Generative AI for Business Leaders
Advertising with Meta
How Google does Machine Learning
Our Courses
Algorithms on Graphs
If you have ever used a navigation service to find optimal route and estimate time to destination, you've used algorithms on graphs. Graphs arise in various real-world situations as there are road networks, computer networks and, most recently, social networks!
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Course by
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Self Paced
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55 hours
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English
Internet Giants: The Law and Economics of Media Platforms
This seven-week course will explore the relationship between law and technology with a strong focus on the law of the United States with some comparisons to laws around the world, especially in Europe. Tech progress is an important source of economic growth and raises broader questions about the human condition, including how culture evolves and who controls that evolution.
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Course by
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60 hours
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English
Social Media Management
This course equips you with critical content creation and management skills. You’ll learn how to create effective social media posts and how to create a strong brand to help you build a social media presence. You’ll also learn how to establish an ongoing process to manage your content. This includes setting up a content calendar, managing and moderating your posts, analyzing data for insights and iteration, and how to increase post effectiveness.
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Course by
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Self Paced
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25 hours
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English
Introduction to Social Media Marketing
This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist.
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Course by
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Self Paced
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33 hours
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English
Digital Business Models
Digital business models are disrupting 50-year old companies in telecommunications, transportation, advertising, e-commerce, automotive, insurance and many other industries. This course will explore the business models of software disruptors of the west such as Apple, Google, Facebook and Amazon, and the east such as Xiaomi and weChat.
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Course by
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Self Paced
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11 hours
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English
Fundamentals of Social Media Advertising
This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad.
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Course by
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Self Paced
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21 hours
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English
Social Media Advertising
Social media platforms are driven by digital advertising. As a result, social media advertising is affordable and can be purchased at almost any budget. Targeting options in social media advertising are also sophisticated. It is possible to tailor ads around a user’s behaviors (e.g., likes, posts and clicks). This course unpacks small business use cases of Facebook, Instagram and Twitter advertising. From basic campaigns, to advanced techniques including lookalike modeling and audience retargeting, this course shows how to effectively advertise on three major social media platforms.
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Course by
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Self Paced
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17 hours
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English
Generative Design for Additive Manufacturing
This course introduces you to one of the more common applications of generative design: Additive Manufacturing or 3D printing as it’s also known. In this course, we explore the basics of geometry creation and the mindset shift needed to build a generative design—a deeper understanding of generative design, its parameters, and how to work with the results specifically aimed at making a 3D printed metal part. We develop insightful understanding of the generative workflow by exploring Autodesk® Fusion 360™ tools and combining them with the creative process of taking an idea to a 3D model.
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Course by
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Self Paced
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26 hours
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English
Big Data Emerging Technologies
Every time you use Google to search something, every time you use Facebook, Twitter, Instagram or any other SNS (Social Network Service), and every time you buy from a recommended list of products on Amazon.com you are using a big data system. In addition, big data technology supports your smartphone, smartwatch, Alexa, Siri, and automobile (if it is a newer model) every day. The top companies in the world are currently using big data technology, and every company is in need of advanced big data technology support.
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Course by
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Self Paced
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30 hours
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English
Advertising with Meta
This course will establish you as an expert in Meta Ads Manager. Learn how to structure campaigns in Ads Manager by selecting ad objectives, target audience, budget, and placement that fit your unique goals. Learn to create and manage ads across Facebook and Instagram and evaluate and optimize the results of your Ads Manager campaigns. You will end the course by creating an actual ad campaign in Ads Manager to expand not only your knowledge, but your social media marketing portfolio.
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Course by
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Self Paced
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23 hours
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English
Introduction to CAD, CAM, and Practical CNC Machining
This course introduces you to the foundational knowledge in computer-aided design, manufacture, and the practical use of CNC machines. In this course we begin with the basics in Autodesk® Fusion 360™ CAD by learning how to properly sketch and model 3D parts. Before we program any toolpaths, we’ll explore CNC machining basics to ensure we have the ground level foundational knowledge needed to effectively define toolpaths. Finally, we explore the basics of setting up a CAM program and defining toolpaths to cut simple geometry.
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Course by
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Self Paced
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20 hours
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English
Measure and Optimize Social Media Marketing Campaigns
This course provides you with the skills to optimize your social media marketing efforts. Learn to evaluate and interpret the results of your advertising campaigns. Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how advertising effectiveness is measured across platforms and devices, learn how to evaluate the ROI of your marketing, and master how to communicate your social media marketing results to others in the company.
