, an essential skill valued in the business.
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Course by
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11 hours
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English