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Course by
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Self Paced
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19 hours
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English
Mise en route avec Facebook Commerce Manager
Dans ce projet guidé d'une heure, vous allez d'abord connaitre la responsable commerciale de facebook et son importance, ensuite apprendre comment créer un compte commercial sur facebook, de même comment configurer et gérer une page boutique en terminant par les étapes à suivre afin de créer un catalogue et une boutique dans la responsable commerciale. À la fin de ce projet, vous aurez appris à utiliser le gestionnaire de commerce facebook pour votre propre entreprise.
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Course by
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Self Paced
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2 hours
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French
Reputation Management in a Digital World
Learn how to develop, manage and protect an organisation’s online reputation through social media including Facebook and Twitter.
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Course by
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14
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English
Meta Android Developer
Have you ever wanted to build your own mobile app?
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Course by
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Self Paced
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English
Real-World Product Management
Learn product management using the same curriculum as Amazon and Google PMs! Gain insights to impress on your first (or next) product manager (PM) role. Lead instructor Nancy Wang, Director and General Manager of Data Protection Services at Amazon Web Services, and former Rubrik and Google PM leader shares the key business, technical, design, and leadership skills necessary for success at PM roles at the world’s top technology companies.
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Course by
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Self Paced
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English
Digital Business Marketing with Easil
By the end of this project, you will know how to use Easil to digitally promote and advertise your business on Social Media. You will have learned how to create a Facebook Ad and a Facebook Cover with help of Easil. We will both use templates, and create designs from scratch. Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this course, learners will create edited social media photo posts using the free version of Easil.
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Course by
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Self Paced
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3 hours
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English
Advertise and grow your business on Facebook with Canva
By the end of this project, you will know how to use Canva to promote and advertise your business on Facebook. You will learn how to create a Facebook Ad, a Facebook Post and a Facebook Cover with the help of Canva. We will use templates, and create designs from scratch. You will be able to incorporate a color scheme, images, and other design elements. Creating high quality advertisements is the perfect way to proactively engage with your target audience.
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Course by
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Self Paced
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4 hours
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English
Build your first Search Engine using AWS Kendra
This project is focused on building your first search engine using Amazon Kendra without writing a single line of code. By the end of this guided project, you will be able to build your first enterprise search engine by leveraging Amazon’s Kendra. Search as a capability is an important feature which is required by almost all medium and large enterprises as search helps filter relevant and required information in the world of big data. Search helps find relevant information quickly and saves time to go through vast information.
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Course by
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4 hours
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English
Meta Front-End Developer
Want to get started in the world of coding and build websites as a career? This certificate, designed by the software engineering experts at Meta—the creators of Facebook and Instagram, will prepare you for a career as a front-end developer. In this program, you’ll learn: How to code and build interactive web pages using HTML5, CSS and JavaScript. In-demand design skills to create professional page layouts using industry-standard tools such as Bootstrap, React, and Figma. GitHub repositories for version control, content management system (CMS) and how to edit images using Figma.
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Course by
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Self Paced
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English
Understanding Medical Research: Your Facebook Friend is Wrong
How can you tell if the bold headlines seen on social media are truly touting the next big thing or if the article isn't worth the paper it's printed on? Understanding Medical Studies, will provide you with the tools and skills you need to critically interpret medical studies, and determine for yourself the difference between good and bad science. The course covers study-design, research methods, and statistical interpretation. It also delves into the dark side of medical research by covering fraud, biases, and common misinterpretations of data.
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Course by
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Self Paced
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17 hours
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English
Promote your Brand with Social Media Marketing using Befunky
In this 2-hour long project-based course, you will create a simple ad from a photo, stock images, a Facebook cover page, a series of cohesive Instagram stories as well as learn to move your creations across social media platforms.
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Course by
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Self Paced
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3 hours
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English
Networking and Security in iOS Applications
You will learn to extend your knowledge of making iOS apps so that they can securely interact with web services and receive push notifications. You'll learn how to store data securely on a device using Core Data. You’ll also learn to securely deploy apps to the App Store and beta users over-the-air. The format of the course is through a series of code tutorials. We will walk you through the creation of several apps that you can keep as a personal app toolbox. When you make your own apps after this course, you can bring in these capabilities as needed.
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Course by
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14 hours
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English
Audience Demographics with Facebook Audience Insights
Throughout the project, you will be able to identify and choose the primary audience you want to target, define your audience demographics and identify your audience's preferred device and activities. Moreover, you will also be able to analyze how people are engaging with your page and view metrics about your page's performance.
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Course by
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Self Paced
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3 hours
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English
Getting Started With Facebook Creator Studio
By the end of this project, you will be able to upload, compose and post Facebook content in Creator Studio. Throughout the tasks, You will be able to bulk upload videos from Facebook creator studio and go live from Facebook creator studio.
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Course by
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Self Paced
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3 hours
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English